This course takes the mystery out of the real estate business plan and guides you through the entire process. It includes information and helpful templates for both solo agents and teams of varying sizes and structures.
Designed for all learning types
Video Training
In-depth professional video training on every module, presented by the author, Brian Icenhower.
Written Modules
Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.
Course curriculum
Enrollment includes access to the following course materials for 2 years
We get specific and walk you through the entire process. You’ll learn:
How to build a single page business plan
How to define your “Number One Goal”
What 3 Strategies you need to Focus on to get to the One Goal
How to prioritize and implement
Steps for success for Solo Agents as well as Teams and Brokerages
Certification & Designation Upon Completion
In this ICC online course, you will receive an official designation of “Certified Business Management Associate” or CBMA upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email signature to bolster your reputation and show off your expertise to clients and colleagues alike.
Reviews
"I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations."
Jake Rockwell
Over 500 Units Sold Annually
"I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income."
Dennis Adelpour
Luxury Agent - West Los Angeles
"When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends."
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.
Jake Rockwell
Over 500 Units Sold Annually
I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.
Dennis Adelpour
Luxury Agent - West Los Angeles
When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
$199
Instructor
Brian Icenhower.
Brian Icenhower is the CEO and Founder of Icenhower Coaching & Consulting (ICC), which provides customized coaching and training programs to many of the highest producing real estate agents, teams, and brokerage owners in North America. This progressive company also produces online courses, podcasts, training materials, white label training portals, speaking events, video modules, and real estate training books. ICC is one of the largest real estate coaching companies in the world with thousands of clients and a large team of the most accomplished coaches in the industry.
Brian Icenhower is also the creator of TheRealEstateTrainer.com, the world’s leading production training website for real estate agents with well over 100,000 subscribers. As a best-selling author, Brian Icenhower has written a large number of books on real estate topics like recruiting, prospecting, geographic farming, hiring talent, house flipping, real estate administrative systems, sales communication and behavior, building a sphere of influence, and coaching for business performance. His most recent book, The High-Performing Real Estate Team, continues to top the Amazon bestseller list.
Brian Icenhower began his career in real estate as a top-producing real estate broker in the early 1990s until launching and operating a number of production-focused real estate offices in California and the Midwest United States. His implementation of extensive real estate productivity coaching, training, and recruiting programs has propelled these companies to be repeatedly recognized as some of the highest producing and fastest growing offices in North America by a number of major industry media sources.
Throughout his 30-year career in real estate, Brian Icenhower has also opened and operated various escrow and title companies, real estate licensing schools, property management companies, commercial real estate divisions, and mortgage companies. He also regularly serves as a keynote speaker and presenter for many of the largest real estate companies and organizations in the United States. As a result, Brian Icenhower has become one of the most recognized names and authorities in the real estate industry today.
Real estate business planning made easy.
This course takes the mystery out of real estate business plan and guides you through the entire process. It includes information and helpful templates for both solo agents and teams of varying sizes and structures.
Here is what you can expect to gain from taking this online course.
Learn best accounting practices for your real estate business, and what to look for in an accountant.
Understand the purpose of the Real Estate Budget Schedule and how you can use it to determine the levels of spending necessary to keep your business growing.
Learn why you need to look at your Profit & Loss Statement quarterly, and how to use it to see exactly where you're at.
Once you are able to access your P&L Statement, you will learn what each line item means and how to use it to determine where you fall on the Real Estate Budget Schedule
Get insight into how you can use your P&L Statement and your Real Estate Budget Schedule to now make the changes needed by diagnosing your own issues and prescribing your own next steps.
Become empowered and take charge of your financials so that you never feel in the dark again when it comes to your income, your spending, and the growth of your real estate business.
Reviews
"I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations."
Jake Rockwell
Over 500 Units Sold Annually
"I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income."
Dennis Adelpour
Luxury Agent - West Los Angeles
"When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends."
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.
Jake Rockwell
Over 500 Units Sold Annually
I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.
Dennis Adelpour
Luxury Agent - West Los Angeles
When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
Instructor
Brian Icenhower.
I created Agent Financials because there is simply no other training out their like this specifically for real estate agents.
Most agents have no idea where they are at financially.
You are not an "average agent", though, and you are tired of living your life (and running your business) by looking through the rear view mirror. It's time to learn how your P&L Statement and budget can be used to start looking through the windshield as you navigate your way through the process of growing your business.
Now is the time to step up your game.
