Referral business is frequently the foundation of a top producing real estate agent’s business.  Depending on an agent’s focus on developing a sphere of influence referral database, sooner a later client referral sources start to overtake other lead sources as a percentage of total business.  For agents that are repeatedly concerned when and where their next closing will come from,  steady and consistent referral business represents a welcomed change to the real estate roller coaster they’ve been riding.  This is why agents must always devote a portion of their marketing efforts to the development of their referral business database, even if it doesn’t produce the immediate results they get from other lead sources.  For more about building a referral business as a major lead source, watch as Brian Icenhower explains the concept in this video.

Real Estate Referral Business  – The Foundation of Lead Sources

referral business

How to Onboard & Training New Agents

Inside Sales Agent –

 ISA Scripts & Systems

SOI Referral Database Contact Plans

Luxury Marketing Techniques

Phone Scripts for Contacting Internet Leads

Transaction Coordinator Capacity on Real Estate Teams

Lead Nurturing Scripts & Techniques

FSBO Scripts for Objections to Paying a Commission

The Seller Lead Sheet & How Agents Use One

Real Estate Team Organizational Structure

Pre-Listing Package Contents & Strategies

Buyer’s Agent Job Description

Listing Presentation Scripts & Dialogues

The Best Way to Contact your Sphere of Influence

Compensating & Training Inside Sales Agents – ISAs

Open House Guest Lists – Scripts to Get Them Filled Out

Realtor Vendor Databases: Scripts & Lists to Build Them

Expired Listing Scripts

The One Page Real Estate Business Plan

How to Transfer Facebook Friends to your Client Database

A Real Estate Administrative Assistant’s Job Description

Buyer Consultation Script

Open House Scripts to Generate New Listings

Scripts for Buyers: How to Show Less Homes

Just Listed & Just Sold Real Estate Scripts

Easy Ways to Ask Your Clients for Referrals

Scripts for Overcoming Listing Presentation Objections