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  • Growth Operations Systems

    $299
    ICT Online Course

    Growth Operations Systems

    Growth Operations Systems course Icon

    Build scalable systems that drive consistent growth in your real estate business.

    • Step-by-step frameworks to streamline operations and eliminate bottlenecks

    • How to align people, processes, and technology for maximum efficiency

    • Systems to track KPIs, accountability, and agent performance

    • Strategies to scale without losing profitability or culture

    • Tools for onboarding, training, and managing agents at every level

    • Downloadable dashboards, checklists, and operational templates

    Add to Cart

    Streamline Your Operations

    Implement systems that save time, reduce errors, and improve efficiency.

    Drive Scalable Growth

    Learn how to grow your business while maintaining control and profitability.

    Lead with Data

    Use dashboards and KPIs to hold agents accountable and guide smart decisions.

    Designed for all learning types

    Video Training

    In-depth video training walking you through each module of the course, explaining the strategies, tips, and best practices for using Canva for real estate agents.

    Written Workbook

    Detailed and downloadable written workbook that provides you with a bullet point outline, summarized text, action steps, key takeaways, as well as space for taking notes.

    Instructor Materials

    Teach this course at your organization with the help of our downloadable presentation notes, presentation files, and Instructor's Manual.

    Course curriculum

    Enrollment includes access to the following course materials for 6 months

    Component 1: Devise A Viral Goal
    • Workbook: Component 1: Devise A Viral Goal
    • Video: Component 1: Devise a Viral Goal
    • SMART Goals Fillable Form
    • FIVE (Chapter Summaries)
    • FIVE (Spark & Stoke Conversation)
    • Component 1 Quiz
    Component 2: Focus On Activities First
    • Workbook: Component 2: Focus On Activities First
    • Video: Component 2: Focus On Activities First
    • Component 2 Quiz
    Component 3: Cultivate Personal Responsibility With Public Accountability
    • Workbook: Component 3: Cultivate Personal Responsibility With Public Accountability
    • Video: Component 3: Cultivate Personal Responsibility With Public Accountability
    • Prospecting Accountability Chart Fillable Form
    • Component 3 Quiz
    Component 4: Drive Growth With A Dashboard
    • Workbook: Component 4: Drive Growth With A Dashboard
    • Video: Component 4: Drive Growth With A Dashboard
    • Sample Scoreboard Dashboard
    • FIVE (Organizational Dashboard)
    • ICC Dashboard Template
    • Understanding DISC Profiles
    • DISC Behavioral Assessment
    • DISC Style Identification
    • Team Scoreboard Graphic – Template
    • ICC Broker Scoreboard
    • Component 4 Quiz
    Component 5: Huddle Up
    • Workbook: Component 5: Huddle Up
    • Video: Component 5: Huddle Up
    • Solo Agent Annual Business Plan Sample
    • Team Annual Business Plan Sample
    • Blank Annual Business Plan Fillable Form
    • Component 5 Quiz
    GROWTH OPERATIONS SYSTEMS - Systematizing Growth for Teams & Brokerages

    About this course

    • $299
    • 35 lessons
    • 3 hours of video content
    Add to Cart

    Immediate Takeaways

    Here is what you can expect to gain from taking this online course.

    • THE FIVE-WEEK BOOK CLUB will guide you chapter by chapter with engaging questions and discussion starters.
    • TEMPLATES AND MODELS - DISC Behavioral Assessment, The DISC Behavior Model, DISC Style Identification, Sample Scoreboard Dashboard, Dashboard Template
    • TEAM BUILDING - Team Annual Business Plan Template, How to Hold a Huddle
    • FORMS AND LISTS - SMART Goals Fillable Form, The Transaction Timeline, Prospecting Accountability Chart Fillable Form, The 4 Key Accountability Questions
    • QUIZ at the end of each module to promote retention of information and test your knowledge.
    • OPTIONS for how you learn best. Each module provides a downloadable PDF chapter as well as a featured video of Brian Icenhower, teaching the topic at hand. At the beginning of the course, you are also provided with a full audiobook to listen to. So however you learn best -- we have an option for you!

    Growth Operations Systems

    More about this real estate training course

    Reviews

    "I use ICT systems, the Icenhower Institute, and the coaching program to coach and train my team of over 30 agents. I use the ICT dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICT for over five years. ICT has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICT we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume Instructor

    Brian ​Icenhower.

    I built this course for those real estate agents wanting to move from a mere real estate practice to a systematized real estate business with the control and mastery of your results.

    In today’s world, stagnation is equivalent to death.

    Opportunity is all around but with that comes the opportunity to fail. It may seem discouraging to some, but this idea has driven some of the most successful businesses in the world.

    If your organization isn't growing, then it is dying. Discover my powerful and proven strategies and practices for implementing organizational growth.

    Learn the Growth Operations Systems that work.

    If your organization isn't growing, then it is dying. Discover Brian Icenhower's powerful and proven strategies and practices for implementing organizational growth. Add to Cart

    Talk to a coach

    If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
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  • Guaranteed Offer Program

    $149
    ICT Online Course

    Guaranteed Offer Program

    Guaranteed Offer Program course Icon

    Win more listings with a proven Guaranteed Offer Program.

    • Step-by-step training to create and present a compelling guaranteed offer system

    • How to attract sellers who want certainty and speed in the selling process

    • Scripts and dialogues to explain your program with confidence

    • Strategies to generate leads and stand out from competitors

    • Systems to manage risk and protect profitability when offering guarantees

    • Downloadable scripts, marketing materials, and program templates

    Add to Cart

    Differentiate Your Services

    Use a Guaranteed Offer Program to stand out in competitive markets.

    Attract Motivated Sellers

    Learn how to generate leads from sellers who value speed and certainty.

    Protect Profitability

    Implement systems that manage risk while delivering on your promise.

    Designed for all learning types

    Video Training

    In-depth video training walking you through each module of the course, explaining the strategies, tips, and best practices for using Canva for real estate agents.

    Written Workbook

    Detailed and downloadable written workbook that provides you with a bullet point outline, summarized text, action steps, key takeaways, as well as space for taking notes.

    Instructor Materials

    Teach this course at your organization with the help of our downloadable presentation notes, presentation files, and Instructor's Manual.

    Course curriculum

    Enrollment includes access to the following course materials for 6 months

    • VIDEO: Guaranteed Offer Program
    • WORKBOOK: Guaranteed Offer Program
    • Seller Lead Sheet
    • Listing Consultation
    • Guaranteed Offer Program Social Media Post Template
    • Memorandum of Understanding Template
    • Billboard Marketing Examples
    • Email Signature Marketing Example
    • Website Marketing Examples
    • Video Marketing Example
    • Guaranteed Offer Postcard Templates
    Guaranteed Offer Program

    About this course

    • $149
    • 13 lessons
    • .5 hours of video content
    Add to Cart

    Immediate Takeaways

    Here is what you can expect to gain from taking this online course.

    • SCRIPTS to help you implement the Guaranteed Offer Program and present the option to incoming leads; also, learn how to pitch the concept to potential investors
    • SOCIAL MEDIA TEMPLATES to help you promote your Guaranteed Offer Program on your social media channels
    • MORE MARKETING TEMPLATES to help you market your Guaranteed Offer Program, among your other services
    • VIDEO TUTORIAL led by ICC Coach Rick Fuller that will help you understand the impact a Guaranteed Offer Program will have on your real estate business
    • EXAMPLES of what successful Realtors and teams are doing to market their Guaranteed Offer Program
    • WORKBOOK that will walk you through the details, benefits, and tips you'll need as you launch your Guaranteed Offer Program

    Reviews

    "I use ICT systems, the Icenhower Institute, and the coaching program to coach and train my team of over 30 agents. I use the ICT dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICT for over five years. ICT has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICT we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume Instructor

    Rick ​Fuller.

