Unlock the systems, strategies, and leadership skills you need to scale your real estate team’s lead conversion process. This comprehensive course walks team leaders and broker-owners through every stage of effective online lead management—from sourcing and routing leads to agent onboarding and performance tracking.
Implement proven processes for routing, tracking, and converting online leads with consistency.
Set new hires up for long-term success with structured onboarding, clear expectations, and self-managed systems.
Use dashboards and key performance indicators (KPIs) to coach your agents and grow your team with confidence.
In-depth video training walking you through each module of the course, explaining the strategies, tips, and best practices for using Canva for real estate agents.
Detailed and downloadable written workbook that provides you with a bullet point outline, summarized text, action steps, key takeaways, as well as space for taking notes.
Teach this course at your organization with the help of our downloadable presentation notes, presentation files, and Instructor's Manual.
How Real Estate Teams Attract Top Producing Agents
Your Dashboard, Splits, & Introducing The Matching Standard
The Matching Standard
Audio: Your Dashboard, Splits, & Introducing The Matching Standard
Audio: How Real Estate Teams Attract Top Producing Agents
Audio:The Matching Standard
Workbook: The Matching Standard
Instructor’s Manual: The Matching Standard
Presentation Outline: The Matching Standard
Presentation: The Matching Standard
Flowchart: Is it a Team Lead or an Agent Lead?
Making Initial Contact With Online Leads
Audio: Making Initial Contact with Online Leads
Workbook: Making Initial Contact With Online Leads
Instructor’s Manual: Making Initial Contact With Online Leads
Presentation Outline: Making Initial Contact With Online Leads
Presentation: Making Initial Contact With Online Leads
How to Set Up Your CRM
SOI Call & Text Contact Cycle
Two-Week Assault Plan & Scripts
Online Lead Follow-Up Plans
Audio: Online Lead Follow-Up Plans
Workbook: Online Lead Follow-Up Plans
Instructor’s Manual: Online Lead Follow-Up Plans
Presentation Outline: Online Lead Follow-Up Plans
Presentation: Online Lead Follow-Up Plans
Script: I’ll Do You One Better
Lead Follow-Up Campaign Categories
Two-Week Assault Plan & Scripts
Audio: Drive Growth with a Dashboard
Workbook: Drive Growth with a Dashboard
$199
Brian Icenhower.
If you’re ready to stop leaving lead conversion to chance and start creating real, predictable growth for your real estate team, this course is for you. I’ll walk you step-by-step through the exact systems and leadership strategies we use with top-producing teams across the country.
Inside this course, you’ll learn how to:
Set a clear Matching Standard to distribute leads fairly and effectively
Evaluate your lead sources and manage your cost per lead
Create contact expectations and follow-up systems that actually work
Track the KPIs that matter most to your bottom line
Use dashboards to keep your pipeline healthy and your agents accountable
Build an onboarding experience that turns new agents into producers—fast
I’ve packed this course with frameworks, downloads, and practical strategies that will help you lead with confidence and scale your results. If you're ready to build a system that drives consistent conversion—and doesn’t depend on chasing agents or micromanaging—then let’s get started.
Sign up now and let’s take your team’s lead management to the next level.
Build a Scalable Lead Conversion System
Implement proven processes for routing, tracking, and converting online leads with consistency.
Train Agents to Succeed from Day One
Set new hires up for long-term success with structured onboarding, clear expectations, and self-managed systems.
Lead with Data, Not Guesswork
Use dashboards and key performance indicators (KPIs) to coach your agents and grow your team with confidence.
Circle prospecting helps you turn one listing into many more. Take this course to master the principles and practice of circle prospecting.
You're not an event planner (and, we don't want you to be.) You'll learn through this course that hosting the most perfect event is not the goal. It's all about the CONTACTS and using your real estate event as an excuse to gain mindshare.
Here is what you can expect to gain from taking this online course.
Learn how realtors should change their normal business practices to quickly adapt to a real estate market shift.
In-depth professional video training on every module, presented by the author, Brian Icenhower.
Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.
