Use these Realtor open house scripts for real estate agents to use when homes are selling too fast to hold multiple open houses.

Learn the top Realtor open house scripts we give our clients to help them successfully hold multiple open houses in this fast-paced seller’s market. 

A low inventory market lends itself to lead generation. If it gets too low and houses are going too fast, it’s much harder to lead generate in many ways. Especially when it comes to generating business off of listings.

Let’s dive in on some of the best scripts to make the most out of your open houses.

VIDEO: Realtor Open House Scripts - When Homes Sell Too Fast

Use listings to lead generate

Generating business off of listings is one of the easiest ways to lead generate when it comes to people you don’t know. At ICC, we teach that you should primarily be using your sphere of influence (SOI) to generate leads. And your SOI, of course, are people you do know (and who know you on some level).

When you aren’t lead generating from your SOI, you can use your existing listings to generate leads. The best and most successful way to do this is through open houses. They’re easy, they’re cheap, and it’s the best way to meet a bunch of buyers and generate new listings. Think about it — in what other scenario would you have this many potential clients together in one place?

Lead generating for buyers is like trying to catch a bumblebee. You don’t catch a bumblebee by chasing down an individual bee. Talk about a low conversion rate! You’ll look crazy, running all around town, trying to catch this individual bumblebee. If you really want to catch a bumblebee, go to the hive. This is what a listing is: a hive. Your listing will attract your “bumblebees” at higher numbers and draw them to you, no chasing involved.

Not to mention, not only will you attract buyers to yourself through your listing, but you will also attract more listings. Because the neighbors will see you working, and working hard! Looky-lou neighbors are a great opportunity for you to generate listings at an open house. Be ready and have solid Realtor open house scripts ready in your mind to convert these potential clients, or at least start a conversation.

  • Open Houses

    $39.99
    ONLINE COURSES

    Learn how to turn your next open houses into a new listing generator in this quick course.

    Designed for all learning types

    Video Training

    In-depth professional video training on every module, presented by the author, Brian Icenhower.

    Written Modules

    Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.

    Course curriculum

    Enrollment includes access to the following course materials for 2 years

    Course Materials
    • Workbook: Optimizing Open Houses
    • Video: Optimizing Open Houses
    • Resource: Your Next-Level Contact Plan
    • Script: Buyer MLS Listing Alert
    • Script: Seller Lead Auto Email Drip
    • Resource: Open House Prospecting Activities
    • Script: Open House Neighbor Invitation
    • Script: Open House Pre-Listing Appointment
    • Script: Open House Circle Prospecting
    • Script: Open House Guest List
    • Script: Open House Guest List Editable
    • Script: Follow-Up for Neighbors/Leads
    • Resource: Open House Feedback Form (Printable)
    • Resource: Positive Need Affirmation Sandwich (Fillable)
    • Graphic: Open House Timeline
    • Open House System Checklist (fillable)
    • Open House System Checklist (editable)

    About this course

    • $39.99
    • 20 lessons
    • .5 hours of video content
    Add to Cart

    Reviews

    "I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume

    I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.

    The Seller Lead Conversion Process

    Jake Rockwell

    Over 500 Units Sold Annually

    I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.

    The Seller Lead Conversion Process

    Dennis Adelpour

    Luxury Agent - West Los Angeles

    When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.

    The Seller Lead Conversion Process

    Tammi Humphrey

    #1 Market Share & 100 Million in Annual Sales Volume

    Instructor

    Brian ​Icenhower.

    Are you ready to learn how to use one of the cornerstones of the real estate business to kick your prospecting process into high gear?

    Out of all the people who come and go during an open house, the only ones who really matter are the ones who might end up making an offer, right?

    Think again! An open house isn't just about selling one home — it's about so much more than that, including cementing yourself as a professional, making connections, and getting a foot in the door with potential new clients who may be buying or selling soon.

    In this condensed course, you'll learn to tie customer service to lead generation, and you'll find out firsthand why everyone who walks through the door of an open house is a potential prospect. Don't miss out on great business opportunities when they're right at your doorstep! This course will teach you all the skills you need to start making the most of your open houses — what are you waiting for?

    Turn open houses into open prospecting

    Discover the techniques Top Producing agents use to optimize their open houses and generate new listings by prospecting around Open Houses.

