ONLINE COURSES
Broker Leadership
Learn how to lead your brokerage or team in a way that propels your entire organization on a path to continuous growth and success.
Learn how to lead your brokerage or team in a way that propels your entire organization on a path to continuous growth and success.
In-depth professional video training on every module, presented by the author, Brian Icenhower.
Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.
Since real estate agents are always on the move, your training must be too. This course provides a professional downloadable audiobook.
Welcome to Broker Leadership!
Video: Viral Goals are SMART
Workbook: Module 2 – Viral Goals are SMART
SMART Goals Graphic
Module 2 Action Steps
Video: Viral Goals Spread to the Team
Workbook: Module 3 – Viral Goals Spread to the Team
Small Team Organizational Structure (fillable)
Midsize Team Organizational Structure – Traditional (fillable)
Midsize Team Organizational Structure – Hybrid (fillable)
Large Team Organizational Structure – Traditional (fillable)
Large Team Organizational Structure – Hybrid (fillable)
Module 3 Action Steps
Video: Agent Onboarding Calendar
Workbook: Module 4 – Agent Onboarding Calendar
Team Onboarding Calendar Weeks 1-8
Module 4 Action Steps
Workbook: Module 5 – Recruiting Needs Analysis Appointment
Video: Recruiting Needs Analysis Appointment
Needs Analysis Steps Graphic
Module 5 Action Steps
Video: First Quarter Checklist
Workbook: Module 7 – First Quarter Checklist
First Quarter Checklist for Teams
Module 7 Action Steps
Video: Office Training Calendar
Workbook: Module 8 – Office Training Calendar
Real Estate Office Brokerage Training Calendar
Module 8 Action Steps
Video: Focus on Activities to Grow
Workbook: Module 9 – Focus on Activities to Grow
Module 9 Action Steps
Video: Cultivate Personal Responsibility
Workbook: Module 10 – Cultivate Personal Responsibility
Workbook: Module 11 – Public Accountability
Video: Public Accountability
Module 11 Action Steps
Video: The Essential Tool for Coaching Productivity
Workbook: Module 12 – The Essential Tool for Coaching Agent Productivity
ICC Business Tracker
Module 12 Action Steps
Video: How to Motivate Agents
Workbook: Module 13 – How to Motivate Agents
Module 13 Action Steps
Video: Create a ‘Production-Centric’ Environment
Workbook: Module 14 – Create a Production-Centric Environment
Realtor Group Call Session – The Complete Guide
Module 14 Action Steps
Video: Tracking Activities
Workbook: Module 15 – Tracking Activities
Leadership Dashboard
Module 15 Action Steps
Video: The Recruiting & Retention Mindset
Workbook: Module 17 – The Recruiting & Retention Mindset
Module 17 Action Steps
Workbook: Module 18 – Create a Growth-Oriented Business
Video: Create a Growth-Oriented Business
Team Onboarding Calendar Weeks 1-8
Module 18 Action Steps
Video: The Broker-Manager Business Plan
Workbook: Module 19 – The Broker-Manager Business Plan
1-3-5 Single Page Business Plan Broker Owner – sample
1-3-5 Single Page Business Plan Broker Owner – fillable
Module 19 Action Steps
Video: The Future of Teams & Brokerages
Workbook: Module 20 – The Future of Teams & Brokerages
Module 20 Action Steps
Video: Start Your Own Licensing School
Workbook: Module 21 – Start Your Own Licensing School
In this ICT online course, you will receive an official designation of “Certified Brokerage Manager” or CBM upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email signature to bolster your reputation and show off your expertise to clients and colleagues alike.
$349
Brian Icenhower.
I designed Broker Leadership to help broker owners and team leaders on a growth path that helps their entire organization succeed.
I'm so excited to introduce this course to you. It's a high-powered course, whether you're running a real estate brokerage or real estate team ... any real estate organization or company, really. Typically, you have a leadership team (or you'd like to have one) and you have agents within your organization as well.
You will learn about business planning and goal setting for your own leadership team, and also strategies and tactics for helping your agents with business planning and goal setting.
