The best real estate agent coach tool for determining and setting Realtor goals, and also holding agents accountable to the lead generation activities required to succeed.
Real estate agent accountability coaching is necessary for any successful real estate team or brokerage.
Today on the blog, you’ll learn why real estate agent accountability coaching gives your role as a leader value. And, instead of getting frustrated with your agents, realize that their need for accountability gives you purpose.
VIDEO: The Best Real Estate Agent Coach Tool
The best real estate agent coach tool will keep you on track
At ICC, we coach many of the highest performing real estate brokerage managers, brokerage owners, and real estate team leaders. We work hand in hand with a lot of different leadership positions across the country. Today, I am going to share with you what I believe to be the best real estate agent coach tool in the industry.
You can use this tool with anyone. You can use it for a solo agent, or for an entire brokerage.
I’ve seen versions of this tool all across the industry, but at ICC, we took what we liked from all of the various tools out there and combined it to make our own version. I truly believe it is the best of all the versions I’ve seen in my career.
This business tracker is a spreadsheet that anyone can use.
It is the best real estate agent coaching tool on the planet, from a foundational standpoint. I absolutely love it. I want to make sure you understand and implement it in your business.
Within the video in this blog, I’ll show you how it works.
When it comes to your real estate business, being held accountable for your most important activities is absolutely key.
Brian Icenhower
The ICC Business Tracker: the best real estate agent coach tool around
Nothing gets you focused on activities and creates an atmosphere of accountability (and ultimately, personal responsibility) more than tracking those activities. This is the key to everything I’ve been teaching in this series on leadership. You start out by planning activities in advance, and then holding yourself (and your agents) accountable to your plan.
This ICC Business Tracker is created to be preventative.
In the video in this blog, I’m going to walk through how to use the ICC Business Tracker. I’ll outline the basics, below. You’ll soon realize why this is the best real estate agent coaching tool in the industry.
Here are the basics for using the ICC Business Tracker
- Start at the top and fill in the blue cells.
- Enter in the transaction goal at the very top.
- As you edit the cells, you will see the other numbers adjust based on the number you input.
- Decide what percentage of your business will come from buyers vs. sellers and enter it (if you don’t know, just put 50/50).
- Enter your commission percentage.
- Enter your average sales price.
- Now look to see what the GCI and the Average Commission should be based on these numbers.
- You need to also fill in the conversion rate percentages near the middle of this spreadsheet, on both the buyer side and the seller side.
- The conversion rate depends on how you get your business and how experienced you are, so this varies dramatically from agent to agent.
- From these percentages, you learn a lot of other helpful information, like how many leads, appointments, listings taken, contracts taken, and closings you will need to hit your goals up top.
- Near the bottom of the spreadsheet, there’s the Listings Needed Form.
- Fill in the percentage of your listings that actually sell, and also fill in your average days on the market.
- Now, you can see at the bottom the number of listings you must carry at all times in order to hit your big goal up top.
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Brokerage / Corporate Coaching Program
With the Brokerage / Corporate Real Estate Coaching Program, ICC will help firms set up the most effective and efficient systems for recruiting, agent onboarding, commission & fee structures, agent engagement & retention systems, recruiting, administrative work-flows, transaction management, staff hiring, agent onboarding, productivity training & accountability, financials & budgeting, marketing and much more!
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Executive Team Coaching Program
The Executive Team Real Estate Coaching Program is designed for a high functioning larger team. These team leaders will build their influence, structure their brokerage systems and growth, recruit, lead internal divisions to operate at a high level and leverage their time. Opportunities to add ancillary services to build wealth.
You can see the activities that need to be completed behind the goals. This creates personal responsibility because all of the sudden, you can see clearly what exactly must be done to hit your goal up top.
Brian Icenhower
What you can learn from the best real estate agent coach tool
After you fill out the ICC Business Tracker, you will know how many closings you will need throughout the year. You’ll be able to tell, at a glance, if you are behind, on target, or ahead of your goal. You need this tool to be able to understand where you are at with your goal.
This ICC Business Tracker will allow you to figure out the numbers. You can see the activities that need to be completed behind the goals. This creates personal responsibility because all of the sudden, you can see clearly what exactly must be done to hit your goal up top.
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Growth Operations Systems
ONLINE COURSESIf your organization isn't growing, then it is dying. Discover Brian Icenhower's powerful and proven strategies and practices for implementing organizational growth.