    Add to Cart

    Talk to a coach

    If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
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  • SOI: Building a Referral-Based Sphere of Influence

    $199
    ONLINE COURSES

    Generate a steadily increasing book of business by systematizing and enhancing your referral network of the people you know and meet.

    Designed for all learning types

    Video Training

    In-depth professional video training on every module, presented by the author, Brian Icenhower.

    Written Modules

    Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.

    Audiobook

    Since real estate agents are always on the move, your training must be too. This course provides a professional downloadable audiobook.

    Course curriculum

    Enrollment includes access to the following course materials for 2 years

    Module 1: How to Create a Real Estate Sphere of Influence List
    • VIDEO: How to Create a Real Estate Sphere of Influence List – PART 1
    • VIDEO: How to Create a Real Estate Sphere of Influence List – PART 2
    • AUDIO: How to Create a Sphere of Influence List – PART 1
    • AUDIO: How to Create a Sphere of Influence List – PART 2
    • WORKBOOK: How to Create a Real Estate Sphere of Influence List
    • VIDEO: How to Set Up Your CRM
    • Script: Update Database
    • SOI Member Contact Form (fillable)
    • Daily SOI Contact Form (fillable)
    • Script: Update Database & Direct Message
    Module 2: Who Do You Know?
    • VIDEO: Who Do You Know

    • AUDIO: Who Do You Know?

    • Workbook: Who Do You Know?

    • Who Do I Know From These Industries? (fillable)

    • SOI Call & Text Contact Cycle

    • QUIZ: Module 2 Part 1

    • QUIZ: Module 2 Part 2

    • Module 2 Action Steps

    Module 3: How to Contact Your SOI
    • VIDEO: How to Contact Your SOI

    • AUDIO: How to Contact Your SOI

    • Workbook: How to Contact Your SOI

    Module 4: Create Your SOI Contact Plan
    • VIDEO: Create Your SOI Contact Plan

    • AUDIO: Create Your SOI Contact Plan

    • Workbook: Create Your SOI Contact Plan

    • Sample Contact Plans

    • Sample Plan #1: The Basic

    • Sample Plan #2: Giving to Get

    • Sample Plan #3: Social Butterfly

    • Monthly Mailer Topics

    • QUIZ: Module 4

    • Module 4 Action Steps

    Module 5: How to Grow Your SOI
    • VIDEO: How to Grow Your SOI

    • AUDIO: How to Grow Your SOI

    • Workbook: How to Grow Your SOI

    SOI Building a Referral-Based Sphere of Influence online course

    About this course

    • $199.00
    • 147 lessons
    • 8 hours of video content
    Add to Cart

    Immediate Takeaways and Course Features

    This course includes downloadable assets so you can immediately put what you learn into practice. As with all of our ICC Online Courses, helpful features like quizzes and action items at the end of each module are built-in to help keep you on track with your learning.

    • SCRIPTS that help you incorporate friends, acquaintances, vendors and others into your SOI. SOI Referral Script Booklet, SOI Update Database Script, FB Direct Message Scripts, Update Database and Ask For Referral Script, Asking For Referrals Script, Vendors and Referrals Script, Presenting an Exclusive Buyers Agency Agreement Script, Handling Objections Scripts, and more.
    • FORMS AND LISTS to streamline processes and document your SOI. Daily Contact Form, SOI Member Contact Form, My SOI Contact Plan Form, Who Do I Know From These Industries Spreadsheet, Buyer Questionnaire and Lead Sheet, Seller Questionnaire and Lead Sheet, and more.
    • SAMPLE WORKSHEETS and questionnaires. Who Do I Know From These Industries Worksheet, How Does Your SOI Measure Up, and more.
    • QUIZ at the end of each module to promote retention of information and test your knowledge.
    • ACTION ITEMS at the end of each module to push you forward in your business and apply what you just learned.
    • OPTIONS for how you learn best. Each module provides a downloadable PDF chapter as well as a featured video of Brian Icenhower, teaching the topic at hand. At the beginning of the course, you are also provided with a full audiobook to listen to. So however you learn best -- we have an option for you!
    SOI - Building a Referral-Based Sphere of Influence - Certified Referral Network Expert “CRNE” (1)

    Certification & Designation Upon Completion​

    In this ICC online course, you will receive an official designation of "Certified Referral Network Expert" or CRNE upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email certification to bolster your reputation and show off your expertise to clients and colleagues alike.

