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  • DISC: Understanding Behavior in Real Estate

    $199
    ONLINE COURSES

    A training series designed to help you benefit from understanding behavior in the workplace.

    Designed for all learning types

    Video Training

    In-depth professional video training on every module, presented by the author, Brian Icenhower.

    Written Modules

    Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.

    Audiobook

    Since real estate agents are always on the move, your training must be too. This course provides a professional downloadable audiobook.

    Course curriculum

    Enrollment includes access to the following course materials for 2 years

    Module 1: What is DISC?
    • Video: What is DISC?
    • Workbook: What is the DISC?
    • DISC Profiles
    • DISC Behavioral Assessment
    Module 2: How to Identify DISC Profiles
    • Workbook: How to Identify DISC Profiles
    • Video: How to Identify DISC Profiles
    • DISC Style Identification
    • Graphic: DISC Quiz
    Module 3: Mirror & Matching
    • Workbook: Mirroring & Matching
    • Video: How to Mirror and Match
    • Mirroring and Matching Cheat Sheet
    Module 4: Using DISC with Clients
    • Workbook: Using DISC with Clients
    • Video: Using the DISC with Clients
    Module 5: Using DISC with Lead Generation Methods
    • Workbook: Using DISC with Lead Generation Methods
    • Video: Using DISC with Lead Generation Methods
    • DISC Behavioral Assessment
    • DISC Lead Gen Tendencies
    Module 6: DISC Profiles for Different Real Estate Team Roles
    • Workbook: DISC Profiles for Different Real Estate Team Roles
    • Video: DISC Profiles for Different Real Estate Team Roles
    Module 7: Training Team Members Using DISC
    • Workbook: Training Team Members Using DISC
    • Video: Training Team Members Using DISC

    About this course

    • $199.00
    • 26 lessons
    • 2.5 hours of video content
    Add to Cart

    Immediate Takeaways

    Here is what you can expect to gain from taking this online course.

    • CHARTS that demonstrate the differences between the DISC profiles. Learn what makes a D behavior, I behavior, S behavior, and C behavior, and what makes them different from each other.
    • GRAPHICS to illustrate key concepts as they relate to learning about DISC behavioral profiles. You will be able to visualize the differences between the profiles, which will help you identify them as you learn through the course.
    • CHEAT SHEET on mirroring and matching DISC behaviors to help you learn how to better communicate with all behavioral styles.
    • OPTIONS for how you learn best. Each module provides a downloadable PDF chapter as well as a featured video of Brian Icenhower, teaching the topic at hand. At the beginning of the course, you are also provided with a full audiobook to listen to. So however you learn best -- we have an option for you!

    Certification & Designation Upon Completion

    In this ICC online course, you will receive an official designation of "Certified Behavioral Specialist" or CBS upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email signature to bolster your reputation and show off your expertise to clients and colleagues alike.

    Reviews

    "I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations. HIRE: The Complete Hiring Process for Real Estate Agents

    Jake Rockwell

    Over 500 Units Sold Annually I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income. HIRE: The Complete Hiring Process for Real Estate Agents

    Dennis Adelpour

    Luxury Agent - West Los Angeles When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends. HIRE: The Complete Hiring Process for Real Estate Agents

    Tammi Humphrey

    #1 Market Share & 100 Million in Annual Sales Volume Instructor Brian ​Icenhower.

    Discover the crucial relationship between human behavior and every facet of the real estate business.

    This course, DISC: Understanding Behavior in Real Estate, gives invaluable insights into the nature of behavior and how to apply it to everything you do in real estate. You’ll learn to identify different behavioral types and modify your communication style to effectively build relationships with all types of clients, as well as vendors, stakeholders, and all the other people you'll meet in the course of doing business. Not only will the client leads that you generate significantly increase, but your level of customer service and lead conversion rates will dramatically improve as well. You’ll gain insight on which types of business marketing and lead generation methods are the best fit for your behavioral style, and even how behavior impacts hiring and training within real estate teams. This course will show you how to harness your strengths while overcoming the behaviors that are holding you back from success.

    Harness your strengths.