Designed for all learning types
Video Training
In-depth professional video training on every module, presented by the author, Brian Icenhower.Written Modules
Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.Audiobook
Since real estate agents are always on the move, your training must be too. This course provides a professional downloadable audiobook.Course curriculum
Enrollment includes access to the following course materials for 2 years
Component 1: Devise A Viral Goal- Workbook: Component 1: Devise A Viral Goal
- Video: Component 1: Devise a Viral Goal
- SMART Goals Fillable Form
- FIVE (Chapter Summaries)
- FIVE (Spark & Stoke Conversation)
- Component 1 Quiz
- Workbook: Component 2: Focus On Activities First
- Video: Component 2: Focus On Activities First
- Component 2 Quiz
- Workbook: Component 3: Cultivate Personal Responsibility With Public Accountability
- Video: Component 3: Cultivate Personal Responsibility With Public Accountability
- Prospecting Accountability Chart Fillable Form
- Component 3 Quiz
- Workbook: Component 4: Drive Growth With A Dashboard
- Video: Component 4: Drive Growth With A Dashboard
- Sample Scoreboard Dashboard
- FIVE (Organizational Dashboard)
- ICC Dashboard Template
- Understanding DISC Profiles
- DISC Behavioral Assessment
- DISC Style Identification
- Team Scoreboard Graphic – Template
- ICC Broker Scoreboard
- Component 4 Quiz
- Workbook: Component 5: Huddle Up
- Video: Component 5: Huddle Up
- Solo Agent Annual Business Plan Sample
- Team Annual Business Plan Sample
- Blank Annual Business Plan Fillable Form
- Component 5 Quiz
About this course
- $199.00
- 35 lessons
- 3 hours of video content
Immediate Takeaways
Here is what you can expect to gain from taking this online course.
- THE FIVE-WEEK BOOK CLUB will guide you chapter by chapter with engaging questions and discussion starters.
- TEMPLATES AND MODELS - DISC Behavioral Assessment, The DISC Behavior Model, DISC Style Identification, Sample Scoreboard Dashboard, Dashboard Template
- TEAM BUILDING - Team Annual Business Plan Template, How to Hold a Huddle
- FORMS AND LISTS - SMART Goals Fillable Form, The Transaction Timeline, Prospecting Accountability Chart Fillable Form, The 4 Key Accountability Questions
- QUIZ at the end of each module to promote retention of information and test your knowledge.
- OPTIONS for how you learn best. Each module provides a downloadable PDF chapter as well as a featured video of Brian Icenhower, teaching the topic at hand. At the beginning of the course, you are also provided with a full audiobook to listen to. So however you learn best -- we have an option for you!
Certification & Designation Upon Completion
In this ICC online course, you will receive an official designation of "Certified Growth Systems Expert" or CGSE upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email signature to bolster your reputation and show off your expertise to clients and colleagues alike.Reviews
"I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations."
Jake Rockwell
Over 500 Units Sold Annually I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.
Dennis Adelpour
Luxury Agent - West Los Angeles When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume Instructor Brian Icenhower.I built this course for those real estate agents wanting to move from a mere real estate practice to a systematized real estate business with the control and mastery of your results.
In today’s world, stagnation is equivalent to death. Opportunity is all around but with that comes the opportunity to fail. It may seem discouraging to some, but this idea has driven some of the most successful businesses in the world. If your organization isn't growing, then it is dying. Discover my powerful and proven strategies and practices for implementing organizational growth.
Learn the Growth Operations Systems that work.
If your organization isn't growing, then it is dying. Discover Brian Icenhower's powerful and proven strategies and practices for implementing organizational growth. Add to CartGrowth Operations Systems
More about this real estate training course
Talk to a coach
If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call
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Success Mindset
Online CoursesLearn how to shift your mindset, go forward sloppy, and fail forward. Brian Icenhower teaches motivation techniques and trains agents of all backgrounds and skill levels to shift their mindset from "scarcity" to "abundance" and live a more positive (and successful) life.
Designed for all learning types
Video Training
In-depth professional video training on every module, presented by the author, Brian Icenhower.
Written Modules
Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.
Audiobook
Since real estate agents are always on the move, your training must be too. This course provides a professional downloadable audiobook.
Course curriculum
Enrollment includes access to the following course materials for 2 years
Module 1: Thoughts Control Actions- VIDEO: Thoughts Control Actions
- AUDIO: Thoughts Control Actions
- Workbook: Thoughts Control Actions
- The Gandhi Circle PDF
- 6 Rules for Controlling Your Words PDF
- Action Steps for Module 1
- VIDEO: Keep Emotions Between the Lines
- AUDIO: Keep Emotions Between the Lines
- Keep Emotions Between the Lines PDF
- Workbook: Keep Emotions Between the Lines
- DISC Behavioral Assessment Image
- Action Steps for Module 2
- VIDEO: Get Uncomfortable
- AUDIO: Get Uncomfortable
- Workbook: Get Uncomfortable
- The Comfort Zone PDF
- Action Steps for Module 3
- VIDEO: Rights vs. Responsibilities
- AUDIO: Rights vs. Responsibilities
- Workbook: Rights vs. Responsibilities
- Rights vs. Responsibilities PDF
- Action Steps for Module 4
- VIDEO: Be Solution Oriented
- Workbook: Be Solution Oriented
- The Solution Triangle PDF
- DISC Profiles Image
- Action Steps for Module 5
- AUDIO: Be Solution Oriented
- VIDEO: Scarcity vs. Abundance
- AUDIO: Scarcity vs. Abundance
- Workbook: Scarcity vs. Abundance
- 5 Steps to Mastery PDF – full page version
- 5 Steps to Mastery PDF
- 5 Steps to Mastery – Social Media Post
- Scarcity Vs. Abundance Chart
- Action Steps for Module 6
- VIDEO: Activities Over Results
- AUDIO: Activities Over Results
- Workbook: Activities Over Results
- Action Steps for Module 7
- VIDEO: Embrace Routines & Rituals
- AUDIO: Embrace Routines & Rituals
- Workbook: Embrace Routines & Rituals
- Action Steps for Module 8
- Listing & Closing Checklists
- VIDEO: Not Calendared, Not Happening!