    Reviews

    "I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume

    I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.

    Realtor Events

    Jake Rockwell

    Over 500 Units Sold Annually

    I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.

    Realtor Events

    Dennis Adelpour

    Luxury Agent - West Los Angeles

    When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.

    Realtor Events

    Tammi Humphrey

    #1 Market Share & 100 Million in Annual Sales Volume

    Instructor

    Brian ​ Icenhower.

    Like all Icenhower training courses, I created SOI: Building A Referral-Based Sphere of Influence for those real estate agents wanting to move from a mere real estate practice to a systematized real estate business with the control and mastery of your results.

    You are not an "average agent", so you need to employ the tried and tested ways of the nation’s Top Producers for always having an abundance of prospective buyers and sellers lined up — people who know who you are by name and "brand", who come to you first to list their property or to show them their next new one.

    Regardless of your specialty, location or client base, we’ll show you how to systematize your approach to SOI: Building A Real Estate Agent's Sphere of Influence and employ the tried and tested way of taking back control — or grabbing it perhaps for the first time — of your ability to generate a predictable number of Closed Transactions month after month.

    We’ll show you step-by-step how to grow your results year after year, and do it with no gaps in productivity or slumps in transaction activity, as you approach your business’s SOI Referral Database like a master.

    Grow your SOI, grow your Business

    Whether you are an established real estate agent looking to grow your business, or a new real estate agent seeking to establish a book of business, this course can help you create the foundations that will lead to a prosperous future. Add to Cart

    Hear what your peers think

    Learn how they benefited from this course

    Talk to a coach

    If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call how to convert real estate leads See all courses
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Realtor open house scripts: when the listing sells too fast

So what happens if you list a home for sale and you get offers immediately? And what if your buyer is keen to accept one of those offers? This happens very often, especially in a low inventory market like we have seen lately.

We coach all of the Realtors we coach to hold at least one, preferable two, open houses regardless of whether an offer has already been accepted. Why? It keeps your clients in the best negotiating position. Offers fall through all the time! There is no reason why you shouldn’t be working hard to get solid backup offers and interest, regardless of offer acceptance. Use this reasoning in your Realtor open house scripts when talking to your client.

And, on your side as a Realtor, holding open houses gives you more opportunities to lead generate. You can attract more bumblebees to your hive.

In the video in this blog, I talk about how important your open house marketing plan is. The more contacts you can make, the better. Even if someone doesn’t attend the open house, they’ve seen your name over, and over, and over. And, you begin to gain name recognition and you will certainly be seen as a hard worker.

  • Admin & Operations Round Table Group Coaching Program

    $250 / month

    Introducing the Admin & Operations Round Table Group Coaching Program with Jamie Rauhut!

    Join this versatile group of real estate operations and administrative staff to roundtable best practices, systems, processes and ways to support our real estate teams and brokerages at the highest level.

    Weekly calls: Tuesdays at 10am CST

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  • Broker Group Coaching Program

    $300 / month

    Introducing the Broker Group Coaching Program with Andrea Sheridan!

    These weekly sessions cover topics ranging from goal setting/accountability, brokerage management, recruiting, proper management of staff, technology, marketing and social media to run your brokerage &/or real estate team.

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  • Custom Training Suite 76 – 150 (Tina Caul Group)

    $450 / month for 12 months and a $250 sign-up fee

    ICC will create a customized and branded real estate training website for your team, brokerage or real estate company!

    Your Custom Training Suite will be branded with your company’s logos, colors and themes. You will have full access to ALL of ICC’s training courses and systems, a customized progress reporting dashboard, certifications, designations and complete administrative access and control over your own group of users, even add YOUR OWN localized training courses by “drag and drop”, easy to use for topics like file compliance, new agent orientation, MLS systems, CRM training, and office administrative agent orientation and onboarding.

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  • Custom Training Suite 26 – 75 (Tina Caul Group)

    $300 / month for 12 months and a $250 sign-up fee

    ICC will create a customized and branded real estate training website for your team, brokerage or real estate company!