    As the Broker/Owner of the Rick Fuller Team, Rick has led his team to produce over $100 Million in Annual Sales. In addition, Rick’s team boasts over 500 FIVE STAR reviews from satisfied customers. They have successfully established multiple locations throughout the San Francisco Bay Area and Sacramento County, and has earned Zillow’s distinction as #1 Real Estate Team in the San Francisco Bay Area and Sacramento County for most recent sales. We are honored to have Rick as one our top ICC coaches.

    Rick Fuller Guaranteed Offer Program course Icon

    Create a compelling call to action for sellers and get more listings.

    Offering the Guaranteed Offer Program in your real estate business will not only make you stand out among your peers, but it provides the most compelling call to action for sellers. When you add this kind of value, you attract more listings. Learn how to implement the Guaranteed Offer Program through this jam-packed crash course. Add to Cart

    Talk to a coach

    If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
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  • Have a Buyer for Your Home Letter Template

    $0

    This Have a Buyer for Your Home Letter Template PDF is a powerful prospecting tool for you to use in this current low-inventory market to get more listings.

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  • HIRE: The Complete Hiring Process for Real Estate Agents

    $299
    ICT Online Course

    HIRE: The Complete Hiring
    Process for Real Estate Agents

    Hire course Icon

    Hire the right people with a proven real estate recruiting system.

    • Step-by-step process for recruiting and hiring agents who fit your culture

    • Interview scripts and questions to identify talent and avoid mis-hires

    • How to evaluate candidates with personality profiles and performance indicators

    • Systems to onboard and train new hires for long-term success

    • Strategies to retain top talent and reduce turnover

    • Downloadable interview guides, scorecards, and hiring checklists

    Add to Cart

    Recruit with Confidence

    Follow a proven system to attract and hire the right agents for your team or brokerage.

    Avoid Costly Mis-Hires

    Use tools, scripts, and assessments to identify the best candidates.

    Set New Hires Up for Success

    Implement onboarding systems that ensure long-term productivity and retention.

    Designed for all learning types

    Video Training

    In-depth video training walking you through each module of the course, explaining the strategies, tips, and best practices for using Canva for real estate agents.

    Written Workbook

    Detailed and downloadable written workbook that provides you with a bullet point outline, summarized text, action steps, key takeaways, as well as space for taking notes.

    Instructor Materials

    Teach this course at your organization with the help of our downloadable presentation notes, presentation files, and Instructor's Manual.

    Course curriculum

    Enrollment includes access to the following course materials for 2 years

    Module 1: Hiring Foundations
    • Workbook: Hiring Foundations
    • Video: Initial Hiring Considerations & Mindset
    • Graphic: The first-quarter check-mark
    • Graphic: The hiring process overview
    Module 2: The Job Description
    • Workbook: The Job Description
    • Video: Creating a Job Description
    • Job Description: Administrative Assistant
    • Job Description: Buyer’s Agent
    • Job Description: Showing Assistant
    • Graphic: Leverage Training Curve
    Module 3: The DISC Assessment
    • Workbook: The DISC Assessment
    • Video: Identifying DISC Behavioral Profiles
    • Graphic: DISC Profiles
    • Graphic: DISC Behavioral Assessment
    • Script: “Applicant Denied” Email
    • Module 3: Get to know the DISC profiles
    Module 4: Advertising the Job
    • Workbook: Advertising the Job
    • Video: Advertising the Job: Getting into action
    • Online Job Post: Administrative Position
    • Online Job Post: Sales Position
    • Script: Facebook Job Ad
    • Script: Calling Affiliates
    • Script: Calling SOI Contacts
    • Script: “Thank you for your interest” email
    Module 5: Reviewing Applications, Getting Behavioral Assessments
    • Workbook: Reviewing Applications, Getting Behavioral Assessments
    • Video: Reviewing Applications & Getting Behavioral Assessments
    • DISC Email Instructions Template
    Module 6: The Phone Screening Interview
    • Workbook: The Phone Screening Interview
    • Video: Who to Look For: The phone screening interview
    • Phone Screening Worksheet (fillable)
    • Follow-Up Phone Screening Worksheet (fillable)
    • The DISC Profiles
    • The DISC Behavioral Assessment
    • Computer Skills Assessment – Indeed.com
    Module 7: The In-Person Interview
    • Workbook: The In-Person Interview
    • Video: The In-Person Interview
    • In-Person Interview Form (fillable)
    Module 8: Reference Checks
    • Workbook: Reference checks
    • Video: Reference Check Worksheet (fillable)
    Module 9: Compensation Considerations & the Final Offer
    • Workbook: Compensation Considerations & the Final Offer
    • Video: Compensation Considerations & the Final Offer
    • Offer Letter for Administrative Staff
    • Offer Letter for ISA to Sales Agent
    • Offer Letter for Sales Agents
    • New Employee Information Card (fillable)
    • Advanced Hiring Considerations
    Hire

    About this course

    • $299
    • 52 lessons
    • 4 hours of video content
    Add to Cart

    Immediate Takeaways

    Here is what you can expect to gain from taking this online course.

    • SCRIPTS Applicant Denied Email, Facebook Job Ad, Calling Affiliates, Calling SOI Contacts, Thank You For Your Interest Email, and more.
    • FORMS AND LISTS to streamline processes. DISC Email Instructions Template, Phone Screening Worksheet, DISC Behavioral Assessment, In-Person Interview Form, Reference Check Worksheet, Offer Letter Templates, New Employee Information Card, and more.
    • GRAPHICS to illustrate key concepts. The First Quarter Checkmark, The Hiring Process Overview, Leverage Training Curve, DISC Profiles, and more.
    • JOB DESCRIPTIONS so you don't have to reinvent the wheel. Job Descriptions for Administrative Assistant, Buyer's Agent, Showing Agent, Online Job Posts, and more.
    • OPTIONS for how you learn best. Each module provides a downloadable PDF chapter as well as a featured video of Brian Icenhower, teaching the topic at hand. At the beginning of the course, you are also provided with a full audiobook to listen to. So however you learn best -- we have an option for you!
    Certified Hiring Specialist _CHS

    Certification & Designation Upon Completion

    In this ICT online course, you will receive an official designation of "Certified Hiring Specialist" or CHS upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email signature to bolster your reputation and show off your expertise to clients and colleagues alike.

    Reviews

    "I use ICT systems, the Icenhower Institute, and the coaching program to coach and train my team of over 30 agents. I use the ICT dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICT for over five years. ICT has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICT we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume Instructor

    Brian ​Icenhower.

    Nine simple but vital steps, this course walks you through the optimal hiring process so that you can get the right person hired the first time around.

    The whole hiring process is designed for busy professionals who don’t have a lot of time to invest in hiring but still need to make a smart and selective hire.

    Whether you’re hiring administrative staff or commission-based sales agents, we walk you through every step carefully and completely and make the entire process very simple and accessible.

    Make a smart & selective hire.

    Your business depends on it.

    This Hiring Process for Real Estate Agents course provides all of the necessary materials to compile a complete "Hiring Operations Manual" for your real estate business. Complete with job descriptions, online job posts templates, interview worksheets, reference check forms, compensation structures, offer letters and so much more, this process will ensure that you attract a large number of quality applicants to ultimately hire the most talented people for your team. Add to Cart

    Talk to a coach

    If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
    Quick View
  • HIRE: The Complete Hiring Process for Real Estate Agents

    $9.99

    Learn how to hire real estate assistants, administrative staff and sales agents with this systematized process that will serve as your hiring operations manual long into the future.

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  • ICT Regional Summit in Dallas, TX

    $1,995

    ICT Regional Summit in Dallas, TX

    Be a part of the highest level conversations in the real estate industry!