This is a high-level course that has been boiled down to the essentials. I'll explain everything from start to finish, and by the end, you'll feel much more comfortable with your financials, and you can immediately begin to put what you learn into action.
You will learn the necessary changes that you need to make to get on track to grow the real estate business of your dreams.
"My business is growing, but for some reason, I'm broke."
We hear this all the time. When real estate agents don't truly understand their financials, they always feel in the dark about their numbers.
It's time to take control. Empower yourself to understand your financials so you can start making decisions today that will impact your business's future success.
Add to Cart
Agent Financials
More about this real estate training course
Talk to a coach
If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course!
Book Your Call
See all courses
Learn how to implement the Guaranteed Offer Program as a call to action for sellers and stand out with a value proposition that will grow your real estate business and provide tremendous value to your clients.
Designed for all learning types
Video Training
In-depth professional video training on every module, presented by the author, Brian Icenhower.
Written Modules
Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.
Course curriculum
Enrollment includes access to the following course materials for 2 years
VIDEO: Guaranteed Offer Program
WORKBOOK: Guaranteed Offer Program
Seller Lead Sheet
Listing Consultation
Guaranteed Offer Program Social Media Post Template
Here is what you can expect to gain from taking this online course.
SCRIPTS to help you implement the Guaranteed Offer Program and present the option to incoming leads; also, learn how to pitch the concept to potential investors
SOCIAL MEDIA TEMPLATES to help you promote your Guaranteed Offer Program on your social media channels
MORE MARKETING TEMPLATES to help you market your Guaranteed Offer Program, among your other services
VIDEO TUTORIAL led by ICC Coach Rick Fuller that will help you understand the impact a Guaranteed Offer Program will have on your real estate business
EXAMPLES of what successful Realtors and teams are doing to market their Guaranteed Offer Program
WORKBOOK that will walk you through the details, benefits, and tips you'll need as you launch your Guaranteed Offer Program
Reviews
"I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations."
Jake Rockwell
Over 500 Units Sold Annually
"I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income."
Dennis Adelpour
Luxury Agent - West Los Angeles
"When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends."
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.
Jake Rockwell
Over 500 Units Sold Annually
I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.
Dennis Adelpour
Luxury Agent - West Los Angeles
When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
Instructor
Rick Fuller.
As the Broker/Owner of the Rick Fuller Team, Rick has led his team to produce over $100 Million in Annual Sales. In addition, Rick’s team boasts over 500 FIVE STAR reviews from satisfied customers. They have successfully established multiple locations throughout the San Francisco Bay Area and Sacramento County, and has earned Zillow’s distinction as #1 Real Estate Team in the San Francisco Bay Area and Sacramento County for most recent sales. We are honored to have Rick as one our top ICC coaches.
Create a compelling call to action for sellers and get more listings.
Offering the Guaranteed Offer Program in your real estate business will not only make you stand out among your peers, but it provides the most compelling call to action for sellers. When you add this kind of value, you attract more listings. Learn how to implement the Guaranteed Offer Program through this jam-packed crash course.
Add to Cart
Talk to a coach
If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course!
Book Your Call
See all courses
Designed for leaders and managers of real estate sales teams, this course provides the systems, forms, scripts, benchmarking tools, and training exercises needed to effectively develop and manage Inside Sales Agents.
Designed for all learning types
Video Training
In-depth professional video training on every module, presented by the author, Brian Icenhower.
Written Modules
Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.
Course curriculum
Enrollment includes access to the following course materials for 2 years
Here is what you can expect to gain from taking this online course.
SCRIPTS to help you train your Inside Sales Agent team.
WORKBOOK to guide you as you recruit, hire, and train your Inside Sales Agent team.
BENCHMARKS to use as you structure your training and track your KPIs.
ONLINE LEAD FOLLOW UP PLANS and processes to help you systematize your business.
TRAINING EXERCISES for your Inside Sales Agent team to help them learn, practice, and grow.
OPTIONS for how you learn best. Each module provides a downloadable PDF chapter as well as a featured video of Brian Icenhower, teaching the topic at hand.
Certification & Designation Upon Completion
In this ICC online course, you will receive an official designation of "Certified Inside Sales Agent Trainer" or CISAT upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email signature to bolster your reputation and show off your expertise to clients and colleagues alike.
Reviews
"I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations."
Jake Rockwell
Over 500 Units Sold Annually
"I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income."
Dennis Adelpour
Luxury Agent - West Los Angeles
"When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends."
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.