    Your Custom Training Suite will be branded with your company’s logos, colors and themes. You will have full access to ALL of ICC’s training courses and systems, a customized progress reporting dashboard, certifications, designations and complete administrative access and control over your own group of users, even add YOUR OWN localized training courses by “drag and drop”, easy to use for topics like file compliance, new agent orientation, MLS systems, CRM training, and office administrative agent orientation and onboarding.

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  • Custom Training Suite Implementation Round Table Group Coaching Program

    $149 / month for 3 months

    Introducing the Custom Training Suite Implementation Round Table with Shawna Bellendir!

    Are you a Custom Training Suite (CTS) owner and you want more guidance on best practices, latest tools and content, ways to engage your agents, recruiting tactics and more? Join our CTS Group Coaching program! This program offers 12 consecutive weekly sessions of group coaching calls to help you elevate your Custom Training Suite implementation.

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  • Industry Update: 2024 (Q1) Real Estate Market Slides & Talking Points

    $135
    Online Course In this Industry Update online course, you'll gain access to Q1 2024 real estate market slides and talking points to learn and use with your clients.

    Designed for all learning types

    Video Training

    In-depth video with Brian Icenhower walking you through each Industry Update slide and explaining the meaning, and providing talking points for you to use with your clients.

    Written Workbook

    Detailed and downloadable written workbook that provides you with each industry graph and chart, along with a written explanation of what it means and talking points to use with your clients.

    Course curriculum

    Enrollment includes access to the following course materials for Q1 2024; enrollment will expire when the Q2 version is released

    Welcome to Industry Update
    • VIDEO: Industry Update: 2024 Q1 Real Estate Market Slides & Talking Points with Brian Icenhower
    • Industry Update Talking Points Workbook
    Industry Update Presentation Slides
    • Industry Update Presentation
    • Industry Update: 2024 Q1 Real Estate Market Slides – downloadable
    • Industry Update – All Slides as Image Files – downloadable

    About this course

    • $135.00
    • Q1 2024 access (expires when Q2 is released)
    Add to Cart

    Reviews

    "I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations. Prospect: The Real Estate Lead Generation Manual

    Jake Rockwell

    Over 500 Units Sold Annually I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income. Prospect: The Real Estate Lead Generation Manual

    Dennis Adelpour

    Luxury Agent - West Los Angeles When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends. Prospect: The Real Estate Lead Generation Manual

    Tammi Humphrey

    #1 Market Share & 100 Million in Annual Sales Volume Instructor Brian ​Icenhower.

    I created Industry Update to help you educate yourself and your clients on the current real estate market stats.

    The point of this course is not to give you a bunch of predictions that either put you at ease or scare you about the real estate market. That’s not the goal. The point is to give you accurate information. To arm you with material with which to educate your client. More importantly, we are providing you with visual information, and the talking points around those visual assets so that you can clearly articulate what is happening in the market to your clients. People who want to buy a home, sell a home, or invest … they have a lot of questions based on what they’re hearing in the world today. Now more than ever they need a real estate professional to sift through all the madness and tell them what is really happening so they can make the best informed decisions with regards to the purchase and sale of real estate now and in the future. It’s super, super important that we use this data in a way that helps us convey a message. We aren’t arguing with our clients. We are simply the conduit of information, and we educate them. Now, more than ever, they will listen to us. Especially when you have these visuals and you can show, not just tell.

    SHOW, not just tell.

    Access our Q1 2024 real estate market slides and talking points to learn and use with your clients! Add to Cart

    Industry Update

    More about this real estate training course

    Talk to a coach

    If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
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  • ISA Round Table Group Coaching Program

    $250 / month for 3 months

    ISA Leadership Mastermind with Brad Baldwin

    Tested and proven on many of the top prospectors and Inside Sales Agents in North America, this group coaching ISA Mastermind was created to train ISAs on successful prospecting techniques and designed to get ISAs into action and converting leads quickly.

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  • Team Coaching Program

    $1,000 / month for 12 months

    The Team Real Estate Coaching Program is for smaller teams looking for internal structure, leverage and leadership.

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  • Leadership Coaching Program

    $1,000 / month for 12 months

    This leadership real estate coaching program is designed for any leadership position within a real estate team or brokerage. Sales managers, productivity coaches, education chair, etc. Build skills on how to lead others, keep an organization motivated and accountable and become an influential person within your organization.