Onboarding systems, orientation systems for new agents and staff members, and training systems for your team are all a huge part of this Broker Leadership course.
You'll also learn recruiting and growth stratgies. We have systems and tools for you to use to ensure your company grows the way you want it to with the type of agents in place so that you're succeeding on a high level.
Together, we will create a production-centric culture in your office, without all the drama and negative mindsets that so often infiltrate organizations in our industry.
In this course you'll have access to ICC's award-winning coaching and training systems, structures and tools to help you implement them, as well as workbooks and tools for in-person training at your office.
Learn how to scale your organization and diversify your business so you can always increase your income along with addingmore personal time for you and your leadership team.
This is one of our most robust, lengthy courses to date, by far the most detailed and thorough course for real estate leaders that has ever been created.
Generate a steadily increasing book of business by systematizing and enhancing your referral network of the people you know and meet.
In-depth professional video training on every module, presented by the author, Brian Icenhower.
Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.
Since real estate agents are always on the move, your training must be too. This course provides a professional downloadable audiobook.
VIDEO: Who Do You Know
AUDIO: Who Do You Know?
Workbook: Who Do You Know?
Who Do I Know From These Industries? (fillable)
SOI Call & Text Contact Cycle
QUIZ: Module 2 Part 1
QUIZ: Module 2 Part 2
Module 2 Action Steps
VIDEO: How to Contact Your SOI
AUDIO: How to Contact Your SOI
Workbook: How to Contact Your SOI
VIDEO: Create Your SOI Contact Plan
AUDIO: Create Your SOI Contact Plan
Workbook: Create Your SOI Contact Plan
Sample Contact Plans
Sample Plan #1: The Basic
Sample Plan #2: Giving to Get
Sample Plan #3: Social Butterfly
Monthly Mailer Topics
QUIZ: Module 4
Module 4 Action Steps
VIDEO: How to Grow Your SOI
AUDIO: How to Grow Your SOI
Workbook: How to Grow Your SOI
This course includes downloadable assets so you can immediately put what you learn into practice. As with all of our ICC Online Courses, helpful features like quizzes and action items at the end of each module are built-in to help keep you on track with your learning.
In this ICC online course, you will receive an official designation of "Certified Referral Network Expert" or CRNE upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email certification to bolster your reputation and show off your expertise to clients and colleagues alike.
Jake Rockwell
Over 500 Units Sold Annually
"I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income."
Dennis Adelpour
Luxury Agent - West Los Angeles
"When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends."
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.
Over 500 Units Sold Annually
I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.
Luxury Agent - West Los Angeles
When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.
#1 Market Share & 100 Million in Annual Sales Volume
InstructorBrian Icenhower.
Like all Icenhower training courses, I created SOI: Building A Referral-Based Sphere of Influence for those real estate agents wanting to move from a mere real estate practice to a systematized real estate business with the control and mastery of your results.
You are not an "average agent", so you need to employ the tried and tested ways of the nation’s Top Producers for always having an abundance of prospective buyers and sellers lined up — people who know who you are by name and "brand", who come to you first to list their property or to show them their next new one.
Regardless of your specialty, location or client base, we’ll show you how to systematize your approach to SOI: Building A Real Estate Agent's Sphere of Influence and employ the tried and tested way of taking back control — or grabbing it perhaps for the first time — of your ability to generate a predictable number of Closed Transactions month after month.
We’ll show you step-by-step how to grow your results year after year, and do it with no gaps in productivity or slumps in transaction activity, as you approach your business’s SOI Referral Database like a master.
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There is an art form in identifying the ideal flipping opportunities, determining and evaluating a property's potential, and every other aspect involved in a real estate flip.
In-depth professional video training on every module, presented by the author, Brian Icenhower.
Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.
Here is what you can expect to gain from taking this online course.
Jake Rockwell
Over 500 Units Sold Annually
"I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income."
Dennis Adelpour
Luxury Agent - West Los Angeles
"When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends."
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.
Over 500 Units Sold Annually
I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.
Luxury Agent - West Los Angeles
When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.
