ONLINE COURSES
Open Houses
Learn how to turn your next open houses into a new listing generator in this quick course.

Learn how to turn your next open houses into a new listing generator in this quick course.
In-depth professional video training on every module, presented by the author, Brian Icenhower.
Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.
I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.
Over 500 Units Sold Annually
I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.
Luxury Agent - West Los Angeles
When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.
#1 Market Share & 100 Million in Annual Sales Volume
$149
Brian Icenhower.
Out of all the people who come and go during an open house, the only ones who really matter are the ones who might end up making an offer, right?
Think again! An open house isn't just about selling one home — it's about so much more than that, including cementing yourself as a professional, making connections, and getting a foot in the door with potential new clients who may be buying or selling soon.
In this condensed course, you'll learn to tie customer service to lead generation, and you'll find out firsthand why everyone who walks through the door of an open house is a potential prospect. Don't miss out on great business opportunities when they're right at your doorstep! This course will teach you all the skills you need to start making the most of your open houses — what are you waiting for?
Discover the techniques Top Producing agents use to optimize their open houses and generate new listings by prospecting around Open Houses.
Master the numbers that drive your real estate business.
Learn financial models that top agents use to maximize profit
Track expenses, budgets, and ROI with simple systems
Understand profit margins, income streams, and growth benchmarks
Build financial dashboards to monitor performance at a glance
Strategies to scale while protecting profitability
Downloadable spreadsheets, templates, and tracking tools
Understand your income, expenses, and profit margins so you can make smarter business decisions.
Use simple financial systems and dashboards to track budgets, ROI, and agent performance.
Apply strategies to scale your business while maintaining healthy margins and long-term stability.
In-depth video training walking you through each module of the course, explaining the strategies, tips, and best practices for using Canva for real estate agents.
Detailed and downloadable written workbook that provides you with a bullet point outline, summarized text, action steps, key takeaways, as well as space for taking notes.
Teach this course at your organization with the help of our downloadable presentation notes, presentation files, and Instructor's Manual.
Brian Icenhower.
Most agents have no idea where they are at financially.
You are not an "average agent", though, and you are tired of living your life (and running your business) by looking through the rear view mirror. It's time to learn how your P&L Statement and budget can be used to start looking through the windshield as you navigate your way through the process of growing your business.
Now is the time to step up your game.
This is a high-level course that has been boiled down to the essentials. I'll explain everything from start to finish, and by the end, you'll feel much more comfortable with your financials, and you can immediately begin to put what you learn into action.
You will learn the necessary changes that you need to make to get on track to grow the real estate business of your dreams.
We hear this all the time. When real estate agents don't truly understand their financials, they always feel in the dark about their numbers.
It's time to take control. Empower yourself to understand your financials so you can start making decisions today that will impact your business's future success.
Add to CartLearn the complete system to flip houses profitably and consistently.
Step-by-step process from finding deals to selling the finished property
How to analyze properties, estimate repairs, and calculate ROI
Proven systems for managing contractors and renovation timelines
Financing strategies to fund flips with minimal risk
Marketing techniques to sell flips quickly and maximize profits
Downloadable property analysis forms, budgets, and project checklists
Learn how to spot profitable properties and avoid costly mistakes.
Use systems to manage contractors, budgets, and timelines efficiently.
Apply proven financing and marketing strategies to flip houses with consistency.
In-depth video training walking you through each module of the course, explaining the strategies, tips, and best practices for using Canva for real estate agents.
Detailed and downloadable written workbook that provides you with a bullet point outline, summarized text, action steps, key takeaways, as well as space for taking notes.
Teach this course at your organization with the help of our downloadable presentation notes, presentation files, and Instructor's Manual.
Here is what you can expect to gain from taking this online course.
Brian Icenhower.
Like all Icenhower training courses, this training manual is for those real estate agents wanting to move from a mere real estate practice to a systematized real estate business with the control and mastery of your results.
Whether you are a seasoned real estate agent, experienced contractor, or an HGTV renovation show junkie dreaming of being free of your desk, this course will show you, step-by-step, how to succeed in flipping homes.
This course will give you the tools to identify potential flips, quickly analyze their viability and your potential profit, and enable you to move swiftly to secure them as soon as they hit the market. This course provides a proven system with easy-to apply tools and formulas to help you skip the expensive mistakes that take most flippers out of the game before they can ever get started.
We know not everyone learns the same way. For that reason, this course has videos and text modules. In addition, the texts are downloadable so you can keep this information for life, and take it with you wherever you go.
We know this course will be valuable for your real estate business.
Learn how to shift your mindset, go forward sloppy, and fail forward. Brian Icenhower teaches motivation techniques and trains agents of all backgrounds and skill levels to shift their mindset from "scarcity" to "abundance" and live a more positive (and successful) life.
Here is what you can expect to gain from taking this online course.
Tested and proven on many of the top prospectors and Inside Sales Agents in North America, this course was created to train ISAs on successful prospecting techniques and designed to get ISAs into action and converting leads quickly.
Here is what you can expect to gain from taking this online course.
The Inside Sales Agent (ISA) Training online course is for real estate agents who want to take on the challenge of becoming ISAs, with a systematized process for lead generation, nurturing, and converting that will set you up for success.
With 15 text-and-video modules packed with tips and resources, the course will teach you everything you need to know to get started in inside sales, using coach Brian Icenhower's tried-and-true methods to give you the advantage of over three decades of experience in the business.
Turn FSBOs into listings with proven prospecting strategies.