    Unlock the secrets to scaling your brokerage, team, or organization with expert-led sessions on:

    • Brokerage & Team Valuations
    • Recruiting by Attraction
    • Optimizing Your Sales Process
    • Mergers & Acquisitions
    • Using AI to Recruit, Market & Streamline Operations
    • Plus, much more!

    Seats are limited to 35 – register now!

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  • ICT Regional Summit in Denver, CO

    $1,995

    Join us at the ICT Regional Summit in Denver, CO!

    Be a part of the highest level conversations in the real estate industry!

    Venue:

    Table Mountain Meetings & Events
    16035 Table Mountain Parkway Golden, CO

    The Golden Hotel
    10 minute drive to venue
    800 Eleventh Street, Golden, CO
    303-279-0100

    Holiday Inn Express & Suites Wheat Ridge-Denver West by IHG
    10101 W 48th Ave
    Wheat Ridge, CO 80033
    Phone: (303) 424-8300

    Table Mountain Inn
    10 minute drive to venue
    310 Washington Ave, Golden, CO
    303-325-3995

    What to expect

    Unlock the secrets to scaling your brokerage, team, or organization with expert-led sessions on:

    • Brokerage & Team Valuations
    • Recruiting by Attraction
    • Optimizing Your Sales Process
    • Mergers & Acquisitions
    • Using AI to Recruit, Market & Streamline Operations
    • Plus, much more!

    Seats are limited to 35 – register now!

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  • ICT Regional Summit in Kansas City, MO

    $1,995

    Join us at the ICT Regional Summit in Kansas City, MO!

    Dates: June 3-4, 2026

    Be a part of the highest level conversations in the real estate industry!

    Venue:

    TBD

    Stay tuned for venue information & hotel recommendations.

    What to expect

    Unlock the secrets to scaling your brokerage, team, or organization with expert-led sessions on:

    • Brokerage & Team Valuations
    • Recruiting by Attraction
    • Optimizing Your Sales Process
    • Mergers & Acquisitions
    • Using AI to Recruit, Market & Streamline Operations
    • Plus, much more!

    Seats are limited to 35 – register now!

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  • ICT Regional Summit in Orlando, FL

    $1,995

    Join us at the ICT Regional Summit in Orlando, FL!

    Dates: January 28-29, 2026

    Be a part of the highest level conversations in the real estate industry!

    Venue:

    TBD

    Stay tuned for venue information & hotel recommendations.

    What to expect

    Unlock the secrets to scaling your brokerage, team, or organization with expert-led sessions on:

    • Brokerage & Team Valuations
    • Recruiting by Attraction
    • Optimizing Your Sales Process
    • Mergers & Acquisitions
    • Using AI to Recruit, Market & Streamline Operations
    • Plus, much more!

    Seats are limited to 35 – register now!

    Quick View
  • ICT Regional Summit in Phoenix, AZ

    $1,995

    Join us at the ICT Regional Summit in Phoenix, AZ

    Dates: October 7-8, 2026

    Be a part of the highest level conversations in the real estate industry!

    Venue:

    TBD

    Stay tuned for venue information & hotel recommendations.

    What to expect

    Unlock the secrets to scaling your brokerage, team, or organization with expert-led sessions on:

    • Brokerage & Team Valuations
    • Recruiting by Attraction
    • Optimizing Your Sales Process
    • Mergers & Acquisitions
    • Using AI to Recruit, Market & Streamline Operations
    • Plus, much more!

    Seats are limited to 35 – register now!

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  • Inbound Lead Conversion System

    $20

    This 2 week (or 10 business day) Inbound Lead Conversion System is an aggressive high-contact system used to make contact and convert inbound internet leads. It contains everything you need to succeed.

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  • Increasing Profitability with Entrepreneurship

    $249
    ICT Online Course

    Increasing Profitability with Entrepreneurship

    Increasing Profitability with Entrepreneurship course Icon

    Transform your real estate business by thinking and operating like an entrepreneur.

    • Learn how to shift from sales-driven thinking to profit-driven decision-making

    • Discover new revenue streams and scalable business models used by top-performing agents and teams

    • Identify and eliminate wasteful expenses to boost your bottom line

    • Leverage people, systems, and technology to increase efficiency and create sustainable growth

    • Understand key financial metrics to track profitability and make data-informed business choices

    • Gain practical tools and templates to build a more profitable, self-sustaining real estate enterprise

    Add to Cart Increasing Profitability with Entrepreneurship

    Think Like a Business Owner

    Adopt an entrepreneurial mindset to make smarter, profit-focused decisions.

    Increasing Profitability with Entrepreneurship

    Maximize Every Dollar

    Streamline expenses and identify new income opportunities to grow your bottom line.

    Increasing Profitability with Entrepreneurship

    Scale Sustainably

    Leverage systems, people, and data to increase profitability without burnout.

    Designed for all learning types

    Video Training

    In-depth video training walking you through each module of the course, explaining the strategies, tips, and best practices for using Canva for real estate agents.

    Written Workbook

    Detailed and downloadable written workbook that provides you with a bullet point outline, summarized text, action steps, key takeaways, as well as space for taking notes.

    Instructor Materials

    Teach this course at your organization with the help of our downloadable presentation notes, presentation files, and Instructor's Manual.

    Course curriculum

    Enrollment includes access to the following course materials for 6 months

    Welcome to Increasing Profitability with Entrepreneurship
    • Welcome to Increasing Profitability with Entrepreneurship with Rick Fuller

    • Sign up for the Executive Leadership Round Table Group Coaching Program

    • Join us at the ICC Regional Summit

    • Schedule a Coaching Call

    • Stay Connected via our REAL ESTATE AGENT ROUND TABLE Facebook Group

    Module 1: Leading Beyond Real Estate Commission
    • VIDEO: Leading Beyond Real Estate Commission
    • WORKBOOK: Leading Beyond Real Estate Commission
    Module 2: From Team Leader to Entrepreneur
    • VIDEO: From Team Leader to Entrepreneur
    • WORKBOOK: From Team Leader to Entrepreneur
    Module 3: Growing Your Profitability Through Ancillary
    • VIDEO: Growing Your Profitability Through Ancillary
    • WORKBOOK: Growing Your Profitability Through Ancillary
      Module 4: Leading Through Change
      • VIDEO: Leading Through Change
      • WORKBOOK: Leading Through Change
      Increasing Profitability with Entrepreneurship

      About this course

      • $249.00
      • 13 lessons
      • 3.5 hours of content
      Add to Cart

      Increasing Profitability with Entrepreneurship

      Click to watch more about this real estate training course

      Reviews

      "I use ICT systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICT dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICT for over five years. ICT has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICT we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume

      I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.

      Increasing Profitability with Entrepreneurship

      Jake Rockwell

      Over 500 Units Sold Annually

      I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.

      Increasing Profitability with Entrepreneurship

      Dennis Adelpour

      Luxury Agent - West Los Angeles

      When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.

      Increasing Profitability with Entrepreneurship

      Tammi Humphrey

      #1 Market Share & 100 Million in Annual Sales Volume

      Instructor

      Rick ​Fuller.

      I'm very excited about this course, Increasing Profitability with Entrepreneurship.

      Here's my prediction: one day, you and I will sell real estate for the benefit of being able to provide ancillary services, like mortgage, insurance, title, construction related services, and others.

      This is about you and I not thinking about the real estate transaction. It's about you and I thinking about the transition from one home to the next, and all the services that go along with that. This is about you and I providing greater service to our clients. This is about you and I providing greater opportunities for the people that are around us. And, this is about you increasing your profitability as you grow.