#1 Market Share & 100 Million in Annual Sales Volume
InstructorBrian Icenhower.
Like all Icenhower training courses, this training manual is for those real estate agents wanting to move from a mere real estate practice to a systematized real estate business with the control and mastery of your results.
Whether you are a seasoned real estate agent, experienced contractor, or an HGTV renovation show junkie dreaming of being free of your desk, this course will show you, step-by-step, how to succeed in flipping homes.
This course will give you the tools to identify potential flips, quickly analyze their viability and your potential profit, and enable you to move swiftly to secure them as soon as they hit the market. This course provides a proven system with easy-to apply tools and formulas to help you skip the expensive mistakes that take most flippers out of the game before they can ever get started.
We know not everyone learns the same way. For that reason, this course has videos and text modules. In addition, the texts are downloadable so you can keep this information for life, and take it with you wherever you go.
We know this course will be valuable for your real estate business.
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When opportunity comes knocking, you'd better answer the door! This course is a great opportunity to learn successful door knocking techniques that will help you generate new listings. This course includes all the scripts and tactics you need to make the most of every neighborhood visit you make.
In-depth professional video training on every module, presented by the author, Brian Icenhower.
Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.
Here is what you can expect to gain from taking this online course.
Jake Rockwell
Over 500 Units Sold Annually
"I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income."
Dennis Adelpour
Luxury Agent - West Los Angeles
"When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends."
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.
Over 500 Units Sold Annually
I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.
Luxury Agent - West Los Angeles
When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.
#1 Market Share & 100 Million in Annual Sales Volume
InstructorBrian Icenhower.
In this condensed course, you'll learn exactly why property previews are a great way to tie lead generation to learning the ins and outs of the industry, and you'll be on-track to develop the key skillsets that will bring you high-quality business.
For decades, previewing property has been an effective lead-generation method that real estate agents have systematically implemented to get new listings, while also developing superior market knowledge and expertise. Why? Well, property previews solve many of the issues that new agents face when they first get into the business. While plenty of top-producing agents make this activity a part of their regular routines, previewing property is a particularly good way for new agents who haven't developed a large client database yet to hit the ground running.
There's no better way to dive into the world of real estate than by previewing properties via door knocking -- and this course is packed with the resources you need to get started.
Learn how to turn door knocking into a source for new business in this jam-packed crash course.
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Learn the best practices that all Realtors should implement to effectively manage their financial systems.
In-depth professional video training on every module, presented by the author, Brian Icenhower.
Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.
Since real estate agents are always on the move, your training must be too. This course provides a professional downloadable audiobook.
Here is what you can expect to gain from taking this online course.
Jake Rockwell
Over 500 Units Sold Annually
"I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income."
Dennis Adelpour
Luxury Agent - West Los Angeles
"When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends."
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.
Over 500 Units Sold Annually
I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.
Luxury Agent - West Los Angeles
When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.
#1 Market Share & 100 Million in Annual Sales Volume
InstructorBrian Icenhower.
Most agents have no idea where they are at financially.
You are not an "average agent", though, and you are tired of living your life (and running your business) by looking through the rear view mirror. It's time to learn how your P&L Statement and budget can be used to start looking through the windshield as you navigate your way through the process of growing your business.
Now is the time to step up your game.
This is a high-level course that has been boiled down to the essentials. I'll explain everything from start to finish, and by the end, you'll feel much more comfortable with your financials, and you can immediately begin to put what you learn into action.
You will learn the necessary changes that you need to make to get on track to grow the real estate business of your dreams.
We hear this all the time. When real estate agents don't truly understand their financials, they always feel in the dark about their numbers.
It's time to take control. Empower yourself to understand your financials so you can start making decisions today that will impact your business's future success.
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Learn how to shift your mindset, go forward sloppy, and fail forward. Brian Icenhower teaches motivation techniques and trains agents of all backgrounds and skill levels to shift their mindset from "scarcity" to "abundance" and live a more positive (and successful) life.
Here is what you can expect to gain from taking this online course.
Jake Rockwell
Over 500 Units Sold Annually
"I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income."
