FARM: The Real Estate Agent’s Ultimate Guide to Farming Neighborhoods

real estate farming bookLearn the strategies and methods top producing real estate agents use to successfully farm neighborhoods. As a result of these geographic farming techniques, agents quickly become the community real estate expert of choice. The real estate farming book, FARM, will teach you the systems that real estate coach Brian Icenhower implements with many of the top producing agents in the world.

This real estate farming book explains how to create steady and predictable sources of commission income from targeted geographic communities. Use FARM , to learn the business generation strategies, techniques, scripts and tools to build your real estate geographic farming business from the ground up. You can buy Brian Icenhower’s real estate farming ebook or paperback version by clicking the BUY NOW button below.




Available in Paperback, eBook, and Audiobook

real estate farming book


Testimonials from Brian Icenhower’s Real Estate Farming Book

“I have used the marketing strategies in this book to successfully farm local communities to gain the most market share and brand my name with residents as the local real estate expert of choice.”
—Eric Craig, $43 million in annual sales volume and 184 homes sold per year

“The consistent application of these farming techniques has helped me sell over 100 homes per year throughout my real estate career. Best of all, they can be systematized to run like an efficient machine.”
—Brad Baldwin, 125 homes sold per year

“By implementing these real estate farming methods in multiple neighborhoods I was able to quickly increase my annual sales. In the first 2 years of my career my volume went from $0 to $10 million.”
—Jillian Bos, Luxury Home Specialist & REALTOR® Magazine 30 Under 30 Finalist

“Brian Icenhower’s farming system was a catalyst. I increased my annual sales volume from $5 million to $21.5 in just three years. I now have eight neighborhood farms that produce dependable and predictable business and am looking to add more!”
—Amber Rothermel, $21.5 million in annual sales volume

“Implementing Brian Icenhower’s farming methods has helped my team turn listings into strong neighborhood farms. We produce a steady flow of listings and buyers on a consistent basis.”
—Edie Waters, $60 million in annual sales volume & 275 homes sold per year

Geographic Farm Book

About the Author

Brian Icenhower, BS, JD, CRB, CRS, GRI, ABR

geographic farmingReal estate executive, speaker and coach Brian Icenhower is the creator of, the world’s leading production training website for real estate agents.  In addition, Mr. Icenhower is the Founder & President of Icenhower Coaching & Consulting.  ICC offers structured real estate coaching programs designed to fit the specific needs of real estate agents and brokers seeking to increase their business income while maintaining a balanced lives.  Brian Icenhower has personally coached & trained many of the top producing agents in North America.   Over the past 25 years Mr. Icenhower has launched and operated some of the largest and highest producing real estate companies in the United States.  Brian is also an attorney, a frequently published author, and one of the most recognized names in the real estate industry.



Having coached and trained thousands of real estate agents on geographic farming methods for more than 25 years, Brian Icenhower finally put all of his systems and techniques in the ultimate real estate farming book.  FARM contains his strategies for identifying initial neighborhoods to farm, breaking into new communities for the first time, cultivating and growing a farm, and how to master multiple geographic farms in a number of neighborhoods at once.  Watch how one agent has implemented many of the techniques contained in FARM to quadruple her sales volume from $5M to $21M in just 3 years in the following video:

Get FARM in Paperback, eBook, or Audiobook today!

real estate farming book