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custom training suite - your own branded real estate learning management system
Icenhower Coaching & Consulting

Custom Training Suite

ICC will create a customized and branded real estate learning management system and website for your team, brokerage or real estate company!

Real Estate Training Revolutionized

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Brokers & team leaders use ICC Training
icc custom training suite
Custom Training Suite

Custom Branded Real Estate Training Website

ICC will create a customized and branded real estate training website for your team, brokerage or real estate company!

Your Custom Training Suite will be branded with your company's logos, colors and themes. You will have full access to ALL of ICC’s training courses and systems, a customized progress reporting dashboard, certifications, designations and complete administrative access and control over your own group of users, even add YOUR OWN localized training courses by “drag and drop”, easy to use for topics like file compliance, new agent orientation, MLS systems, CRM training, and office administrative agent orientation and onboarding.

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Happy Clients

$ 475000

Average GCI

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Average sales/year

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Increase in GCI
Custom Training Suite

Your Own  Branded Real Estate Learning Management System

Real Estate Training Included

Custom Real Estate Training Suite Course Curriculum

General Agent Sales & Productivity Training Programs

  • The role of trackers and calendars
  • Scripts and role playing
  • Systems and tech that will help you
  • Recruiting & hiring overview
  • Admin onboarding
  • ISA onboarding & training

Sphere of Influence (SOI) & Referral-Based Business Development

  • How to create an SOI list
  • Your SOI contact plan
  • How to grow your SOI
  • How to use social in your SOI
  • The role of an annual property analysis
  • Events and how they can strengthen your SOI
  • Using alerts and updates
  • Developing referrals from existing clients
  • Time management and tracking

Structured Prospecting-Based Productivity Systems (Expired Listings, FSBO & Circle Prospecting)

  • Propspecting mindset
  • Tracking what works
  • Making presentations 
  • Expired listings
  • Prospecting via open houses
  • Time management
  • Securing FSBO listings
  • Circle prospecting
  • Your prospecting arena
  • The art of closin

Social Media & Online Lead Generation Strategies

  • Facebook - from personal to business
  • Mastering Instagram, Pinterst, LinkedIn & Twitter
  • Website, landing pages and CRMs
  • Real estate blogs
  • Video marketing
  • YouTube for real estate agents
  • Your Google presence, advertising and the role of GLSA
  • Online reviews

Transaction Management Systems & Workflows

  • Checklists for listings, open houses, closings etc. Active Listing Checklist, Sample Buyer Inventory, Daily Contact Form, Lead Tracking Sheet, Listing and Pre-Listing Checklists, Listing to Contract Checklist, Assistant's First Call Checklist, First Day Welcome and Orientation Checklist, First Quarter Checklist, and more.
  • Dashboard to track success and editable forms to document everything. Sample Scoreboards and fillable ICC Team Scoreboard.
  • Resources for new hires, including orientation templates and policy and procedure handbook templates. Sample Weekly Calendar, Sample Year-to-Date Check-Up Form, Sample Pending Inventory Pipeline, Active and Pending Inventory Lists, Seller Lead Sheet, Client Event Contact Plan, Policies and Procedures Handbook, Staff Self-Performance Appraisal, Blank Editable Business Plan, and more.
  • Scripts for the administrative assistant. Contacting Past and Existing Clients Script, and more.

Hiring & Recruiting Processes

  • Your unique value proposition & recruiting targets
    The recruiting scoreboard
  • Recruiting with technology
  • Recruiting sources
  • Setting & conducting recruiting appointments
  • Closing recruits
  • Creating a growth environment for recruiting
  • The Job Description
  • Advertising the Job
  • Reviewing Applications, Getting Behavioral and DISC Assessments
  • Interviews - phone & in-person
  • Reference Checks
  • Compensation Considerations & the Final Offer

Time Management - Scheduling, Prioritizing, Tracking & Accountability

  • Time management for agents intro
  • Goal & Milestone Exercise 
  • Goal & Milestone Tracker
  • Daily SOI Contact Form 
  • 4-Week Schedule 
  • End-of-Week Debrief 
  • Ways to Make Habits Stick
  • Lead-Tracking
  • Personalized Schedule 
  • Prospecting Accountability 
  • Sample Weekly Calendar

Real Estate Team Training – in general or for each specific role/position.