Jake Rockwell
Over 500 Units Sold Annually
I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.
Dennis Adelpour
Luxury Agent - West Los Angeles
When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
Instructor
Brian Icenhower.
Designed for leaders and managers of real estate sales teams
This course provides the systems, forms, scripts, benchmarking tools, and training exercises needed to effectively develop and manage Inside Sales Agents.
These very same ISA hiring, onboarding and training systems have been implemented and tested by many of the top real estate teams in North America.
We know this course will be valuable for your real estate business.
Harness your strengths.
Understand the people you interact with, and use that information to your advantage with this DISC: Understanding Behavior in Real Estate course.
Add to Cart
ISA Manager Training
More about this real estate training course
Talk to a coach
If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course!
Book Your Call
See all courses
Here is what you can expect to gain from taking this online course.
CHARTS that demonstrate the differences between the DISC profiles. Learn what makes a D behavior, I behavior, S behavior, and C behavior, and what makes them different from each other.
GRAPHICS to illustrate key concepts as they relate to learning about DISC behavioral profiles. You will be able to visualize the differences between the profiles, which will help you identify them as you learn through the course.
CHEAT SHEET on mirroring and matching DISC behaviors to help you learn how to better communicate with all behavioral styles.
OPTIONS for how you learn best. Each module provides a downloadable PDF chapter as well as a featured video of Brian Icenhower, teaching the topic at hand. At the beginning of the course, you are also provided with a full audiobook to listen to. So however you learn best -- we have an option for you!
Certification & Designation Upon Completion
In this ICC online course, you will receive an official designation of "Certified Behavioral Specialist" or CBS upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email signature to bolster your reputation and show off your expertise to clients and colleagues alike.
Reviews
"I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations."
Jake Rockwell
Over 500 Units Sold Annually
"I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income."
Dennis Adelpour
Luxury Agent - West Los Angeles
"When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends."
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.
Jake Rockwell
Over 500 Units Sold Annually
I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.
Dennis Adelpour
Luxury Agent - West Los Angeles
When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
Instructor
Brian Icenhower.
Discover the crucial relationship between human behavior and every facet of the real estate business.
This course, DISC: Understanding Behavior in Real Estate, gives invaluable insights into the nature of behavior and how to apply it to everything you do in real estate. You’ll learn to identify different behavioral types and modify your communication style to effectively build relationships with all types of clients, as well as vendors, stakeholders, and all the other people you'll meet in the course of doing business.
Not only will the client leads that you generate significantly increase, but your level of customer service and lead conversion rates will dramatically improve as well. You’ll gain insight on which types of business marketing and lead generation methods are the best fit for your behavioral style, and even how behavior impacts hiring and training within real estate teams.
This course will show you how to harness your strengths while overcoming the behaviors that are holding you back from success.
Harness your strengths.
Understand the people you interact with, and use that information to your advantage with this DISC: Understanding Behavior in Real Estate course.
Add to Cart
DISC: Understanding Behavior in Real Estate
More about this real estate training course
Talk to a coach
If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course!
Book Your Call
See all courses
If you already have a Facebook Page, that's a great start – but let's take it to the next level. We will teach you how to optimize your Facebook Page in a way that captivates your followers and increases your SEO.
Designed for all learning types
Video Training
In-depth professional video training on every module, presented by the author, Brian Icenhower.
Written Modules
Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.
Course curriculum
Enrollment includes access to the following course materials for 2 years
Here is what you can expect to gain from taking this online course.
Learn how to create a Facebook Page for your business
Learn about the essential information you should add to your Facebook page
Learn how to create a professional looking cover image for your Facebook page
Discover the free keyword research tools available to you
Learn how to narrow down the best keywords to use for your Facebook business page
Learn how to craft an optimized Facebook page description
Discover how to create/edit your Facebook username and URL
Understand the difference between your personal Facebook page and your business Facebook page
Learn about the 10-10-5 system and how to use it every day for a more successful social media presence
Reviews
"I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations."
Jake Rockwell
Over 500 Units Sold Annually
"I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income."
Dennis Adelpour
Luxury Agent - West Los Angeles
"When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends."
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.
Jake Rockwell
Over 500 Units Sold Annually
I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.
Dennis Adelpour
Luxury Agent - West Los Angeles
When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
Instructor
Rachel Varner.
Rachel is the Creative & Content Director at Icenhower Coaching & Consulting. Rachel comes to the table with experience in social media, content writing, and customer service. In writing this course, Rachel drew from her time developing ICC's social media strategy to write helpful tips and tricks for real estate agents navigating the world of creating a business Facebook page.