      You're going to learn a lot of information in this course. This is not content you're going to find in quick clips on YouTube, or listening to sound bites on social media. This is an in-depth discussion about how you can have the kind of partnerships with other vendors that is synergistic, so that you can achieve growth together.

      Increasing Profitability with Entrepreneurship

      Start scaling smarter.

      Achieve growth faster by partnering with ancillary services and provide your clients with better service at the same time. Master entrepreneurial strategies that drive real estate growth and profit. Add to Cart

      Talk to a coach

      If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
      Quick View
    1. Industry Update: Fall & Winter 2025/2026 Real Estate Market Slides & Talking Points

      $135
      ICT Online Course

      Industry Update: Fall & Winter 2025/2026

      Real Estate Market Slides & Talking Points

      Industry Update FallWinter 20252026 Real Estate Market Slides & Talking Points course Icon

      Stay informed and confident with the latest real estate market insights for Fall & Winter 2025/2026.

      • Access the newest market slides, charts, and talking points from Brian Icenhower

      • Learn how to explain market trends to clients with clarity and confidence

      • Get ready-to-use scripts and dialogue for listing appointments and buyer consultations

      • Understand what’s driving shifts in prices, inventory, and sales volume right now

      • Receive downloadable presentation materials and workbooks for your team or brokerage

      • Stay ahead of your market by knowing what’s next for agents and leaders in 2026

      Add to Cart Industry Update FallWinter 20252026 Real Estate Market Slides & Talking Points course Icon

      Stay Market-Ready

      Use expert analysis to interpret the latest data and guide your clients with confidence.

      Industry Update FallWinter 20252026 Real Estate Market Slides & Talking Points course Icon

      Lead with Insight

      Turn Brian Icenhower’s market slides and talking points into powerful listing conversations.

      Industry Update FallWinter 20252026 Real Estate Market Slides & Talking Points course Icon

      Train Your Team

      Equip agents with up-to-date materials, charts, and scripts that make market updates easy to present.

      Designed for all learning types

      Video Training

      In-depth video training walking you through each module of the course, explaining the strategies, tips, and best practices for using Canva for real estate agents.

      Written Workbook

      Detailed and downloadable written workbook that provides you with a bullet point outline, summarized text, action steps, key takeaways, as well as space for taking notes.

      Instructor Materials

      Teach this course at your organization with the help of our downloadable presentation notes, presentation files, and Instructor's Manual.

      Course curriculum

      Enrollment includes 6 months of access to the following course materials

      Welcome to Industry Update
      • VIDEO: Industry Update: Real Estate Market Slides & Talking Points with Brian Icenhower
      • Industry Update Talking Points Workbook
      Industry Update Presentation Slides
      • Industry Update Presentation

      • Industry Update: Real Estate Market Slides – downloadable

      • Industry Update – All Slides as Image Files – downloadable

      Industry Update Fall & Winter 20252026 Real Estate Market Slides & Talking Points

      About this course

      • $135.00
      • 6 months of access
      Add to Cart

      Industry Update

      Click to watch more about this real estate training course

      Reviews

      "I use ICT systems, Icenhower Institute, and the coaching program to coach and train my team of over 30 agents. I use the ICT dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICT for over five years. ICT has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICT we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume

      I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.

      Industry Update: Fall & Winter 2025/2026 Real Estate Market Slides & Talking Points

      Jake Rockwell

      Over 500 Units Sold Annually

      I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.

      Industry Update: Fall & Winter 2025/2026 Real Estate Market Slides & Talking Points

      Dennis Adelpour

      Luxury Agent - West Los Angeles

      When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.

      Industry Update: Fall & Winter 2025/2026 Real Estate Market Slides & Talking Points

      Tammi Humphrey

      #1 Market Share & 100 Million in Annual Sales Volume

      Instructor

      Brian ​Icenhower.

      I created Industry Update to help you educate yourself and your clients on the current real estate market stats.

      The point of this course is not to give you a bunch of predictions that either put you at ease or scare you about the real estate market. That’s not the goal.

      The point is to give you accurate information. To arm you with material with which to educate your client. More importantly, we are providing you with visual information, and the talking points around those visual assets so that you can clearly articulate what is happening in the market to your clients.

      People who want to buy a home, sell a home, or invest … they have a lot of questions based on what they’re hearing in the world today. Now more than ever they need a real estate professional to sift through all the madness and tell them what is really happening so they can make the best informed decisions with regards to the purchase and sale of real estate now and in the future.

      It’s super, super important that we use this data in a way that helps us convey a message. We aren’t arguing with our clients. We are simply the conduit of information, and we educate them. Now, more than ever, they will listen to us. Especially when you have these visuals and you can show, not just tell.

      Industry Update FallWinter 20252026 Real Estate Market Slides & Talking Points course Icon

      Understand today’s market. Lead with tomorrow’s data.

      Enroll in the Industry Update: Fall & Winter 2025/2026 course to access the most current real estate market insights, downloadable presentation slides, and coaching resources for agents, team leaders, and broker owners.

      Start now and stay ahead of every shift in the market.

      Add to Cart

      Talk to a coach

      If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
      Quick View
    2. Inventory Pipeline Tracker

      $9.99

      Having trouble tracking the status of each of your listings and remembering which leads need follow-up? This Inventory Pipeline Tracker will help you manage your real estate pipeline, from potential business to listings, buyers and pending contracts.

      Quick View
    3. ISA Agent Training

      $199
      ICT Online Course

      ISA Agent Training

      ISA Agent Training course Icon

      Master the skills, scripts, and systems that turn Inside Sales Agents into high-performing lead converters.

      • Step-by-step training for converting inbound and outbound leads efficiently

      • Proven phone scripts, text templates, and follow-up sequences for every lead type

      • Techniques for nurturing cold, warm, and hot leads through consistent communication

      • Learn how to overcome objections and set more qualified appointments

      • Systems to track metrics and improve performance through accountability

      • Downloadable workbooks, tracking sheets, and scripts for daily ISA success

      Add to Cart ISA Agent Training course Icon

      Convert More Leads

      Learn the proven scripts and communication techniques that turn prospects into appointments.

      ISA Agent Training course Icon

      Stay Consistent

      Follow structured systems for daily lead generation, follow-up, and accountability.

      ISA Agent Training course Icon

      Drive Team Growth

      Help your agents close more deals with a predictable, high-conversion ISA process.

      Designed for all learning types

      Video Training

      In-depth video training walking you through each module of the course, explaining the strategies, tips, and best practices for using Canva for real estate agents.

      Written Workbook

      Detailed and downloadable written workbook that provides you with a bullet point outline, summarized text, action steps, key takeaways, as well as space for taking notes.

      Instructor Materials

      Teach this course at your organization with the help of our downloadable presentation notes, presentation files, and Instructor's Manual.