  • Understanding job roles
  • The Administrative Manager
  • The Listing Manager
  • The Transaction Coordinator
  • The Marketing Director
  • Creating the ultimate user experience

Inside Sales Agent (ISA) - hiring, training and managing.

  • Recruiting, Interviewing, & Hiring ISAs
  • First Quarter for ISAs
  • Scripts For The ISA
  • Testing & Benchmarking
  • Tracking Online Lead Key Performance Indicators
  • Scheduling & Time Management
  • Conversation Skill Development - Mirroring & Matching
  • Downswings, Embedded Commands, Tie-Downs & Trial Closes
  • Tracking, Analytics & Organized Sales Process

Buyer’s Agent Training – Buyer lead generation, client conversion, consultations & negotiations.

  • The buyer lead conversion process
  • From contact to appointment
  • Buyer and lender consultations
  • Making things official
  • Presenting the exclusive buyer agency agreement
  • Handling objections to signing the buyer agency agreement
  • MLS Auto-Prospecting

Listing Agent/Specialist Training – Seller lead generation, conversion, consultations & listing management.

  • The seller lead conversion process
  • Overcoming common objections
  • Getting answers
  • The pre-listing packet
  • The Listing Consultation Script
  • Scripts for Listing Consultation Objections about Price
  • Objections about Finding a Home to Buy Before Listing
  • Urgency Objections
  • Overcoming Objections about Paying a Commission
  • Seller Lead Sheet

Leadership & Management Training for brokers, managers and team leaders.

  • Success mindset
  • Negotiation skills training
  • Agent & team financials
  • Recruiting, hiring and onboarding
  • Guaranteed offer program
  • Team structure and compensation

Behavioral Training Systems – Assessments, analysis and applications for working with clients, hiring practices and agents.

  • What is DISC?
  • How to identify DISC profiles
  • Mirroring and matching
  • Using DISC with clients
  • Using DISC with lead generation methods
  • DISC profiles for different real estate team roles
  • Training team members using DISC

Included

Downloadable, Printable Training Materials for In-Person Training

In-Person Training is Back

Increase productivity at your team or office by providing in-person training with our proven materials.

The Custom Training Suite provides a great option for remote learning as well as learning in-person.

Our 50+ ICC courses on diverse topics come complete with training material that you can download and print, making it an ideal solution for in-person training at your organization.

 

Included

Customized Progress Reporting Dashboard

Manager Dashboards & Reporting

Real estate training you can track

Analyze agent progress with in-depth reporting options.

Track real estate training from every angle with real-time, scheduled, and custom reports, dynamic dashboards, training infographics, and exportable Excel sheets.

Account administrators have access to a robust reporting system that allows easy access to metrics, to ensure easy accountability at your real estate organization. 

Export reports by student, by group, or by course to provide you with real-time data that you can use at your weekly team meeting.

Real estate training without accountability is just entertainment. Make your Custom Training Suite work for you and your agents by keeping them on track. 

Custom Real Estate Training Suite

Certifications & Designations

custom training suite course designation

At the end of many of our high-level real estate training courses, agents will have the option to download a Certificate of Completion.

They will also receive a Designation that they can add following their name in their email signature or website.