Dennis Adelpour
Luxury Agent - West Los Angeles
"When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends."
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.
See all courses
Quickly educate and empower yourself to own the administrative and transactional duties of your real estate business
In-depth professional video training on every module, presented by the author, Brian Icenhower.
Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.
Since real estate agents are always on the move, your training must be too. This course provides a professional downloadable audiobook.
Here is what you can expect to gain from taking this online course.
Jake Rockwell
Over 500 Units Sold Annually
"I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income."
Dennis Adelpour
Luxury Agent - West Los Angeles
"When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends."
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.
Over 500 Units Sold Annually
I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.
Luxury Agent - West Los Angeles
When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.
#1 Market Share & 100 Million in Annual Sales Volume
InstructorBrian Icenhower.
Having someone back in the office helps agents amplify their sales potential. They can focus on generating business, following up on leads, conducting appointments, and writing offers/negotiating contracts -- all things that create more income.
This 9-module course not only identifies the four key roles of a real estate assistant, but it also breaks down the precise workflows when serving as a listing manager, transaction coordinator, marketing director, and administrative manager.
Whether you’re an agent learning how to train your assistant, an assistant looking for your own training process, or you’re both reading through these materials together, this course provides the explanations and concrete examples of best practices in real estate offices so you don’t have to.
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A training series designed to help you benefit from understanding behavior in the workplace.
In-depth professional video training on every module, presented by the author, Brian Icenhower.
Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.
Since real estate agents are always on the move, your training must be too. This course provides a professional downloadable audiobook.
Here is what you can expect to gain from taking this online course.
In this ICC online course, you will receive an official designation of "Certified Behavioral Specialist" or CBS upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email signature to bolster your reputation and show off your expertise to clients and colleagues alike.
Jake Rockwell
Over 500 Units Sold Annually
"I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income."
Dennis Adelpour
Luxury Agent - West Los Angeles
"When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends."
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.
Over 500 Units Sold Annually
I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.
Luxury Agent - West Los Angeles
When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.
#1 Market Share & 100 Million in Annual Sales Volume
InstructorBrian Icenhower.
This course, DISC: Understanding Behavior in Real Estate, gives invaluable insights into the nature of behavior and how to apply it to everything you do in real estate. You’ll learn to identify different behavioral types and modify your communication style to effectively build relationships with all types of clients, as well as vendors, stakeholders, and all the other people you'll meet in the course of doing business.
Not only will the client leads that you generate significantly increase, but your level of customer service and lead conversion rates will dramatically improve as well. You’ll gain insight on which types of business marketing and lead generation methods are the best fit for your behavioral style, and even how behavior impacts hiring and training within real estate teams.
This course will show you how to harness your strengths while overcoming the behaviors that are holding you back from success.
Understand the people you interact with, and use that information to your advantage with this DISC: Understanding Behavior in Real Estate course.
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Learn how to use your sphere of influence to turn leads into listings. Packed with tips, tools and techniques, this mini course gives you the skills you need to get seller appointments, field phone calls and in-person meetings, handle objections and close the right way, every time.
In-depth professional video training on every module, presented by the author, Brian Icenhower.
Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.
In this ICC online course, you will receive an official designation of "Certified Listing Agent" or CLA upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email signature to bolster your reputation and show off your expertise to clients and colleagues alike.
Jake Rockwell
Over 500 Units Sold Annually
"I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income."
Dennis Adelpour
Luxury Agent - West Los Angeles
"When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends."
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.
Over 500 Units Sold Annually
I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.
Luxury Agent - West Los Angeles
When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.
#1 Market Share & 100 Million in Annual Sales Volume
InstructorBrian Icenhower.
This condensed course gives you the tools and techniques you need to leverage your sphere of influence in all the right ways, focusing in on how you can convert leads into listings without getting stuck or getting ahead of yourself. With ICC's tried and tested scripts and systems, you'll have everything you need at your disposal to make the most of your networks and take full advantage of every opportunity to close on a seller lead.
Discover the techniques top producing agents use to connect with and convert their seller clients, and take the next step to grow your real estate business.
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