Learn how to use your Facebook business page to its fullest potential.
Whether you already have a Facebook business page and need to make some tweaks to optimize it, or even if you're brand new to the world of Facebook, this crash course will help you address the key points that will increase your SEO and engagement with your followers.
Add to Cart
Talk to a coach
If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course!
Book Your Call
See all courses
Learn the proven tactics, strategies, and scripts for negotiating on behalf of your clients, with your clients, and with all the vendors you interact with on a daily basis.
Designed for all learning types
Video Training
In-depth professional video training on every module, presented by the author, Brian Icenhower.
Written Modules
Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.
Audiobook
Since real estate agents are always on the move, your training must be too. This course provides a professional downloadable audiobook.
Course curriculum
Enrollment includes access to the following course materials for 2 years
Here is what you can expect to gain from taking this online course.
Learn the top 10 negotiation tactics, when to use them, and how to apply them immediately to win more negotiations.
Understand why it is important to use an established model for negotiations vs. "winging it."
Learn how to use the DISC behavioral profile model to aid in better negotiations through the understanding of various behavioral tendencies.
Get insight into how to modify your personal DISC behavioral profile in order to better communicate with your clients, vendors, and other Realtors.
Once you learn how to use established negotiation strategies, models, and tactics, learn how to SHOW YOUR WORK in order to ensure that your clients see the value you are bringing through your expertise.
Learn the "Meet in the Middle" and "The Icenhower Model" negotiation strategies, step by step, and download the helpful graphics so you can practice these negotiation methods every day.
Use this huge value add to earn more referral business from clients who are blown away by your hard work to win negotiations.
Become empowered and confident in your negotiations and ultimately win more of them!
Certification & Designation Upon Completion
In this ICC online course, you will receive an official designation of "Certified Negotiation Specialist" or CNS upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email signature to bolster your reputation and show off your expertise to clients and colleagues alike.
Reviews
"I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations."
Jake Rockwell
Over 500 Units Sold Annually
"I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income."
Dennis Adelpour
Luxury Agent - West Los Angeles
"When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends."
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.
Jake Rockwell
Over 500 Units Sold Annually
I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.
Dennis Adelpour
Luxury Agent - West Los Angeles
When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
Instructor
Brian Icenhower.
I created Negotiation Skills Training for Realtors because there is simply no other training out their like this specifically for real estate agents.
Most agents have no rhyme or reason when it comes to their negotiations. You are not an "average agent", though, and you are here to propel yourself (and your business) forward by learning the proven scripts, strategies, and negotiation tactics that Top Producers use.
Now is the time to step up your game. This is a high-level course, and you won't find this kind of training anywhere else. I'll explain everything from start to finish, and by the end, you'll feel confident and walk away with tactics that you can use in your business every day. Time to win more negotiations!
No more "winging it".
Do you have a negotiation strategy?
If your answer is "no," or you aren't sure, then you're in the right place. Up your game and win more negotiations by learning the scripts, strategies, and negotiation tactics that have been proven to work.
Add to Cart
Negotiation Skills Training for Realtors
More about this real estate training course
Talk to a coach
If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course!
Book Your Call
See all courses
Here is what you can expect to gain from taking this online course.
TRACKERS to monitor KPIs and tips on optimal lead follow-up. The FIVE Components of Organizational Growth, SMART Goals, The 4 Key Accountability Questions, The ICC Team Dashboard, and more
SCRIPTS, scripts, and more scripts! After Setting Up Automated Listing Alert Email Notification Script, MLS Listing Alert Follow-Up/Nurture Email Scripts, Nurturing Text Scripts & Response Rates, LPMAMA Qualifying Questions, Internet Lead Phone and Email Scripts, and more
ONLINE LEAD FOLLOW UP PLANS and processes to help you systematize your business. Ascertaining Degree Of Urgency, The Four Follow-Up Campaign Categories, ABCD Follow Up Plans, Nurture and Cultivation Steps, and more
ONLINE BUYER AND SELLER LEAD CONVERSION - Conducting the Buyer Consultation process, converting to Listing Appointments, and more
YOUR PROSPECTING ARENA - Map Your Prospecting Mindset, Office Setup Tips, Positive and Negative Reinforcement Tactics, Eliminate and Prevent Distractions, and more
OPTIONS for how you learn best. Each module provides a downloadable PDF chapter as well as a featured video of Brian Icenhower, teaching the topic at hand. At the beginning of the course, you are also provided with a full audiobook to listen to. So however you learn best -- we have an option for you!