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  • Broker Leadership

    $249
    ONLINE COURSES

    Learn how to lead your brokerage or team in a way that propels your entire organization on a path to continuous growth and success.

     

    Designed for all learning types

    Video Training

    In-depth professional video training on every module, presented by the author, Brian Icenhower.

    Written Modules

    Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.

    Audiobook

    Since real estate agents are always on the move, your training must be too. This course provides a professional downloadable audiobook.

    Course curriculum

    Enrollment includes access to the following course materials for 2 years

    Get Started Here : Introduction
    • Join the Real Estate Agent Round Table Facebook Group
    • Welcome to Broker Leadership!

    Module 1: The 5 Components of a High-Producing Team
    • Module 2 Workbook: Understanding Job Roles
    • Video: Job Roles for Admin Staff
    • The Solution Triangle
    Module 2: Viral Goals are SMART
    • Video: Viral Goals are SMART

    • Workbook: Module 2 – Viral Goals are SMART

    • SMART Goals Graphic

    • Module 2 Action Steps

    Module 3: Viral Goals Spread to the Team
    • Video: Viral Goals Spread to the Team

    • Workbook: Module 3 – Viral Goals Spread to the Team

    • Small Team Organizational Structure (fillable)

    • Midsize Team Organizational Structure – Traditional (fillable)

    • Midsize Team Organizational Structure – Hybrid (fillable)

    • Large Team Organizational Structure – Traditional (fillable)

    • Large Team Organizational Structure – Hybrid (fillable)

    • Module 3 Action Steps

    Module 4: Agent Onboarding Calendar
    • Video: Agent Onboarding Calendar

    • Workbook: Module 4 – Agent Onboarding Calendar

    • Team Onboarding Calendar Weeks 1-8

    • Module 4 Action Steps

    Module 5: Recruiting Needs Analysis Appointment
    • Workbook: Module 5 – Recruiting Needs Analysis Appointment

    • Video: Recruiting Needs Analysis Appointment

    • Needs Analysis Steps Graphic

    • Module 5 Action Steps

    Module 6: First Quarter Checklist
    • Video: First Quarter Checklist

    • Workbook: Module 6 – First Quarter Checklist

    • First Quarter Checklist for Teams

    • Module 6 Action Steps

    Module 7: Office Training Calendar
    • Video: Office Training Calendar

    • Workbook: Module 7 – Office Training Calendar

    • Real Estate Office Brokerage Training Calendar

    • Module 7 Action Steps

    Module 8: Focus on Activities to Grow
    • Video: Focus on Activities to Grow

    • Workbook: Module 8 – Focus on Activities to Grow

    • Module 8 Action Steps

    Module 9: Cultivate Personal Responsibility
    • Video: Cultivate Personal Responsibility

    • Workbook: Module 9 – Cultivate Personal Responsibility

    Module 10: Public Accountability
    • Workbook: Module 10 – Public Accountability

    • Video: Public Accountability

    • Module 10 Action Steps

    Module 11: The Essential Tool for Coaching Productivity
    • Video: The Essential Tool for Coaching Productivity

    • Workbook: Module 11 – The Essential Tool for Coaching Agent Productivity

    • ICC Business Tracker

    • Module 11 Action Steps

    Module 12: How to Motivate Agents
    • Video: How to Motivate Agents

    • Workbook: Module 12 – How to Motivate Agents

    • Module 12 Action Steps

    Module 13: Create a Production-Centric Environment
    • Video: Create a ‘Production-Centric’ Environment

    • Workbook: Module 13 – Create a Production-Centric Environment

    • Realtor Group Call Session – The Complete Guide

    • Module 13 Action Steps

    Module 14: Tracking Activities
    • Video: Tracking Activities

    • Workbook: Module 14 – Tracking Activities

    • Leadership Dashboard

    • Module 14 Action Steps

    Module 16: The Recruiting & Retention Mindset
    • Video: The Recruiting & Retention Mindset

    • Workbook: Module 16 – The Recruiting & Retention Mindset

    • Module 16 Action Steps

    Module 17: Create a Growth-Oriented Business
    • Workbook: Module 17 – Create a Growth-Oriented Business

    • Video: Create a Growth-Oriented Business

    • Team Onboarding Calendar Weeks 1-8

    • Module 17 Action Steps

    Module 18: The Broker-Manager Business Plan
    • Video: The Broker-Manager Business Plan