      Course curriculum

      Enrollment includes access to the following course materials for 6 months

      Module 1: Online Lead Sources
      • Video: Online Lead Sources
      • Intro & Setting Online Leads and Setting Expectations eBook file
      Module 2: Making Initial Contact with Online Leads
      • Video: Making Initial Contact with Online Leads
      • Making Initial Contact with Online Leads eBook file
      • 2-Week Assault Plan
      • VIDEO: How to Set Up Your CRM
      • SOI Call & Text Contact Cycle
      Module 3: Online Lead Follow-Up Plans
      • Video: Online Lead Follow-Up Plans
      • Online Lead Follow-Up Plans eBook file
      Module 4: Online Lead Nurturing Scripts
      • Video: Online Lead Nurturing Scripts
      • Online Lead Nurturing Scripts eBook file
      Module 5: Tracking Online Lead Key Performance Indicators
      • Video: Tracking Online Lead Key Performance Indicators
      • Tracking Online Lead Key Performance Indicators eBook file
      • ICC Team Dashboard Template
      Module 6: Scheduling & Time Management
      • Learning Objectives
      • Printable Workbook: Scheduling & Time Management
      • Video: Scheduling & Time Management
      • Tips to Avoid Procrastination
      • Scheduling Calendar
      • Daily Schedule for Realtors
      • Quiz: Module 6
      Module 7: Conversation Skill Development - Mirroring & Matching
      • Learning Objectives
      • Printable Workbook: Conversation Skill Development – Mirroring & Matching
      • Video: Conversation Skill Development – Mirroring & Matching
      • Learning Styles Language
      • What Type of Learner Are You?
      • Quiz: Module 7
      Module 8: Downswings, Embedded Commands, Tie-Downs & Trial Closes
      • Learning Objectives
      • Printable Workbook: Downswings, Embedded Commands, Tie-Downs & Trial Closes
      • Video: Downswings, Embedded Commands, Tie-Downs & Trial Closes
      • Trial Closes & Tie-Downs
      • DISC Profiles
      • Step + Value + Tie Down
      • Step + Value + Tie Down (BLANK)
      • Embedded Commands Practice
      • Trial Close Practice Tracker
      • Quiz: Module 8
      Module 9: Tracking, Analytics & Organized Sales Process
      • Learning Objectives
      • Printable Workbook: Tracking, Analytics & Organized Sales Process
      • Video: Tracking, Analytics & Organized Sales Process
      • Organized Sales Process: Phases Flowchart
      • Quiz: Module 9
      Module 10: Alternative-Choice Close & Objection-Handling
      • Learning Objectives
      • Printable Workbook: Alternative-Choice Close & Objection-Handling
      • Alternative-Choice Close & Objection-Handling
      • Methods of Closing
      • Objection Handlers
      • Quiz: Module 10
      Module 11: Creating Urgency
      • Learning Objectives
      • Printable Workbook: Creating Urgency
      • Video: Creating Urgency – Scripts & Techniques
      • Top Ways to Create Urgency
      • Organized Sales Process: Phases Flowchart
      • Quiz: Module 11
      Module 12: Nurturing & Cultivation
      • Learning Objectives
      • Printable Workbook: Nurturing & Cultivation
      • Video: Nurturing & Cultivation
      • Weekly Nurture Checklist
      • Are You Nurturing?
      • Nurture Contact Formula Flowchart
      • Real-Deal Trust Builders
      • Organized Sales Process Phases Flowchart
      • Quiz: Module 12
      Module 13: Pre-Qualification
      • Learning Objectives
      • Printable Workbook: Pre-Qualification
      • Video: Pre-Qualification: Processes, Scripts & Methods
      • Pre-Qualification Do’s and Don’ts
      • Phrases to Get Back on Track
      • Buyer Questionnaire & Lead Sheet
      • Buyer Questionnaire & Lead Sheet (fillable PDF)
      • Seller Questionnaire & Lead Sheet
      • Seller Questionnaire & Lead Sheet (fillable PDF)
      • Quiz: Module 13
      •  
      Module 14: Closing & Conversation Models
      • Learning Objectives
      • Printable Workbook: Closing & Conversation Models
      • Video: Closing & Conversation Models
      • Methods of Closing
      • 3 Deep Questions
      • L.P.M.A.M.A. Qualifying Conversation Model
      • Quiz: Module 14
      Module 15: Building Value
      • Learning Objectives
      • Printable Workbook: Building Value
      • Video: Building Value
      • Building Value
      • Organized Sales Process Phases Flowchart
      • Real-Deal Trust Builders
      • 3 Deep Questions
      • Quiz: Module 15

      About this course

      • $199.00
      • 94 lessons
      • 10 hours of video content
      Add to Cart

      Immediate Takeaways

      Here is what you can expect to gain from taking this online course.

      • TOPICS including time management, tracking KPIs, how to prospect for online leads, conversion skill development, objection handling, how to nurture leads, closing strategies, mirroring and matching, DISC behavioral assessment, and more.
      • SCRIPTS to reach all kinds of prospects. Online Lead Nurturing Script book, Script Book for ISAs, and more.
      • RESOURCES to help you do your job more efficiently and effectively. Buyer Lead Sheet, Seller Lead Sheet, Trial Close Practice Tracker, Scheduling Calendar, Embedded Commands Practice, DISC Behavioral Assessment, Scripts, and more.
      • QUIZ at the end of modules to promote retention of information and test your knowledge.
      • OPTIONS for how you learn best. Each module provides a downloadable PDF chapter as well as a featured video of Brian Icenhower, teaching the topic at hand. So however you learn best -- we have an option for you!
      Certified Inside Sales Agent CISA

      Certification & Designation Upon Completion

      In this ICT online course, you will receive an official designation of "Certified Inside Sales Agent" or CISA upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email signature to bolster your reputation and show off your expertise to clients and colleagues alike.

      Reviews

      "I use ICT systems, the Icenhower Institute, and the coaching program to coach and train my team of over 30 agents. I use the ICT dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICT for over five years. ICT has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICT we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume

      I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.

      ISA Agent Training

      Jake Rockwell

      Over 500 Units Sold Annually

      I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.

      ISA Agent Training

      Dennis Adelpour

      Luxury Agent - West Los Angeles

      When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.

      ISA Agent Training

      Tammi Humphrey

      #1 Market Share & 100 Million in Annual Sales Volume

      Instructor

      Brian ​Icenhower.

      Looking to make the next step in your real estate career? Then you're in the right place!

      The Inside Sales Agent (ISA) Training online course is for real estate agents who want to take on the challenge of becoming ISAs, with a systematized process for lead generation, nurturing, and converting that will set you up for success.

      With 15 text-and-video modules packed with tips and resources, the course will teach you everything you need to know to get started in inside sales, using coach Brian Icenhower's tried-and-true methods to give you the advantage of over three decades of experience in the business.

      ISA Agent Training course Icon

      Build a high-performing Inside Sales Agent team that fuels your pipeline.

      Enroll in ISA Agent Training to master scripts, systems, and daily routines that drive consistent lead conversion. Learn how to structure your ISA department for maximum productivity and growth.


      Start training your ISAs for success today.

      Add to Cart

      Talk to a coach

      If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
      Quick View
    4. ISA Manager Training

      $199
      ICT Online Course

      ISA Manager Training

      ISA Manager Training course Icon

      Develop the leadership and management skills to build, train, and oversee a high-performing Inside Sales Agent department.

      • Learn how to recruit, hire, and onboard ISAs who convert leads effectively

      • Implement systems for tracking call activity, appointments, and conversion ratios

      • Discover accountability models that keep ISAs focused and motivated

      • Create performance dashboards and reports to measure growth and success

      • Gain coaching techniques to improve communication skills and productivity

      • Includes downloadable tracking sheets, accountability templates, and management scripts

      Add to Cart ISA Manager Training course Icon

      Lead with Clarity

      Learn how to train, track, and motivate ISAs to perform at the highest level.

      ISA Manager Training course Icon

      Measure What Matters

      Use dashboards and metrics to identify top performers and pinpoint areas for growth.

      ISA Manager Training course Icon

      Build a Scalable System

      Develop repeatable processes that help your ISA department grow with your business.

      Designed for all learning types

      Video Training

      In-depth video training walking you through each module of the course, explaining the strategies, tips, and best practices for using Canva for real estate agents.

      Written Workbook

      Detailed and downloadable written workbook that provides you with a bullet point outline, summarized text, action steps, key takeaways, as well as space for taking notes.

      Instructor Materials

      Teach this course at your organization with the help of our downloadable presentation notes, presentation files, and Instructor's Manual.

      Designed for all learning types

      Video Training

      In-depth professional video training on every module, presented by the author, Brian Icenhower.

      Written Modules

      Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.

