HousingWire recognized Icenhower Coaching & Training as one of the best real estate coaching programs in 2025. Learn why top agents and teams choose ICT.

Recognized Among the Best in the Industry

We’re honored to share that HousingWire recently named Icenhower Coaching & Training (ICT) one of the 16 Best Real Estate Coaching Programs to Elevate Your Business (HousingWire.com).

In their nationally recognized article, HousingWire’s editors reviewed leading coaching programs that are transforming the way agents, teams, and brokers grow. From performance accountability to strategic leadership development, ICT stood out for its comprehensive systems, data-driven approach, and cutting-edge technology—including our custom-built Agent Management Portal (AMP).

This recognition reinforces what our clients already know: ICT coaching doesn’t just teach real estate—it builds businesses, leaders, and teams that thrive in any market.

Why Real Estate Coaching Matters More Than Ever

Real estate has always been a fast-paced, ever-changing industry—but in 2025, the pace of change is faster than ever. Market shifts, technology disruptions, and evolving client expectations require agents and brokers to stay sharp, strategic, and supported.

As HousingWire explains:

“From chasing new leads to closing deals, real estate is fast-paced and always changing. But it can also feel isolating, and staying motivated isn’t always easy. That’s where real estate coaching comes in.” (HousingWire.com)

At ICT, we’ve seen that first-hand. The most successful agents and teams don’t go it alone—they work with a coach who holds them accountable, helps them think strategically, and provides systems for long-term growth.

Who Benefits Most from Coaching

One of the key insights in the HousingWire article is that coaching serves every stage of a real-estate career.

  • New agents gain structure and systems that help them establish routines, build pipelines, and set goals.

  • Experienced agents use coaching to scale their business, delegate effectively, and move from individual success to team leadership.

  • Team leaders and brokers refine their management style, create accountability systems, and strengthen company culture.

  • Solo agents appreciate the outside perspective and motivation that keeps them moving forward.

At ICT, we coach professionals across that entire spectrum. Whether you’re recruiting agents, managing operations, or prospecting for leads, our coaching model meets you exactly where you are—and helps you get where you want to go.

What to Look for in a Great Real Estate Coaching Program

HousingWire identified several traits that separate a great coaching program from a good one. Here’s how ICT aligns with each:

1. Experience That Matches Your Goals

HousingWire notes, “If you want to lead a team, your coach should have actually built one.” Every ICT coach has been a top-producing agent, team leader, or broker. Our programs are rooted in real-world experience, not theory.

2. A Coaching Style That Motivates You

Some agents thrive under tough accountability; others want a collaborative thought partner. ICT’s coaches are trained to adjust their style to fit your personality, production level, and goals — often using behavioral insights from our DISC training system.

3. Multiple Formats That Fit Your Schedule

ICT offers 1:1 coaching, group programs, and on-demand training courses. Our hybrid approach combines live accountability with flexible online learning through AMP — so you can train anytime, anywhere.

4. Reputation and Results That Speak for Themselves

Our clients include some of the top teams and brokerages in North America. Many have doubled production, expanded to new markets, or launched profitable brokerages after working with ICT.

5. Tools and Resources That Accelerate Growth

HousingWire emphasizes that “scripts, marketing templates, and role-play sessions add real value.” ICT goes a step further with our Agent Management Portal (AMP), which centralizes coaching plans, dashboards, and training materials so leaders can train and track their agents in one place.

Why HousingWire’s Recognition Matters

HousingWire is one of the most trusted voices in the real-estate and housing industry, known for objective analysis and data-driven journalism. To be featured alongside brands like Tom Ferry International, Buffini & Company, and others underscores ICT’s position as a leader in coaching innovation.

As the article states, the best coaching programs are those that “offer perspective, accountability and strategies that help agents perform at their best.” That perfectly captures ICT’s mission.

We didn’t set out to be just another coaching company—we built a complete training ecosystem where education, accountability, and technology work together to produce results.

What Sets Icenhower Coaching & Training Apart

1. The Agent Management Portal (AMP)

Our signature technology platform brings together training, tracking, and accountability in one central hub. Broker-owners and team leaders can assign courses, track agent progress, and access reporting dashboards that make coaching measurable.

2. A Comprehensive Curriculum for Every Role

From new agents to administrative professionals, ISAs, team leaders, and brokers, ICT offers more than 40 on-demand courses. Each program includes video training, workbooks, and implementation tools designed to turn concepts into action.

3. Personalized Coaching and Accountability

Our coaches meet clients weekly to set goals, review metrics, and create strategic plans. Because we track KPIs through AMP, clients can visually see progress and adjust quickly.

4. Leadership Development and Succession Planning

Beyond agent production, ICT specializes in helping team leaders and brokers become true business owners. We train leaders to build self-sustaining organizations, replace themselves in daily operations, and scale responsibly.

5. Industry-Leading Coaches and Resources

ICT’s coaching team includes high-level experts in all areas of real estate leadership. Each coach brings specialized expertise to meet clients where they are.

Choosing the Right Real Estate Coach for You

If you’re evaluating coaching programs, start with these questions (derived from HousingWire’s guidelines):

  • What specific goals do you want to achieve in the next 12 months?

  • Does your coach have proven experience in the area you want to grow in (team building, recruiting, lead conversion, etc.)?

  • How will your progress be measured and tracked?

  • What systems or tools will you gain access to?

  • Do you connect with your coach’s communication style?

The right coaching relationship is built on trust, transparency, and a shared commitment to growth. At ICT, our goal is to build long-term partnerships with our clients — not short-term transactions.

Our Mission: Coaching That Builds Businesses and People

At Icenhower Coaching & Training, we believe coaching should transform both your business and your life. That’s why our programs go beyond production numbers to develop leadership, balance, and purpose.

Our core philosophy is simple:

Consistent systems create predictable results.

By implementing the same models and systems that top teams use nationwide, agents can move from “sales job” to “business owner.” That’s the difference between working in real estate and building a real estate business.

A Word of Thanks

We’re grateful to the editors at HousingWire for recognizing the impact of our work and including Icenhower Coaching & Training among the best real-estate coaching programs in the country.

Our success is a reflection of our clients’ commitment to growth. Every day, we see agents who are turning their goals into action plans, team leaders who are becoming CEOs of their businesses, and brokers who are creating cultures of excellence within their companies.

Being featured by HousingWire is validation of that shared effort—and a reminder that real estate success is a team sport.

Ready to Grow Your Business with a Top-Rated Coaching Program?

Whether you’re a solo agent looking for structure, a team leader ready to scale, or a broker focused on leadership and systems, ICT can help you build a roadmap for success.

📅 Schedule a free consultation today to learn how our coaching programs can help you achieve your goals.