Step-by-step system for approaching For Sale By Owners with confidence
Scripts and dialogues that overcome resistance and build trust
How to show value and win listings from sellers trying to go solo
Follow-up systems to stay top of mind until sellers are ready
Strategies to convert FSBOs into long-term clients and referrals
Downloadable scripts, call sheets, and follow-up templates
Learn how to provide value and convert DIY sellers into loyal clients.
Confidently handle objections and earn trust with ready-to-use dialogues.
Build relationships that lead to listings, referrals, and repeat clients.
In-depth video training walking you through each module of the course, explaining the strategies, tips, and best practices for using Canva for real estate agents.
Detailed and downloadable written workbook that provides you with a bullet point outline, summarized text, action steps, key takeaways, as well as space for taking notes.
Teach this course at your organization with the help of our downloadable presentation notes, presentation files, and Instructor's Manual.
In this ICC online course, you will receive an official designation of "Certified FSBO Consultant" or CFC upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email signature to bolster your reputation and show off your expertise to clients and colleagues alike.
Brian Icenhower.
Founder & CEO of Icenhower Coaching & Consulting
Founder/CEO of one of the world's largest real estate coaching, training, and education companies. ICC is also a leader in online training courses, systems, and company-branded websites for agent and brokerage training and onboarding.
Packed with scripts, tips, and systemized processes developed by working with the nation’s Top Producing agents, this course will help you master FSBO listing conversions.
Master the systems and skills every real estate admin needs to support top agents and growing teams.
Training for key roles: Listing Manager, Transaction Coordinator, Office Administrator
Systems, checklists, and dashboards to streamline operations
Listing management from pre-listing through closing
Lead tracking and accountability tools
Strategies to free agents’ time for production
Downloadable forms, templates, and checklists
Learn how to implement checklists, dashboards, and tracking tools that keep your agents and business organized.
Gain step-by-step training for listing management, transaction coordination, and day-to-day operational support.
Understand how to free up agents’ time by streamlining processes, ensuring accountability, and driving efficiency across the office.
In-depth video training walking you through each module of the course, explaining the strategies, tips, and best practices for using Canva for real estate agents.
Detailed and downloadable written workbook that provides you with a bullet point outline, summarized text, action steps, key takeaways, as well as space for taking notes.
Teach this course at your organization with the help of our downloadable presentation notes, presentation files, and Instructor's Manual.
Brian Icenhower.
Having someone back in the office helps agents amplify their sales potential. They can focus on generating business, following up on leads, conducting appointments, and writing offers/negotiating contracts -- all things that create more income.
This 9-module course not only identifies the four key roles of a real estate assistant, but it also breaks down the precise workflows when serving as a listing manager, transaction coordinator, marketing director, and administrative manager.
Whether you’re an agent learning how to train your assistant, an assistant looking for your own training process, or you’re both reading through these materials together, this course provides the explanations and concrete examples of best practices in real estate offices so you don’t have to.
Turn expired listings into fresh opportunities and new clients.
Step-by-step system to prospect expired and withdrawn listings
Scripts and dialogues that win appointments with frustrated sellers
How to handle objections and rebuild seller confidence
Strategies to differentiate yourself from past agents and stand out
Follow-up systems that keep you top of mind until sellers are ready
Downloadable scripts, tracking sheets, and prospecting templates
Learn proven techniques to re-engage sellers who are ready for a new approach.
Gain confidence with scripts that overcome objections and build trust.
Use systems and strategies that set you apart and win more listings.
In-depth video training walking you through each module of the course, explaining the strategies, tips, and best practices for using Canva for real estate agents.
Detailed and downloadable written workbook that provides you with a bullet point outline, summarized text, action steps, key takeaways, as well as space for taking notes.
Teach this course at your organization with the help of our downloadable presentation notes, presentation files, and Instructor's Manual.
In this ICT online course, you will receive an official designation of "Certified Expired Listings Expert" or CELE upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email signature to bolster your reputation and show off your expertise to clients and colleagues alike.
Brian Icenhower.
Founder & CEO of Icenhower Coaching & Consulting
Founder/CEO of one of the world's largest real estate coaching, training, and education companies. ICC is also a leader in online training courses, systems, and company-branded websites for agent and brokerage training and onboarding.
The hyper-focused content of this course will enable you to quickly master the techniques Top Producing agents use to convert expired listings into new listings for their real estate business. Get everything you need to succeed.
You're not an event planner (and, we don't want you to be.) You'll learn through this course that hosting the most perfect event is not the goal. It's all about the CONTACTS and using your real estate event as an excuse to gain mindshare.
In-depth professional video training on every module, presented by the author, Brian Icenhower.
Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.
Since real estate agents are always on the move, your training must be too. This course provides a professional downloadable audiobook.
Here is what you can expect to gain from taking this online course.
I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.
Over 500 Units Sold Annually
I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.
Luxury Agent - West Los Angeles
When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.
#1 Market Share & 100 Million in Annual Sales Volume
InstructorBrian Icenhower.
This course is a no-nonsence guide to hosting high quality client appreciation events. You'll learn why cost shouldn't be an obstacle. And, you'll also learn the most valuable piece of hosting a client event. (Hint: it's not the event itself!)
Stop trying to become an event planner. Focus on coming from contribution and giving back.
At ICC, we have developed the resources you need to systematize your client event planning process. We've taken the guesswork out of it, and by following our systems, you'll ensure that you're getting the most out of your event (and spend the least amount of time doing the activities that don't matter.)
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