      Course curriculum

      Enrollment includes access to the following course materials for 2 years

      Module 1: Online Lead Sources
      • Video: Online Lead Sources
      • Intro & Setting Online Leads and Setting Expectations eBook file
      Module 2: Making Initial Contact with Online Leads
      • Video: Making Initial Contact with Online Leads
      • Making Initial Contact with Online Leads eBook file
      • VIDEO: How to Set Up Your CRM
      • SOI Call & Text Contact Cycle
      Module 3: Online Lead Follow-Up Plans
      • Video: Online Lead Follow-Up Plans
      • Online Lead Follow-Up Plans eBook file
      Module 4: Online Lead Nurturing Scripts
      • Video: Online Lead Nurturing Scripts
      • Online Lead Nurturing Scripts eBook file
      Module 5: Tracking Online Lead Key Performance Indicators
      • Video: Tracking Online Lead Key Performance Indicators

        Tracking Online Lead Key Performance Indicators eBook file

      Module 6: Recruiting, Interviewing & Hiring ISAs
      • Printable Workbook: Recruiting, Interviewing & Hiring ISAs
      • ISA Manager Guide – Module 6 Appendix
      • Video: Recruiting, Interviewing & Hiring ISAs
      • Hiring – Offer Letter for Inside Sales Agents
      • Check-In: Recruiting, Interviewing & Hiring ISA’s
      Module 7: First Quarter for ISAs
      • Printable Workbook: First Quarter for ISAs
      • Video: First Quarter for ISAs
      • Sample Onboarding Calendar for Agents (editable)
      • ISA Manager Guide – Module 7 Appendix
      Module 8: Scripts For The ISA
      • Learning Objectives
      • Printable Workbook: Scripts For The ISA
      • Video: Scripts For The ISA
      • ISA Manager Guide – Module 8 Appendix
      Module 9: Testing & Benchmarking
      • Learning Objectives
      • Printable Workbook: Testing & Benchmarking
      • Video: Testing & Benchmarking
      • ISA Manager Guide – Module 9 Appendix
      Module 10: ISA Practice
      • Learning Objectives
      • Printable Workbook: ISA Practice
      • Video: ISA Practice
      • ISA Manager Guide – Module 10 Appendix
      ISA Manager

      About this course

      • $199.00
      • 35 lessons
      • 6.5 hours of video content
      Add to Cart

      Immediate Takeaways

      Here is what you can expect to gain from taking this online course.

      • SCRIPTS to help you train your Inside Sales Agent team.
      • WORKBOOK to guide you as you recruit, hire, and train your Inside Sales Agent team.
      • BENCHMARKS to use as you structure your training and track your KPIs.
      • ONLINE LEAD FOLLOW UP PLANS and processes to help you systematize your business.
      • TRAINING EXERCISES for your Inside Sales Agent team to help them learn, practice, and grow.
      • OPTIONS for how you learn best. Each module provides a downloadable PDF chapter as well as a featured video of Brian Icenhower, teaching the topic at hand.
      Certified Inside Sales Agent Manager CISAM

      Certification & Designation Upon Completion

      In this ICT online course, you will receive an official designation of "Certified Inside Sales Agent Trainer" or CISAT upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email signature to bolster your reputation and show off your expertise to clients and colleagues alike.

      Reviews

      "I use ICT systems, the Icenhower Institute, and the coaching program to coach and train my team of over 30 agents. I use the ICT dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICT for over five years. ICT has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICT we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume Instructor

      Brian ​Icenhower.

      Designed for leaders and managers of real estate sales teams

      This course provides the systems, forms, scripts, benchmarking tools, and training exercises needed to effectively develop and manage Inside Sales Agents.

      These very same ISA hiring, onboarding and training systems have been implemented and tested by many of the top real estate teams in North America.

      We know this course will be valuable for your real estate business.

      ISA Manager Training course Icon

      Turn your Inside Sales department into a high-conversion powerhouse.

      Enroll in ISA Manager Training to master the systems, accountability models, and coaching methods that drive consistent results. Learn how to lead ISAs who generate predictable appointments and sustainable growth for your team.

      Start building your scalable ISA system today.

      Add to Cart

      ISA Manager Training

      More about this real estate training course

      Talk to a coach

      If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
      Quick View
    5. ISA Round Table Group Coaching Program

      $250 / month

      ISA Leadership Mastermind with Brad Baldwin

      Tested and proven on many of the top prospectors and Inside Sales Agents in North America, this group coaching ISA Mastermind was created to train ISAs on successful prospecting techniques and designed to get ISAs into action and converting leads quickly.

      Quick View
    6. Lead Generation Contest Weekly Tracking Form

      $0

      Use this Real Estate Lead Generation Contest Tracking Form to help increase real estate agent productivity.

      Quick View
    7. Leadership Strategies

      $249
      ICT Online Course

      Leadership Strategies

      Leadership Strategies course Icon

      Learn how to lead your real estate team or brokerage with confidence, clarity, and vision.

      • Discover proven leadership models used by top-performing real estate organizations

      • Learn how to inspire, motivate, and retain high-producing agents and staff

      • Develop effective communication and accountability strategies for your team

      • Understand how to set clear expectations and create a performance-driven culture

      • Gain tools to coach through conflict, manage change, and increase team morale

      • Includes leadership assessments, meeting templates, and actionable implementation tools

      Add to Cart Leadership Strategies course Icon

      Lead with Vision

      Develop a clear direction that aligns your people, systems, and goals.

      Leadership Strategies course Icon

      Inspire Peak Performance

      Motivate your agents and staff with proven leadership and accountability models.

      Leadership Strategies course Icon

      Build a Winning Culture

      Create an environment where productivity, retention, and growth thrive.

      Designed for all learning types

      Video Training

      In-depth video training walking you through each module of the course, explaining the strategies, tips, and best practices for using Canva for real estate agents.

      Written Workbook

      Detailed and downloadable written workbook that provides you with a bullet point outline, summarized text, action steps, key takeaways, as well as space for taking notes.

      Instructor Materials

      Teach this course at your organization with the help of our downloadable presentation notes, presentation files, and Instructor's Manual.

      Course curriculum

      Enrollment includes access to the following course materials for 6 months

      Welcome to Leadership Strategies
      • Welcome to Leadership Strategies with Rick Fuller

      • Sign up for the Executive Leadership Round Table Group Coaching Program

      • Join us at the ICC Regional Summit

      • Schedule a Coaching Call

      • Stay Connected via our REAL ESTATE AGENT ROUND TABLE Facebook Group

      Module 1: How to Scale Your Team
      • VIDEO: How to Scale Your Team
      • WORKBOOK: How to Scale Your Team
      1.  
      Module 2: Leadership Training for Real Estate Team Wanting to Grow
      • VIDEO: Leadership Training for Real Estate Team Wanting to Grow

      • WORKBOOK: Leadership Training for Real Estate Teams Wanting to Grow

      Module 3: Leading With Opportunities, Not Obstacles
      • VIDEO: Leading With Opportunities, Not Obstacles

      • WORKBOOK: Leading With Opportunities, Not Obstacles

      Module 4: Real Estate Agent Attraction Recruiting Strategies
      • VIDEO: Real Estate Agent Attraction Recruiting Strategies

      • WORKBOOK: Real Estate Agent Attraction Recruiting Strategies

      Module 5: Real Estate Leadership Coaching Strategies
      • VIDEO: Real Estate Leadership Coaching Strategies

      • WORKBOOK: Real Estate Leadership Coaching Strategies

      Module 6: Viral Team Goals and Activity Based Indicators
      • VIDEO: Viral Team Goals and Activity Based Indicators

      • WORKBOOK: Viral Team Goals and Activity Based Indicators

      Module 7: Public Accountability and Personal Responsibility
      • VIDEO: Public Accountability and Personal Responsibility

      • WORKBOOK: Public Accountability and Personal Responsibility

      Module 8: The Power of Dashboards
      • VIDEO: The Power of Dashboards

      • WORKBOOK: The Power Of Dashboards

      Module 9: Replacing Yourself as a Real Estate Leader
      • VIDEO: Replacing Yourself as a Real Estate Leader

      • WORKBOOK: Replacing Yourself as a Real Estate Leader

      Leadership Strategies

      About this course

      • $249.00
      • 23 lessons
      • 5.5 hours of video content
      Add to Cart

      Leadership Strategies

      Click to watch more about this real estate training course

      Reviews

      "I use ICT systems, the Icenhower Institute, and the coaching program to coach and train my team of over 30 agents. I use the ICT dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICT for over five years. ICT has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICT we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume Instructor

      Rick ​Fuller.

