FSBO: Prospecting For Sale By Owners (FSBOs)

Designed for all learning types

Video Training

In-depth professional video training on every module, presented by the author, Brian Icenhower.

Written Modules

Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.

Course curriculum

Enrollment includes access to the following course materials for 2 years

Course materials

  • Workbook: Prospecting FSBOs
  • Video: Prospecting FSBOs
  • Resource: FSBO Contact Sheet (Fillable)
  • Script: 3 FSBO Questions
  • Script: FSBO Phone Questions
  • Script: FSBO Prospecting
  • Script: Increased Net Profit
  • Script: The Rolex Analogy
  • FSBO Seller Guide Template
  • FSBO Infographic – For Sale By Owner Social Media Graphic
  • FSBO Infographic – For Sale By Owner Social Media Graphic – JPG version
FSBO Prospecting online course

About this course

FSBO Prospecting - Certified FSBO Consultant “CFC”

Certification & Designation Upon Completion

In this ICC online course, you will receive an official designation of “Certified FSBO Consultant” or CFC upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email signature to bolster your reputation and show off your expertise to clients and colleagues alike.


"I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations."
Jake Rockwell
Over 500 Units Sold Annually
"I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income."
soi audio workbook
Dennis Adelpour
Luxury Agent - West Los Angeles
"When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends."
recruit audio workbook
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume



Brian ​Icenhower.

Founder & CEO of Icenhower Coaching & Consulting

Founder/CEO of one of the world's largest real estate coaching, training, and education companies. ICC is also a leader in online training courses, systems, and company-branded websites for agent and brokerage training and onboarding.

Turn FSBOs into For Sale By YOU.

Packed with scripts, tips, and systemized processes developed by working with the nation’s Top Producing agents, this course will help you master FSBO listing conversions.

Talk to a coach

If you’ve been considering hiring a coach, now’s the time. Book a FREE coaching consultation session with your purchase of this course!
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