    • Workbook: Module 18 – The Broker-Manager Business Plan

    • 1-3-5 Single Page Business Plan Broker Owner – sample

    • 1-3-5 Single Page Business Plan Broker Owner – fillable

    • Module 18 Action Steps

       

    Module 19: The Future of Teams & Brokerages
    • Video: The Future of Teams & Brokerages

    • Workbook: Module 19 – The Future of Teams & Brokerages

    • Module 19 Action Steps

    About this course

    • $249.00
    • 77 lessons
    • 6.5 hours of video content
    Add to Cart

    Immediate Takeaways

    Here is what you can expect to gain from taking this online course.

    • CHECKLISTS for listings, open houses, closings etc. Active Listing Checklist, Sample Buyer Inventory, Daily Contact Form, Lead Tracking Sheet, Listing and Pre-Listing Checklists, Listing to Contract Checklist, Assistant's First Call Checklist, First Day Welcome and Orientation Checklist, First Quarter Checklist, and more.
    • SCOREBOARDS to track success and editable forms to document everything. Sample Scoreboards and fillable ICC Team Scoreboard.
    • RESOURCES for new hires, including orientation templates and policy and procedure handbook templates. Sample Weekly Calendar, Sample Year-to-Date Check-Up Form, Sample Pending Inventory Pipeline, Active and Pending Inventory Lists, Seller Lead Sheet, Client Event Contact Plan, Policies and Procedures Handbook, Staff Self-Performance Appraisal, Blank Editable Business Plan, and more.
    • SCRIPTS for the administrative assistant. Contacting Past and Existing Clients Script, and more.
    • OPTIONS for how you learn best. Each module provides a downloadable PDF chapter as well as a featured video of Brian Icenhower, teaching the topic at hand. At the beginning of the course, you are also provided with a full audiobook to listen to. So however you learn best -- we have an option for you!
    Admin: Administrative Systems for real estate administrative assistants CAA

    Certification & Designation Upon Completion

    In this ICC online course, you will receive an official designation of "Certified Administrative Associate" or CAA upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email signature to bolster your reputation and show off your expertise to clients and colleagues alike.

    Reviews

    "I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume

    I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.

    FARM: The Real Estate Agent’s Ultimate Guide to Farming Neighborhoods

    Jake Rockwell

    Over 500 Units Sold Annually

    I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.

    FARM: The Real Estate Agent’s Ultimate Guide to Farming Neighborhoods

    Dennis Adelpour

    Luxury Agent - West Los Angeles

    When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.

    FARM: The Real Estate Agent’s Ultimate Guide to Farming Neighborhoods

    Tammi Humphrey

    #1 Market Share & 100 Million in Annual Sales Volume

    Instructor

    Brian ​Icenhower.

    Having someone back in the office helps agents amplify their sales potential. They can focus on generating business, following up on leads, conducting appointments, and writing offers/negotiating contracts -- all things that create more income. 

    This 9-module course not only identifies the four key roles of a real estate assistant, but it also breaks down the precise workflows when serving as a listing manager, transaction coordinator, marketing director, and administrative manager. 

    Whether you’re an agent learning how to train your assistant, an assistant looking for your own training process, or you’re both reading through these materials together, this course provides the explanations and concrete examples of best practices in real estate offices so you don’t have to.

    Make administrative tasks easy.

    Whether you’re an assistant or a solo agent, systematizing adminstrative processes will increase your efficiency. This course gives you the strategies, tools, and techniques to master administrative processes so your agents are free to focus on generating, nurturing, and converting leads. Add to Cart

    Talk to a coach

    If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
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  • Custom Training Suite 251 – 350

    $1,105 / month for 12 months and a $250 sign-up fee

    ICC will create a customized and branded real estate training website for your team, brokerage or real estate company!

    Your Custom Training Suite will be branded with your company’s logos, colors and themes. You will have full access to ALL of ICC’s training courses and systems, a customized progress reporting dashboard, certifications, designations and complete administrative access and control over your own group of users, even add YOUR OWN localized training courses by “drag and drop”, easy to use for topics like file compliance, new agent orientation, MLS systems, CRM training, and office administrative agent orientation and onboarding.

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