      Raise your leadership skills and develop your leadership strategies to grow your business.

      I am so excited about this course, Leadership Strategies

      This is about you raising the lid on your leadership so you can raise the lid on all of your organizations, raise the lid on your ancillaries, raise the lid on your people.

      You cannot outgrow your personal development. 

      Your outward growth starts with your inward development in terms of leadership. This is what this course is all about: raise your leadership skills so that you can grow your business.

      Leadership Strategies course Icon

      Lead your real estate organization with purpose and proven systems.

      Enroll in Leadership Strategies to master the frameworks, communication skills, and accountability tools that drive growth and performance. Learn how to lead confidently, coach effectively, and build a culture that lasts.

      Start your leadership transformation today.

      Add to Cart

      Talk to a coach

      If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
      Quick View
    8. Learn Canva for Real Estate Agents: A Beginner’s Guide

      $99
      ICT Online Course

      Learn Canva for Real Estate Agents:
      A Beginner's Guide

      Learn Canva for Real Estate Agents: A Beginner's Guide

      Master the basics of Canva to create high-quality, on-brand marketing materials that make your real estate business stand out.

      • Step-by-step training to design professional graphics, flyers, and social media posts

      • Learn how to customize templates for listing presentations, open house materials, and ads

      • Discover time-saving shortcuts and design best practices used by top marketing directors

      • Build brand consistency across your team’s digital and print materials

      • Gain hands-on experience designing within Canva’s intuitive platform

      • Includes downloadable templates, brand kits, and design checklists

      Add to Cart learn canva for real estate agents

      Create Eye-Catching Marketing Materials

      Learn to design captivating flyers, social media posts, and more to attract potential buyers

      learn canva for real estate agents

      Boost Your Branding Efforts

      Elevate your brand with professional graphics that convey trust and credibility

      learn canva for real estate agents

      Save Time and Money

      Ditch expensive design services and create your visuals in-house with ease

      Designed for all learning types

      Video Training

      In-depth video training walking you through each module of the course, explaining the strategies, tips, and best practices for using Canva for real estate agents.

      Written Workbook

      Detailed and downloadable written workbook that provides you with a bullet point outline, summarized text, action steps, key takeaways, as well as space for taking notes.

      Instructor Materials

      Teach this course at your organization with the help of our downloadable presentation notes, presentation files, and Instructor's Manual.

      Mergers & Acquisitions

      Click to watch more about this real estate training course

      Program curriculum

      Enrollment includes access to the following course materials for 6 months.

      Module 1: Introduction to Canva
      • Welcome to Learn Canva!

      • Setting Up Your Canva Account

      • Workbook: Introduction to Canva

      • Instructor’s Manual: Introduction to Canva

      • Presentation Outline: Introduction to Canva

      • Presentation: Introduction to Canva
      Module 2: Mastering Canva Basics
      • Navigating the Canva Interface

      • Working With Templates & Styles

      • Managing Brand Assets

      • Workbook: Mastering Canva Basics

      • (Included in full purchase)

        Instructor’s Manual: Mastering Canva Basics

      • Presentation Outline: Mastering Canva Basics

      • Presentation: Mastering Canva Basics

      • Slides: Mastering Canva Basics

      Module 3: Social Media Graphics
      • Overview of Social Media Platforms for Real Estate

      • Creating Instagram Content

      • Designing for Facebook & LinkedIn

      • Social Media Strategy: Take Our Course

      • Workbook: Designing Engaging Social Media Content

      • Instructor’s Manual: Designing Engaging Social Media Content

      • Presentation Outline: Designing Engaging Social Media Content

      • Presentation: Designing Engaging Social Media Content

      Module 4: Creating Marketing Collateral
      • Creating Effective Print Marketing Collateral

      • Setting Up Additional Print Marketing Templates

      • Exporting Print Marketing Collateral

      • Creating Effective Digital Marketing Collateral

      • Enhancing Designs with QR Codes & Interactive Elements

      • Workbook: Creating Marketing Collateral

      • Instructor’s Manual: Creating Marketing Collateral

      • Presentation Outline: Creating Marketing Collateral

      • Presentation: Creating Marketing Collateral

      Module 5: Enhancing Client Engagement Through Visuals
      • Creating an Email Header in Canva
      • Creating Images for Your Email Marketing
      • Editing Videos in Canva
      • Workbook: Enhancing Client Engagement Through Visuals
      • Instructor’s Manual: Enhancing Client Engagement Through Visuals
      • Presentation Outline: Enhancing Client Engagement Through Visuals
      • Presentation: Enhancing Client Engagement Through Visuals
      Module 6: Advanced Canva Features & Next Steps
      • Create Flipbooks with Canva

      • Easy Design Sharing in Canva

      • Simplifying Social Media Sharing with Canva

      • Workbook: Advanced Canva Features & Next Steps

      • Instructor’s Manual: Advanced Canva Features & Next Steps

      • Presentation Outline: Advanced Canva Features & Next Steps

      • Presentation: Advanced Canva Features & Next Steps

      Learn Canva for Real Estate Agents_ A Beginner’s Guide

      About this course

      • $99.00
      • 6 modules; 45 lessons
      • 6 months of access to course materials
      Add to Cart

      Reviews

      "I use ICT systems, the Icenhower Institute, and the coaching program to coach and train my team of over 30 agents. I use the ICT dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICT for over five years. ICT has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICT we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume Instructor

      Rachel ​V.

      Let's get you started with Canva. 

      Hey there! I'm Rachel, your guide on learning how to use Canva for real estate marketing. As the Director of Marketing at Icenhower Coaching & Training, I use Canva daily for a wide variety of marketing projects.

      I've crafted this course, module by module, to teach you the very basics and get your feet wet in the world of graphic design.

      Canva is a great (and free!) tool that anyone (yes, ANYONE) can use to create professional marketing graphics, with no graphic design experience required.

      Let's work together to unleash your creativity, empower your brand, and take your marketing to new heights. I can't wait to share my expertise with you!

       

      learn canva for real estate agents

      Create templates in Canva to streamline your marketing workflow.

      In this course, you will learn how to use Canva and create easy-to-use templates for your print and digital marketing materials at your real estate organization.

      This course will walk you through the process, step by step, and you will finish the course feeling confident that you can create your own templates and use them with ease!

      Add to Cart

      Talk to a coach

      If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
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    9. Listing and Closing Checklists

      $9.99

      Real estate transactions involve a myriad of details, and missing one can have serious consequences for you and your clients. Use these checklists to efficiently manage all the tasks and details involved in Listings and Closings.

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    10. Listings Needed Circle Prospecting Email Template

      $0

      This Listings Needed Circle Prospecting Email Template is a powerful prospecting tool for you to use in this current low-inventory market to get more listings.

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    11. Mergers and Acquisitions

      $750
      ICT Online Course

      Mergers & Acquisitions

      Mergers & Acquisitions course Icon

      Learn how to strategically grow your real estate business through mergers, acquisitions, and partnerships.

