ONLINE COURSES
Learn how to make smart and strategic hiring decisions.
Designed for all learning types
Video Training
In-depth professional video training on every module, presented by the author, Brian Icenhower.
Written Modules
Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.
Audiobook
Since real estate agents are always on the move, your training must be too. This course provides a professional downloadable audiobook.
Course curriculum
Enrollment includes access to the following course materials for 2 years
Module 1: Hiring Foundations
- Workbook: Hiring Foundations
- Video: Initial Hiring Considerations & Mindset
- Graphic: The first-quarter check-mark
- Graphic: The hiring process overview
Module 2: The Job Description
- Workbook: The Job Description
- Video: Creating a Job Description
- Job Description: Administrative Assistant
- Job Description: Buyer’s Agent
- Job Description: Showing Assistant
- Graphic: Leverage Training Curve
Module 3: The DISC Assessment
- Workbook: The DISC Assessment
- Video: Identifying DISC Behavioral Profiles
- Graphic: DISC Profiles
- Graphic: DISC Behavioral Assessment
- Script: “Applicant Denied” Email
- Module 3: Get to know the DISC profiles
Module 4: Advertising the Job
- Workbook: Advertising the Job
- Video: Advertising the Job: Getting into action
- Online Job Post: Administrative Position
- Online Job Post: Sales Position
- Script: Facebook Job Ad
- Script: Calling Affiliates
- Script: Calling SOI Contacts
- Script: “Thank you for your interest” email
Module 5: Reviewing Applications, Getting Behavioral Assessments
- Workbook: Reviewing Applications, Getting Behavioral Assessments
- Video: Reviewing Applications & Getting Behavioral Assessments
- DISC Email Instructions Template
Module 6: The Phone Screening Interview
- Workbook: The Phone Screening Interview
- Video: Who to Look For: The phone screening interview
- Phone Screening Worksheet (fillable)
- Follow-Up Phone Screening Worksheet (fillable)
- The DISC Profiles
- The DISC Behavioral Assessment
- Computer Skills Assessment – Indeed.com
Module 7: The In-Person Interview
- Workbook: The In-Person Interview
- Video: The In-Person Interview
- In-Person Interview Form (fillable)
Module 8: Reference Checks
- Workbook: Reference checks
- Video: Reference Check Worksheet (fillable)
Module 9: Compensation Considerations & the Final Offer
- Workbook: Compensation Considerations & the Final Offer
- Video: Compensation Considerations & the Final Offer
- Offer Letter for Administrative Staff
- Offer Letter for ISA to Sales Agent
- Offer Letter for Sales Agents
- New Employee Information Card (fillable)
- Advanced Hiring Considerations
About this course
- $199.00
- 52 lessons
- 4 hours of video content
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Immediate Takeaways
Here is what you can expect to gain from taking this online course.
- SCRIPTS Applicant Denied Email, Facebook Job Ad, Calling Affiliates, Calling SOI Contacts, Thank You For Your Interest Email, and more.
- FORMS AND LISTS to streamline processes. DISC Email Instructions Template, Phone Screening Worksheet, DISC Behavioral Assessment, In-Person Interview Form, Reference Check Worksheet, Offer Letter Templates, New Employee Information Card, and more.
- GRAPHICS to illustrate key concepts. The First Quarter Checkmark, The Hiring Process Overview, Leverage Training Curve, DISC Profiles, and more.
- JOB DESCRIPTIONS so you don't have to reinvent the wheel. Job Descriptions for Administrative Assistant, Buyer's Agent, Showing Agent, Online Job Posts, and more.
- OPTIONS for how you learn best. Each module provides a downloadable PDF chapter as well as a featured video of Brian Icenhower, teaching the topic at hand. At the beginning of the course, you are also provided with a full audiobook to listen to. So however you learn best -- we have an option for you!
Certification & Designation Upon Completion
In this ICC online course, you will receive an official designation of "Certified Hiring Associate" or CHA upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email signature to bolster your reputation and show off your expertise to clients and colleagues alike.
Reviews
"I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations."

Jake Rockwell
Over 500 Units Sold Annually
"I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income."

Dennis Adelpour
Luxury Agent - West Los Angeles
"When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends."

Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.
Jake Rockwell
Over 500 Units Sold Annually
I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.
Dennis Adelpour
Luxury Agent - West Los Angeles
When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.
Tammi Humphrey
#1 Market Share & 100 Million in Annual Sales Volume
Instructor
Brian Icenhower.
Nine simple but vital steps, this course walks you through the optimal hiring process so that you can get the right person hired the first time around.
The whole hiring process is designed for busy professionals who don’t have a lot of time to invest in hiring but still need to
make a smart and selective hire.
Whether you’re hiring administrative staff or commission-based sales agents,
we walk you through every step carefully and completely and make the entire process very simple and accessible.
Make a smart & selective hire.
Your business depends on it.This Hiring Process for Real Estate Agents course provides all of the necessary materials to compile a complete "Hiring Operations Manual" for your real estate business.
Complete with job descriptions, online job posts templates, interview worksheets, reference check forms, compensation structures, offer letters and so much more, this process will ensure that you attract a large number of quality applicants to ultimately hire the most talented people for your team.
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