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ICT Online Course

Real Estate Team Lead Management

Real Estate Team Lead Management Icon

Unlock the systems, strategies, and leadership skills you need to scale your real estate team’s lead conversion process. This comprehensive course walks team leaders and broker-owners through every stage of effective online lead management—from sourcing and routing leads to agent onboarding and performance tracking.

Real Estate Team Lead Management Landing Page 2

Build a Scalable Lead Conversion System

Implement proven processes for routing, tracking, and converting online leads with consistency.

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Train Agents to Succeed from Day One

Set new hires up for long-term success with structured onboarding, clear expectations, and self-managed systems.

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Lead with Data, Not Guesswork

Use dashboards and key performance indicators (KPIs) to coach your agents and grow your team with confidence.

Designed for all learning types

Video Training

In-depth video training walking you through each module of the course, explaining the strategies, tips, and best practices for using Canva for real estate agents.

Written Workbook

Detailed and downloadable written workbook that provides you with a bullet point outline, summarized text, action steps, key takeaways, as well as space for taking notes.

Instructor Materials

Teach this course at your organization with the help of our downloadable presentation notes, presentation files, and Instructor's Manual.

Mergers & Acquisitions

Click to watch more about this real estate training course

Program curriculum

Enrollment includes access to the following course materials for 90 days.

  • How Real Estate Teams Attract Top Producing Agents

  • Your Dashboard, Splits, & Introducing The Matching Standard

  • The Matching Standard

  • Audio: Your Dashboard, Splits, & Introducing The Matching Standard

  • Audio: How Real Estate Teams Attract Top Producing Agents

  • Audio:The Matching Standard

  • Workbook: The Matching Standard

  • Instructor’s Manual: The Matching Standard

  • Presentation Outline: The Matching Standard

  • Presentation: The Matching Standard

  • Flowchart: Is it a Team Lead or an Agent Lead?

  • Online Lead Sources
  • Audio: Sourcing Online Leads & Setting Expectations
  • Workbook: Sourcing Online Leads & Setting Expectations
  • Instructor’s Manual: Sourcing Online Leads & Setting Expectations
  • Presentation Outline: Sourcing Online Leads & Setting Expectations
  • Presentation: Sourcing Online Leads & Setting Expectations
  • Online Lead Referral Services
  • Module 2 Quiz
  1.  
Real Estate Team Lead Management

About this course

Reviews

"I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations."
Jake Rockwell
Over 500 Units Sold Annually
"I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income."
soi audio workbook
Dennis Adelpour
Luxury Agent - West Los Angeles
"When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends."
recruit audio workbook
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume

$199

Instructor

Brian ​Icenhower.

Ready to turn more leads into closings? Enroll now and build a scalable lead management system that fuels your team’s success. 

If you’re ready to stop leaving lead conversion to chance and start creating real, predictable growth for your real estate team, this course is for you. I’ll walk you step-by-step through the exact systems and leadership strategies we use with top-producing teams across the country.

Inside this course, you’ll learn how to:

  • Set a clear Matching Standard to distribute leads fairly and effectively

  • Evaluate your lead sources and manage your cost per lead

  • Create contact expectations and follow-up systems that actually work

  • Track the KPIs that matter most to your bottom line

  • Use dashboards to keep your pipeline healthy and your agents accountable

  • Build an onboarding experience that turns new agents into producers—fast

I’ve packed this course with frameworks, downloads, and practical strategies that will help you lead with confidence and scale your results. If you're ready to build a system that drives consistent conversion—and doesn’t depend on chasing agents or micromanaging—then let’s get started.

Sign up now and let’s take your team’s lead management to the next level.

Brian Icenhower - ICC Speaker Headshot
Real Estate Team Lead Management Landing Page 1

Build a scalable lead management system that fuels your team’s success.

Build a Scalable Lead Conversion System
Implement proven processes for routing, tracking, and converting online leads with consistency.

Train Agents to Succeed from Day One
Set new hires up for long-term success with structured onboarding, clear expectations, and self-managed systems.

Lead with Data, Not Guesswork
Use dashboards and key performance indicators (KPIs) to coach your agents and grow your team with confidence.

Talk to a coach

If you’ve been considering hiring a coach, now’s the time. Book a FREE coaching consultation session with your purchase of this course!
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