ONLINE COURSES
Broker Leadership
Learn how to lead your brokerage or team in a way that propels your entire organization on a path to continuous growth and success.

Learn how to lead your brokerage or team in a way that propels your entire organization on a path to continuous growth and success.
In-depth professional video training on every module, presented by the author, Brian Icenhower.
Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.
Since real estate agents are always on the move, your training must be too. This course provides a professional downloadable audiobook.
Welcome to Broker Leadership!
Video: Viral Goals are SMART
Workbook: Module 2 – Viral Goals are SMART
SMART Goals Graphic
Module 2 Action Steps
Video: Viral Goals Spread to the Team
Workbook: Module 3 – Viral Goals Spread to the Team
Small Team Organizational Structure (fillable)
Midsize Team Organizational Structure – Traditional (fillable)
Midsize Team Organizational Structure – Hybrid (fillable)
Large Team Organizational Structure – Traditional (fillable)
Large Team Organizational Structure – Hybrid (fillable)
Module 3 Action Steps
Video: Agent Onboarding Calendar
Workbook: Module 4 – Agent Onboarding Calendar
Team Onboarding Calendar Weeks 1-8
Module 4 Action Steps
Workbook: Module 5 – Recruiting Needs Analysis Appointment
Video: Recruiting Needs Analysis Appointment
Needs Analysis Steps Graphic
Module 5 Action Steps
Video: First Quarter Checklist
Workbook: Module 6 – First Quarter Checklist
First Quarter Checklist for Teams
Module 6 Action Steps
Video: Office Training Calendar
Workbook: Module 7 – Office Training Calendar
Real Estate Office Brokerage Training Calendar
Module 7 Action Steps
Video: Focus on Activities to Grow
Workbook: Module 8 – Focus on Activities to Grow
Module 8 Action Steps
Video: Cultivate Personal Responsibility
Workbook: Module 9 – Cultivate Personal Responsibility
Workbook: Module 10 – Public Accountability
Video: Public Accountability
Module 10 Action Steps
Video: The Essential Tool for Coaching Productivity
Workbook: Module 11 – The Essential Tool for Coaching Agent Productivity
ICC Business Tracker
Module 11 Action Steps
Video: How to Motivate Agents
Workbook: Module 12 – How to Motivate Agents
Module 12 Action Steps
Video: Create a ‘Production-Centric’ Environment
Workbook: Module 13 – Create a Production-Centric Environment
Realtor Group Call Session – The Complete Guide
Module 13 Action Steps
Video: Tracking Activities
Workbook: Module 14 – Tracking Activities
Leadership Dashboard
Module 14 Action Steps
Video: The Recruiting & Retention Mindset
Workbook: Module 16 – The Recruiting & Retention Mindset
Module 16 Action Steps
Workbook: Module 17 – Create a Growth-Oriented Business
Video: Create a Growth-Oriented Business
Team Onboarding Calendar Weeks 1-8
Module 17 Action Steps
Video: The Broker-Manager Business Plan
Workbook: Module 18 – The Broker-Manager Business Plan
1-3-5 Single Page Business Plan Broker Owner – sample
1-3-5 Single Page Business Plan Broker Owner – fillable
Module 18 Action Steps
Video: The Future of Teams & Brokerages
Workbook: Module 19 – The Future of Teams & Brokerages
Module 19 Action Steps
Here is what you can expect to gain from taking this online course.
In this ICC online course, you will receive an official designation of “Certified Administrative Associate” or CAA upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email signature to bolster your reputation and show off your expertise to clients and colleagues alike.
I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.
Over 500 Units Sold Annually
I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.
Luxury Agent - West Los Angeles
When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.
#1 Market Share & 100 Million in Annual Sales Volume
$249
Brian Icenhower.
Having someone back in the office helps agents amplify their sales potential. They can focus on generating business, following up on leads, conducting appointments, and writing offers/negotiating contracts -- all things that create more income.
This 9-module course not only identifies the four key roles of a real estate assistant, but it also breaks down the precise workflows when serving as a listing manager, transaction coordinator, marketing director, and administrative manager.
Whether you’re an agent learning how to train your assistant, an assistant looking for your own training process, or you’re both reading through these materials together, this course provides the explanations and concrete examples of best practices in real estate offices so you don’t have to.
Learn the best practices that all Realtors should implement to effectively manage their financial systems.
Here is what you can expect to gain from taking this online course.
Master proven systems and strategies on the most important social media channels for Realtors. Learn how to use digital marketing to increase your brand awareness and grow your real estate business.
Here is what you can expect to gain from taking this online course.
A training series designed to help you benefit from understanding behavior in the workplace.
Here is what you can expect to gain from taking this online course.
This course takes the mystery out of the real estate business plan and guides you through the entire process. It includes information and helpful templates for both solo agents and teams of varying sizes and structures.
We get specific and walk you through the entire process. You'll learn:
Dive deep into the world of expired listings and learn the strategies, tactics and scripts that will help you convert them into new listings for your real estate business.
If you already have a Facebook Page, that's a great start – but let's take it to the next level. We will teach you how to optimize your Facebook Page in a way that captivates your followers and increases your SEO.
Here is what you can expect to gain from taking this online course.
Designed for leaders and managers of real estate sales teams, this course provides the systems, forms, scripts, benchmarking tools, and training exercises needed to effectively develop and manage Inside Sales Agents.
Here is what you can expect to gain from taking this online course.
Learn the proven tactics, strategies, and scripts for negotiating on behalf of your clients, with your clients, and with all the vendors you interact with on a daily basis.
Here is what you can expect to gain from taking this online course.