      • Understand the key financial and operational factors that make a merger or acquisition successful

      • Learn how to identify, evaluate, and negotiate opportunities for business expansion

      • Gain insight into due diligence, valuation, and deal structure strategies

      • Discover how to integrate new teams, agents, and systems seamlessly post-acquisition

      • Explore legal, cultural, and leadership considerations for scaling responsibly

      • Includes checklists, financial models, and integration templates for real-world application

      Add to Cart mergers & acquisitions

      Expand Strategically

      Learn how to identify and evaluate opportunities that align with your growth goals.

      mergers & acquisitions

      Negotiate With Confidence

      Master the financial and operational aspects of mergers and acquisitions.

      mergers & acquisitions

      Integrate for Success

      Build systems that ensure smooth transitions and sustained profitability after the deal.

      Designed for all learning types

      Video Training

      In-depth video training walking you through each module of the course, explaining the strategies, tips, and best practices for using Canva for real estate agents.

      Written Workbook

      Detailed and downloadable written workbook that provides you with a bullet point outline, summarized text, action steps, key takeaways, as well as space for taking notes.

      Instructor Materials

      Teach this course at your organization with the help of our downloadable presentation notes, presentation files, and Instructor's Manual.

      Mergers & Acquisitions

      Click to watch more about this real estate training course

      Course curriculum

      Enrollment includes access to the following course materials for 6 months

      Welcome to Mergers & Acquisitions
      • Welcome to Mergers & Acquisitions! A message from your Instructor, Brian Icenhower
      • Schedule a Coaching Call
      • Stay Connected via our REAL ESTATE AGENT ROUND TABLE Facebook Group
      Module 1: Mergers & Acquisitions Fundamentals
      • VIDEO: Mergers & Acquisitions Fundamentals
      • AUDIO: Mergers & Acquisitions Fundamentals
      • Workbook: Mergers & Acquisitions Fundamentals
      • Instructor’s Manual: Mergers & Acquisitions Fundamentals
      • Presentation Outline: Mergers & Acquisitions Fundamentals
      • Presentation PDF: Mergers & Acqusitions Fundamentals
      • Presentation Slides: Mergers & Acquisitions Fundamentals
      Module 2: Engaging M&A Candidates
      • VIDEO: Engaging M&A Candidates
      • AUDIO: Mergers & Acquisitions Fundamentals
      • Workbook: Engaging M&A Candidates
      • Instructor’s Manual: Engaging M&A Candidates
      • Presentation Outline: Engaging M&A Candidates
      • Presentation PDF: Engaging M&A Candidates
      • Presentation Slides: Engaging M&A Candidates
      • Securing the NDA Talking Points
      • Initial Approach Call Scripts
      • SWOT Competition Analysis
      • Discovery Questionnaire
      • MLS Company Production Data – Last 12 Months
      Module 3: Recruiting
      • VIDEO: Recruiting

      • AUDIO: Recruiting

      • Workbook: Recruiting

      • Instructor’s Manual: Recruiting

      • Presentation Outline: Recruiting

      • Presentation PDF: Recruiting

      • Presentation Slides: Recruiting

      • Discovery Questionaire

      Module 4: Due Diligence
      • VIDEO: Due Diligence

      • AUDIO: Due Diligence

      • Workbook: Due Diligence

      • Instructor’s Manual: Due Diligence

      • Presentation Outline: Due Diligence

      • Presentation PDF: Due Diligence

      • Presentation Slides: Due Diligence

      • Company Comparison Matrix

      • Owner Information Request

      • NDA Sample Agreement

      Module 5: The Pro Forma
      • VIDEO: The Pro Forma

      • AUDIO: The Pro Forma

      • Workbook: The Pro Forma

      • Instructor’s Manual: The Pro Forma

      • Presentation Outline: The Pro Forma

      • Presentation PDF: The Pro Forma

      • Presentation Slides: The Pro Forma

      • Earnout Formulas

      • Example Pro Forma

      Module 6: Valuation
      • VIDEO: Valuation

      • AUDIO: Valuation

      • Workbook: Valuation

      • Instructor’s Manual: Valuation

      • Presentation Outline: Valuation

      • Presentation PDF: Valuation

      • Presentation Slides: Valuation

      • EBITDA Approach Example

      • EBITDA Approach Worksheet

      Module 7: The LOI - Putting the Deal Together
      • VIDEO: The LOI – Putting the Deal Together

      • AUDIO: The LOI – Putting the Deal Together

      • Workbook: The LOI – Putting the Deal Together

      • Instructor’s Manual: The LOI – Putting the Deal Together

      • Presentation Outline: The LOI – Putting the Deal Together

      • Presentation PDF: The LOI – Putting the Deal Together

      • Presentation Slides: The LOI – Putting the Deal Together

      • Sample Letter of Intent

      Module 8: Planning the Purchase & Transition
      • VIDEO: Planning the Purchase & Transition

      • AUDIO: Planning the Purchase & Transition

      • Instructor’s Manual: Planning the Purchase & Transition

      • Workbook: Planning the Purchase & Transition

      • Presentation Outline: Planning the Purchase & Transition

      • Presentation PDF: Planning the Purchase & Transition

      • Presentation Slides: Planning the Purchase & Transition

      • Sample Pre-Closing Checklist

      • Sample Purchase Agreement

      Module 9: Closing the Transaction & Beyond
      • VIDEO: Closing the Transaction & Beyond

      • AUDIO: Closing the Transaction & Beyond

      • Workbook: Closing the Transaction & Beyond

      • Instructor’s Manual: Closing the Transaction & Beyond

      • Presentation Outline: Closing the Transaction & Beyond

      • Presentation PDF: Closing the Transaction & Beyond

      • Presentation Slides: Closing the Transaction & Beyond

      • Sample Launch Day Agenda

      • Launch Day Checklist

      • Sample Press Release

      Mergers & Acquisitions

      About this course

      • $750.00
      • 82 lessons
      • 4.5 hours of video content
      • 6 months of access to course materials
      Add to Cart

      Reviews

      "I use ICT systems, the Icenhower Institute, and the coaching program to coach and train my team of over 30 agents. I use the ICT dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICT for over five years. ICT has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICT we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume Instructor

      Brian ​Icenhower.

      Welcome to the world of mergers and acquisitions (M&A), where real growth begins. 

      In this course, we’re going to break down the process of acquiring or merging with real estate businesses. It might seem daunting at first, but by the end, you’ll see just how achievable it is—even for those who never thought they could do it.

      Let’s start with one simple truth: mergers and acquisitions are easier than you think. Most people assume M&A is reserved for massive corporations or elite businesspeople with deep pockets. That’s simply not true. 

      If there’s one thing I want you to take away from this course, it’s this: with the right approach, you can successfully grow your real estate business through M&A without a massive cash outlay.

      Whether you’re a team leader, a broker, or an advanced agent, M&A can fast-track your growth and set you apart from the competition. By leveraging proven strategies, you can scale your operations, enter new markets, and build a thriving organization.

      Brian Icenhower - ICC Speaker Headshot mergers and acquisitions

      Take your business to the next level.

      Whether you’re a team leader, a broker, or an advanced agent, M&A can fast-track your growth and set you apart from the competition. By leveraging proven strategies, you can scale your operations, enter new markets, and build a thriving organization.

      Add to Cart

      Talk to a coach

      If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
      Quick View
    12. Monthly Newsletter Templates

      $9.99

      Keeping in touch with your database is key staying top-of-mind and generating referrals and listings.

      These monthly newsletters are a great way to stay in touch with your database while offering value, highlighting vendor partners, and showcasing your local and real estate knowledge.

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      ICT Regional Summit in Dallas, TX
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