Several of our most highly sought-after certifications & designations:

  • Broker Leadership – Certified Growth Leader “CGL”
  • Growth Operations Systems – Certified Growth Systems Expert “CGSE”
  • Negotiation Skills – Certified Negotiation Specialist “CNS”
  • SOI – Building a Referral-Based Sphere of Influence – Certified Referral Network Expert “CRNE”
  • Social Media & Digital Marketing – Certified Social Media Associate “CSMA”
  • The Seller Lead Conversion Process – Certified Listing Agent “CLA”
  • Farming Geographic Neighborhoods – Certified Geographic Farming Expert “CGFE”
  • Prospecting & Lead Generation Mastery – Certified Prospecting Expert “CPE”
  • Hiring Real Estate Agents – Certified Hiring Associate “CHA”
  • Coaching Real Estate Agents – Certified Real Estate Coach “CREC”
  • Recruiting Real Estate Agents – Certified Real Estate Recruiter “CRER”
Included with your real estate training suite

Administrative Access & Control

This Custom Training Suite Belongs to You

With the Custom Training Suite, your own custom real estate training website, you are in the driver’s seat

You will be given an administrative account, allowing you access to course content, as well as agent enrollment and manager dashboards. This gives you the ability to:

  • Enroll and unenroll agents as needed
  • Assign specific courses to your agents
  • Access reporting and download agent progress reports to monitor progress and ensure accountability
  • Create your own custom branded localized training courses for your agents to take alongside ICC’s training courses
  • Download and print course materials to conduct live, in-person training sessions in your office
custom branded training website custom training portal
Included

Create Your Own Localized Custom Real Estate Training Courses

Your Custom Training Courses

Teams and brokerages can use ICC’s comprehensive real estate training courses as well as create their own custom training courses – all on custom-branded websites designed for them.

Custom Training Suite clients also have the ability to create their own courses to cover more localized training topics like:

  • office file compliance
  • local MLS systems
  • contracts and disclosures
  • CRM training
  • office administrative agent orientation and onboarding
Your Custom Branded Training Website

Custom Real Estate Training Suite Pricing

All Custom Training Suite clients pay a $250 one-time set up fee. All pricing reflects a 12 month term.

Your Custom Branded Training Website

Custom Real Estate Training Suite Pricing

All Custom Training Suite clients pay a $250 one-time set up fee. All pricing reflects a 12 month term.

1 - 25 Users

$260 /Monthly

26 - 75 Users

$390 /Monthly

76 - 150 Users

$585 /Monthly

151 - 250 Users

$845 /Monthly

251 - 350 Users

$1105 /Monthly

350+ Users

Pricing Available upon request

Click here to ask us about our National brokerage, corporate, and revenue sharing programs!

Custom Real Estate Training Suite

A word from Brian Icenhower

My company, Icenhower Coaching & Consulting (ICC), has become known in the industry as a real estate coaching company, however, we are in the business of providing high-level, quality, state of the industry real estate training and educational resources for agents, leaders, and broker/owners. And, we’re doing it in a way that has never been done before.

Real estate training & systems developed by the experts

With the largest online library of real estate training courses in the real estate industry, all of ICC’s productivity training systems and courses are now available on custom-branded training websites that we provide. All with powerful training options, including custom course creation, manager dashboards and reporting, and even course certifications and designations.

This means that teams and brokerages can use our comprehensive training courses as well as create their own custom training courses – all on custom-branded websites we create for them.

They can even provide designations to agents with abbreviations after their name like “Joan Davis, CNE” as a Certified Negotiations Expert after the agent completes ICC’s Negotiation Skills Training course. Finally, they can even create their own courses to cover more localized training topics like office file compliance, local MLS systems, contracts and disclosures, CRM training, and office administrative agent orientation and onboarding.

Bringing real estate training into the future

Technology has long been the enemy of the real estate industry, it seems. It has been my personal mission to push us – the real estate industry as a whole – forward into the future. There simply is no all-inclusive training platform out there for real estate agents … until now. I set my focus on this industry-changing idea and decided that ICC would become the tech pioneers to kick off a new era of real estate training.

This is going to change EVERYTHING. We’re talking about an all-inclusive, state-of-the-art training platform, available to agents, teams, and brokerages of all shapes and sizes.

Your Custom Branded Training Website

Support for Current CTS Clients

For all Custom Training Suite support-related inquiries, please reach out to our CTS Support Team at support@icenhowercoaching.com.

This email is monitored during regular business hours. You will get a response from our CTS Support Team within 1-2 days.

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