Reviews
"I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations."
Jake Rockwell
Over 500 Units Sold Annually
"I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income."
Dennis Adelpour
Luxury Agent - West Los Angeles
"When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends."
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.
Jake Rockwell
Over 500 Units Sold Annually
I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.
Dennis Adelpour
Luxury Agent - West Los Angeles
When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
Instructor
Brian Icenhower.
As a real estate professional, you understand that one of the first places your potential clients go when looking for a home is online. The Internet has radically altered the way that we communicate and get information. It has also altered the way that we search for homes and the way that real estate leads are generated.
In an age of instant access to information, most homebuyers prefer to research and look at houses by themselves before they talk to an agent. It’s crucial that you’re ready to engage today’s online home searchers in a way that translates to real-life business.
Whether you’re a solo agent, a team leader, or an inside sales agent on a real estate team, this course will strengthen your knowledge of online prospecting and help you convert more inbound leads. Regardless of your specialty, location or experience level, we’ll show you how to systematize your approach to online prospecting.
Learn the strategies and methods top producing real estate agents use to source, nurture, and convert inbound digital leads. Implement the scripts, templates, and techniques guaranteed to generate a predictable and steady flow of business from people who begin their home search online. Whether you’re a seasoned agent or you’re just starting out in the business, Online Prospecting is the one book you must have as your guide.
https://www.youtube.com/watch?v=GuKN69orFwk
Go where the leads are.
The statistics don’t lie: half of all homes sold were found online, which makes Online Prospecting an absolute necessity to succeed in today’s market.
The internet has opened up incredible opportunities for realtors and their teams to generate more leads, and convert those leads into clients.
If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course!
Book Your Call
See all courses
When opportunity comes knocking, you'd better answer the door! This course is a great opportunity to learn successful door knocking techniques that will help you generate new listings. This course includes all the scripts and tactics you need to make the most of every neighborhood visit you make.
Designed for all learning types
Video Training
In-depth professional video training on every module, presented by the author, Brian Icenhower.
Written Modules
Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.
Course curriculum
Enrollment includes access to the following course materials for 2 years
Here is what you can expect to gain from taking this online course.
SCRIPTS Helpful scripts to teach you the right things to say when Door Knocking: Property Preview Script, Turnover Rate Script.
RESOURCES that you can download to help you start using what you've learned in your business today: Sample Property Preview Checklist, Door-Knocking Note Log (fillable form), Lead Tracking Sheet.
FOUR-STEP PROPERTY PREVIEW STRATEGY outlines the steps for prospecting around areas with clusters of active listsings.
VIDEO by Brian Icenhower, teaching the content. He details how property previews are a great way to tie lead generation to learning the business and developing the skill sets that will, in turn, make you an even more powerful prospector.
OPTIONS for how you learn best. We provide you with a downloadable PDF chapter as well as a featured video of Brian Icenhower, teaching the topic at hand.
Reviews
"I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations."
Jake Rockwell
Over 500 Units Sold Annually
"I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income."
Dennis Adelpour
Luxury Agent - West Los Angeles
"When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends."
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.
Jake Rockwell
Over 500 Units Sold Annually
I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.
Dennis Adelpour
Luxury Agent - West Los Angeles
When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
Instructor
Brian Icenhower.
Are you ready to become an even more powerful prospector?
In this condensed course, you'll learn exactly why property previews are a great way to tie lead generation to learning the ins and outs of the industry, and you'll be on-track to develop the key skillsets that will bring you high-quality business.
For decades, previewing property has been an effective lead-generation method that real estate agents have systematically implemented to get new listings, while also developing superior market knowledge and expertise. Why? Well, property previews solve many of the issues that new agents face when they first get into the business. While plenty of top-producing agents make this activity a part of their regular routines, previewing property is a particularly good way for new agents who haven't developed a large client database yet to hit the ground running.
There's no better way to dive into the world of real estate than by previewing properties via door knocking -- and this course is packed with the resources you need to get started.
Door Knocking: When opportunity knocks ...
Learn how to turn door knocking into a source for new business in this jam-packed crash course.
Add to Cart
Talk to a coach
If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course!
Book Your Call
See all courses
If you'd like to access these Icenhower+ benefits, you need to be an Icenhower Coaching & Training client! Interested in learning more? Fill out the form below.