ICT Online Course

ISA Manager Training

Develop the leadership and management skills to build, train, and oversee a high-performing Inside Sales Agent department.

Learn how to recruit, hire, and onboard ISAs who convert leads effectively
Implement systems for tracking call activity, appointments, and conversion ratios
Discover accountability models that keep ISAs focused and motivated
Create performance dashboards and reports to measure growth and success
Gain coaching techniques to improve communication skills and productivity
Includes downloadable tracking sheets, accountability templates, and management scripts

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Lead with Clarity

Learn how to train, track, and motivate ISAs to perform at the highest level.

Measure What Matters

Use dashboards and metrics to identify top performers and pinpoint areas for growth.

Build a Scalable System

Develop repeatable processes that help your ISA department grow with your business.

Designed for all learning types

Video Training

In-depth video training walking you through each module of the course, explaining the strategies, tips, and best practices for using Canva for real estate agents.

Written Workbook

Detailed and downloadable written workbook that provides you with a bullet point outline, summarized text, action steps, key takeaways, as well as space for taking notes.

Instructor Materials

Teach this course at your organization with the help of our downloadable presentation notes, presentation files, and Instructor's Manual.

Designed for all learning types

Video Training

In-depth professional video training on every module, presented by the author, Brian Icenhower.

Written Modules

Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.

Course curriculum

Enrollment includes access to the following course materials for 2 years

Module 1: Online Lead Sources

Video: Online Lead Sources
Intro & Setting Online Leads and Setting Expectations eBook file

Module 2: Making Initial Contact with Online Leads

Video: Making Initial Contact with Online Leads
Making Initial Contact with Online Leads eBook file
VIDEO: How to Set Up Your CRM
SOI Call & Text Contact Cycle

Module 3: Online Lead Follow-Up Plans

Video: Online Lead Follow-Up Plans
Online Lead Follow-Up Plans eBook file

Module 4: Online Lead Nurturing Scripts

Video: Online Lead Nurturing Scripts
Online Lead Nurturing Scripts eBook file

Module 5: Tracking Online Lead Key Performance Indicators

Video: Tracking Online Lead Key Performance Indicators
Tracking Online Lead Key Performance Indicators eBook file

Module 6: Recruiting, Interviewing & Hiring ISAs

Printable Workbook: Recruiting, Interviewing & Hiring ISAs
ISA Manager Guide – Module 6 Appendix
Video: Recruiting, Interviewing & Hiring ISAs
Hiring – Offer Letter for Inside Sales Agents
Check-In: Recruiting, Interviewing & Hiring ISA’s

Module 7: First Quarter for ISAs

Printable Workbook: First Quarter for ISAs
Video: First Quarter for ISAs
Sample Onboarding Calendar for Agents (editable)
ISA Manager Guide – Module 7 Appendix

Module 8: Scripts For The ISA

Learning Objectives
Printable Workbook: Scripts For The ISA
Video: Scripts For The ISA
ISA Manager Guide – Module 8 Appendix

Module 9: Testing & Benchmarking

Learning Objectives
Printable Workbook: Testing & Benchmarking
Video: Testing & Benchmarking
ISA Manager Guide – Module 9 Appendix

Module 10: ISA Practice

Learning Objectives
Printable Workbook: ISA Practice
Video: ISA Practice
ISA Manager Guide – Module 10 Appendix

About this course

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Immediate Takeaways

Here is what you can expect to gain from taking this online course.

SCRIPTS to help you train your Inside Sales Agent team.
WORKBOOK to guide you as you recruit, hire, and train your Inside Sales Agent team.
BENCHMARKS to use as you structure your training and track your KPIs.
ONLINE LEAD FOLLOW UP PLANS and processes to help you systematize your business.
TRAINING EXERCISES for your Inside Sales Agent team to help them learn, practice, and grow.
OPTIONS for how you learn best. Each module provides a downloadable PDF chapter as well as a featured video of Brian Icenhower, teaching the topic at hand.

Certification & Designation Upon Completion

In this ICT online course, you will receive an official designation of “Certified Inside Sales Agent Trainer” or CISAT upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email signature to bolster your reputation and show off your expertise to clients and colleagues alike.

Reviews

"I use ICT systems, the Icenhower Institute, and the coaching program to coach and train my team of over 30 agents. I use the ICT dashboard systems to keep my entire team accountable for their activities and set proper expectations."

Jake Rockwell

Over 500 Units Sold Annually

"I have coached with ICT for over five years. ICT has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income."

Dennis Adelpour

Luxury Agent - West Los Angeles

"When we started coaching with ICT we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends."

Tammi Humphrey

#1 Market Share & 100 Million in Annual Sales Volume

Instructor

Brian Icenhower.

Designed for leaders and managers of real estate sales teams

This course provides the systems, forms, scripts, benchmarking tools, and training exercises needed to effectively develop and manage Inside Sales Agents.

These very same ISA hiring, onboarding and training systems have been implemented and tested by many of the top real estate teams in North America.

We know this course will be valuable for your real estate business.

Turn your Inside Sales department into a high-conversion powerhouse.

Enroll in ISA Manager Training to master the systems, accountability models, and coaching methods that drive consistent results. Learn how to lead ISAs who generate predictable appointments and sustainable growth for your team.

Start building your scalable ISA system today.

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