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ICT Online Course

Broker Leadership

Broker Leadership course Icon (1)

Lead your brokerage with confidence, clarity, and proven systems.

  • Training on leadership strategies for brokers and owners

  • How to recruit, retain, and develop top-producing agents

  • Systems to create accountability and drive team performance

  • Financial models to increase profitability at the brokerage level

  • Culture-building techniques that inspire and engage agents

  • Downloadable tools, dashboards, and recruiting resources

Develop Leadership Skills

Learn how to set vision, create culture, and guide your brokerage to long-term growth.

Build a Productive Environment

Implement systems that hold agents accountable and drive consistent results.

Featured Images on Broker Leadership Landing Page (1)

Recruit & Retain Top Talent

Attract high-performing agents and keep them engaged with proven leadership strategies.

Designed for all learning types

Video Training

In-depth video training walking you through each module of the course, explaining the strategies, tips, and best practices for using Canva for real estate agents.

Written Workbook

Detailed and downloadable written workbook that provides you with a bullet point outline, summarized text, action steps, key takeaways, as well as space for taking notes.

Instructor Materials

Teach this course at your organization with the help of our downloadable presentation notes, presentation files, and Instructor's Manual.

Course curriculum

Enrollment includes access to the following course materials for 6 months

  • Join the Real Estate Agent Round Table Facebook Group
  • Welcome to Broker Leadership!

  • Module 2 Workbook: Understanding Job Roles
  • Video: Job Roles for Admin Staff
  • The Solution Triangle
  • Video: Viral Goals are SMART

  • Workbook: Module 2 – Viral Goals are SMART

  • SMART Goals Graphic

  • Module 2 Action Steps

  • Video: Viral Goals Spread to the Team

  • Workbook: Module 3 – Viral Goals Spread to the Team

  • Small Team Organizational Structure (fillable)

  • Midsize Team Organizational Structure – Traditional (fillable)

  • Midsize Team Organizational Structure – Hybrid (fillable)

  • Large Team Organizational Structure – Traditional (fillable)

  • Large Team Organizational Structure – Hybrid (fillable)

  • Module 3 Action Steps

  • Video: Agent Onboarding Calendar

  • Workbook: Module 4 – Agent Onboarding Calendar

  • Team Onboarding Calendar Weeks 1-8

  • Module 4 Action Steps

  • Workbook: Module 5 – Recruiting Needs Analysis Appointment

  • Video: Recruiting Needs Analysis Appointment

  • Needs Analysis Steps Graphic

  • Module 5 Action Steps

  • Video: Training a Recruiter
  • Workbook: Module 6 – Training a Recruiter
    • Video: First Quarter Checklist

    • Workbook: Module 7 – First Quarter Checklist

    • First Quarter Checklist for Teams

    • Module 7 Action Steps

    • Video: Office Training Calendar

    • Workbook: Module 8 – Office Training Calendar

    • Real Estate Office Brokerage Training Calendar

    • Module 8 Action Steps

    • Video: Focus on Activities to Grow

    • Workbook: Module 9 – Focus on Activities to Grow

    • Module 9 Action Steps

    • Video: Cultivate Personal Responsibility

    • Workbook: Module 10 – Cultivate Personal Responsibility

    • Workbook: Module 11 – Public Accountability

    • Video: Public Accountability

    • Module 11 Action Steps

    • Video: The Essential Tool for Coaching Productivity

    • Workbook: Module 12 – The Essential Tool for Coaching Agent Productivity

    • ICC Business Tracker

    • Module 12 Action Steps

    • Video: How to Motivate Agents

    • Workbook: Module 13 – How to Motivate Agents

    • Module 13 Action Steps

    • Video: Create a ‘Production-Centric’ Environment

    • Workbook: Module 14 – Create a Production-Centric Environment

    • Realtor Group Call Session – The Complete Guide

    • Module 14 Action Steps

    • Video: Tracking Activities

    • Workbook: Module 15 – Tracking Activities

    • Leadership Dashboard

    • Module 15 Action Steps

    • Video: The Recruiting & Retention Mindset

    • Workbook: Module 17 – The Recruiting & Retention Mindset

    • Module 17 Action Steps

    • Workbook: Module 18 – Create a Growth-Oriented Business

    • Video: Create a Growth-Oriented Business

    • Team Onboarding Calendar Weeks 1-8

    • Module 18 Action Steps

    • Video: The Broker-Manager Business Plan

    • Workbook: Module 19 – The Broker-Manager Business Plan

    • 1-3-5 Single Page Business Plan Broker Owner – sample

    • 1-3-5 Single Page Business Plan Broker Owner – fillable

    • Module 19 Action Steps

    • Video: The Future of Teams & Brokerages

    • Workbook: Module 20 – The Future of Teams & Brokerages

    • Module 20 Action Steps

    • Video: Start Your Own Licensing School

    • Workbook: Module 21 – Start Your Own Licensing School

    Broker Leadership

    About this course

    Certification & Designation Upon Completion

    In this ICT online course, you will receive an official designation of “Certified Brokerage Manager” or CBM upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email signature to bolster your reputation and show off your expertise to clients and colleagues alike.

    Reviews

    "I use ICT systems, the Icenhower Institute, and the coaching program to coach and train my team of over 30 agents. I use the ICT dashboard systems to keep my entire team accountable for their activities and set proper expectations."
    Jake Rockwell
    Over 500 Units Sold Annually
    "I have coached with ICT for over five years. ICT has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income."
    soi audio workbook
    Dennis Adelpour
    Luxury Agent - West Los Angeles
    "When we started coaching with ICT we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends."
    recruit audio workbook
    Tammi Humphrey
    #1 Market Share & 100 Million in Annual Sales Volume
    Instructor

    Brian ​Icenhower.

    I designed Broker Leadership to help broker owners and team leaders on a growth path that helps their entire organization succeed.

    I'm so excited to introduce this course to you. It's a high-powered course, whether you're running a real estate brokerage or real estate team ... any real estate organization or company, really. Typically, you have a leadership team (or you'd like to have one) and you have agents within your organization as well.

    You will learn about business planning and goal setting for your own leadership team, and also strategies and tactics for helping your agents with business planning and goal setting.

    Onboarding systems, orientation systems for new agents and staff members, and training systems for your team are all a huge part of this Broker Leadership course.

    You'll also learn recruiting and growth stratgies. We have systems and tools for you to use to ensure your company grows the way you want it to with the type of agents in place so that you're succeeding on a high level.

    Together, we will create a production-centric culture in your office, without all the drama and negative mindsets that so often infiltrate organizations in our industry.

    In this course you'll have access to ICC's award-winning coaching and training systems, structures and tools to help you implement them, as well as workbooks and  tools for in-person training at your office.

    Learn how to scale your organization and diversify your business so you can always increase your income along with addingmore personal time for you and your leadership team. 

    This is one of our most robust, lengthy courses to date, by far the most detailed and thorough course for real estate leaders that has ever been created.

    Featured Images on Broker Leadership Landing Page

    Start leading like the top brokers do.

    Get the tools and strategies to recruit, retain, and lead your agents with confidence — start the course today.

    Talk to a coach

    If you’ve been considering hiring a coach, now’s the time. Book a FREE coaching consultation session with your purchase of this course!
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