Here is what you can expect to gain from taking this online course.
I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.
Over 500 Units Sold Annually
I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.
Luxury Agent - West Los Angeles
When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.
#1 Market Share & 100 Million in Annual Sales Volume
InstructorBrian Icenhower.
I've been in this industry for almost thirty years, so I've been through quite a few of these “turns” and I'll tell you it's the same process regardless of the catastrophe. Regardless of the reason that we have a turn in the market, we need a solid strategy and a system. We see the results and dividends. You can see a lot of our agents advancing their positions in the turns as a result.
There is an art form in identifying the ideal flipping opportunities, determining and evaluating a property's potential, and every other aspect involved in a real estate flip.
Here is what you can expect to gain from taking this online course.
Like all Icenhower training courses, this training manual is for those real estate agents wanting to move from a mere real estate practice to a systematized real estate business with the control and mastery of your results.
Whether you are a seasoned real estate agent, experienced contractor, or an HGTV renovation show junkie dreaming of being free of your desk, this course will show you, step-by-step, how to succeed in flipping homes.
This course will give you the tools to identify potential flips, quickly analyze their viability and your potential profit, and enable you to move swiftly to secure them as soon as they hit the market. This course provides a proven system with easy-to apply tools and formulas to help you skip the expensive mistakes that take most flippers out of the game before they can ever get started.
We know not everyone learns the same way. For that reason, this course has videos and text modules. In addition, the texts are downloadable so you can keep this information for life, and take it with you wherever you go.
We know this course will be valuable for your real estate business.
Quickly educate and empower yourself to own the administrative and transactional duties of your real estate business
Here is what you can expect to gain from taking this online course.
Having someone back in the office helps agents amplify their sales potential. They can focus on generating business, following up on leads, conducting appointments, and writing offers/negotiating contracts -- all things that create more income.
This 9-module course not only identifies the four key roles of a real estate assistant, but it also breaks down the precise workflows when serving as a listing manager, transaction coordinator, marketing director, and administrative manager.
Whether you’re an agent learning how to train your assistant, an assistant looking for your own training process, or you’re both reading through these materials together, this course provides the explanations and concrete examples of best practices in real estate offices so you don’t have to.
Discover how top producing agents use Google Local Service Ads to generate high-quality listing and buyer leads. Also, learn the best practices to maximize your online presence and for converting more leads into clients.
Here is what you can expect to gain from taking this online course.
A training series designed to help you benefit from understanding behavior in the workplace.
Here is what you can expect to gain from taking this online course.
In-depth professional video training on every module, presented by the author, Brian Icenhower.
Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.
Here is what you can expect to gain from taking this online course.
I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.
Over 500 Units Sold Annually
I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.
Luxury Agent - West Los Angeles
When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.
#1 Market Share & 100 Million in Annual Sales Volume
InstructorBrian Icenhower.
As a real estate professional, you understand that one of the first places your potential clients go when looking for a home is online. The Internet has radically altered the way that we communicate and get information. It has also altered the way that we search for homes and the way that real estate leads are generated.
In an age of instant access to information, most homebuyers prefer to research and look at houses by themselves before they talk to an agent. It’s crucial that you’re ready to engage today’s online home searchers in a way that translates to real-life business.
Whether you’re a solo agent, a team leader, or an inside sales agent on a real estate team, this course will strengthen your knowledge of online prospecting and help you convert more inbound leads. Regardless of your specialty, location or experience level, we’ll show you how to systematize your approach to online prospecting.
Learn the strategies and methods top producing real estate agents use to source, nurture, and convert inbound digital leads. Implement the scripts, templates, and techniques guaranteed to generate a predictable and steady flow of business from people who begin their home search online. Whether you’re a seasoned agent or you’re just starting out in the business, Online Prospecting is the one book you must have as your guide.
The statistics don’t lie: half of all homes sold were found online, which makes Online Prospecting an absolute necessity to succeed in today’s market.
The internet has opened up incredible opportunities for realtors and their teams to generate more leads, and convert those leads into clients.Add to Cart
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