- AUDIO: Not Calendared, Not Happening!
- Workbook: Not Calendared, Not Happening!
- Action Steps for Module 9
- Daily Schedule for Realtors
- Sample Weekly Calendar for Realtors
- VIDEO: Fail Forward
- AUDIO: Fail Forward
- Workbook: Fail Forward
- Action Steps for Module 10
About this course
- $249.00
- 58 lessons
- 3 hours of video content
Immediate Takeaways
Here is what you can expect to gain from taking this online course.
- Use these real estate training ideas for motivation to help train and inspire real estate agents to stay positive, increase production, and succeed!
- Train agents how and why to control their thoughts and actions to increase their level of professionalism and customer service.
- Train and motivate real estate agents to focus their time and energy on income-producing activities.
- Learn the concept of "Rights vs. Responsibilities" and increase the professionalism of both Realtors and administrative staff members in your real estate organization.
- Learn how to use The Solution Triangle to be self-managed and solution-oriented and ultimately solve your own problems by leveraging your network.
- Become empowered and understand the importance of purposely adopting an abundant mindset to prevent scarcity-based thinking.
- Learn how to embrace the uncomfortable activities required to generate desired results.
- Get Top Producer time blocking tips for real estate agents to effectively manage and protect their time allocated for lead generation activities.
- Use our simple Realtor time management system to overcome limiting beliefs about not having enough time to conduct lead generation activities to get more business.
- Learn how to fail forward in order to get into action quickly to grow your business.
Reviews
"I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations."I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.
Jake Rockwell
Over 500 Units Sold Annually
I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.
Dennis Adelpour
Luxury Agent - West Los Angeles
When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
InstructorBrian Icenhower.
I created Success Mindset because there is simply no other training out their like this specifically for real estate agents.
You are in the right place at the right time. This course, to me, contains some of the most crucial training that people in the real estate industry can take part it.
With the ups and downs in the real estate market, and the uncertainty, at times, with regards to commissions checks -- there is a lot of volitility in real estate as a career choice. This isn't he usual 9-5 job where you get the same paycheck every two weeks.
Of course, one positive aspect of choosing real estate as your career is that there is no ceiling on the potential to be successful. The income opportunities are incredible. However, to get to those places, where you reap the benefits of being in the real estate industry, it takes a lot of mental strength.
If that's what you're after, this Success Mindset course is exactly what you need.
The average agent has a negative mindset, and stays "stuck" in their comfort zone. They decide they would rather keep a "flexible" schedule and avoid doing uncomfortable activities. They come from "scarcity" instead of "abundance".
This course I've created will walk you through, step by step, as I teach you how the Top Producers shift their mindset in order to grow their business.
Now is the time to step up your game. You will learn the necessary mindset changes that you need to make, tips and techniques on how to embrace being uncomfortable, and resources to support your journey.
"Why am I in such a negative headspace?"
We hear this all the time. It's easy to get negative — and stay there. Get out of the negative spiral! Learn how to shift your mindset from "scarcity" to "abundance" and change your real estate business (and your life).
It's time to take control. Empower yourself and adopt the mindset of a Top Producer. Add to CartSuccess Mindset
More about this real estate training course
Talk to a coach
If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call
Tracking leads to personal responsibility
This is why the ICC Business Tracker is the best real estate agent coaching tool
By seeing what needs to be done consistently, you can create an atmosphere that motivates your agents to continuously work to generate more listings and more leads. They won’t feel content to slow down when business picks up because they will see the numbers they need to hit and they will understand that their marketing department needs to stay open.
Your agents need to constantly be lead generating for new business so they have business down the road. This will help your agents get off the real estate roller coaster that happens for most real estate agents … the whiplash of going from being so busy to no business at all due to seasonality or market shifts.
If you use the ICC Business Tracker at your brokerage or team and have your agents use it consistently, you will be able to help them stay focused.
When they aren’t actively carrying the number of listings they need to carry at all times to reach their goals, you can approach them and help them figure out where they are falling behind in their activities.
FREE DOWNLOAD: The ICC Business Tracker
Today’s subscribers will receive a free download of our ICC Business Tracker. See for yourself why I call this “the best real estate agent coach tool.” Keep your agents, and yourself, on track with your goals by keeping the numbers in focus.