    Understand the people you interact with, and use that information to your advantage with this DISC: Understanding Behavior in Real Estate course. Add to Cart

    DISC: Understanding Behavior in Real Estate

    More about this real estate training course

    Talk to a coach

    If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
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  • Door Knocking for Success

    $39.99
    ONLINE COURSES

    When opportunity comes knocking, you'd better answer the door! This course is a great opportunity to learn successful door knocking techniques that will help you generate new listings. This course includes all the scripts and tactics you need to make the most of every neighborhood visit you make.

    Designed for all learning types

    Video Training

    In-depth professional video training on every module, presented by the author, Brian Icenhower.

    Written Modules

    Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.

    Course curriculum

    Enrollment includes access to the following course materials for 2 years

    • Workbook: Door-knocking for success
    • Video: Door-Knocking for Success
    • Graphic: 4-Step Property Preview Strategy
    • Script: Property Preview - Door-Knocking
    • Script: Turnover Rate
    • Resource: Sample Property Preview Checklist
    • Resource: Door-Knocking Note Log (Fillable)
    • Lead-Tracking Sheet (Fillable)

    About this course

    • $39.99
    • 11 lessons
    • .5 hours of video content
    Add to Cart

    Immediate Takeaways

    Here is what you can expect to gain from taking this online course.

    • SCRIPTS Helpful scripts to teach you the right things to say when Door Knocking: Property Preview Script, Turnover Rate Script.
    • RESOURCES that you can download to help you start using what you've learned in your business today: Sample Property Preview Checklist, Door-Knocking Note Log (fillable form), Lead Tracking Sheet.
    • FOUR-STEP PROPERTY PREVIEW STRATEGY outlines the steps for prospecting around areas with clusters of active listsings.
    • VIDEO by Brian Icenhower, teaching the content. He details how property previews are a great way to tie lead generation to learning the business and developing the skill sets that will, in turn, make you an even more powerful prospector.
    • OPTIONS for how you learn best. We provide you with a downloadable PDF chapter as well as a featured video of Brian Icenhower, teaching the topic at hand.

    Reviews

    "I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations. FSBO: Prospecting For Sale By Owners (FSBOs)

    Jake Rockwell

    Over 500 Units Sold Annually I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income. FSBO: Prospecting For Sale By Owners (FSBOs)

    Dennis Adelpour

    Luxury Agent - West Los Angeles When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends. FSBO: Prospecting For Sale By Owners (FSBOs)

    Tammi Humphrey

    #1 Market Share & 100 Million in Annual Sales Volume Instructor Brian ​Icenhower.

    Are you ready to become an even more powerful prospector?

    In this condensed course, you'll learn exactly why property previews are a great way to tie lead generation to learning the ins and outs of the industry, and you'll be on-track to develop the key skillsets that will bring you high-quality business. For decades, previewing property has been an effective lead-generation method that real estate agents have systematically implemented to get new listings, while also developing superior market knowledge and expertise. Why? Well, property previews solve many of the issues that new agents face when they first get into the business. While plenty of top-producing agents make this activity a part of their regular routines, previewing property is a particularly good way for new agents who haven't developed a large client database yet to hit the ground running. There's no better way to dive into the world of real estate than by previewing properties via door knocking -- and this course is packed with the resources you need to get started.

    Door Knocking: When opportunity knocks ...

    Learn how to turn door knocking into a source for new business in this jam-packed crash course. Add to Cart

    Talk to a coach

    If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
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  • Editable Buyer Presentation Packet

    $9.99

    Demonstrate your professionalism to potential clients by wowing them with this buyer presentation. All the colors, images and text is easily customizable, making this a great marketing tool to use the next time you meet with a potential client. Becuase this is a general template, most of our clients take this and customize the text and use it as a guide. Once it is customized, they send it to a graphic designer to create a custom-branded version. This saves loads of time and can easily be updated by an admin with little to no graphic design experience.

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  • Editable Listing Presentation Packet

    $9.99

    Wow your clients while clearly outlining what you will and will not do when you list their home. This Listing Presentation outlines everything the agent will do from marketing to pricing to pictures. Becuase this is a general template most of our clients take this and customize the text and use it as a guide that they send to a graphic designer to create a branded version of. This saves loads of time and can easily be updated by an admin with little to no graphic design experience.

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  • Executive Leadership Round Table Group Coaching Program

    $500 / month for 6 months

    Executive Leadership Round Table Group Coaching Program with Rick Fuller

    Raise your leadership skills and create a magnetic company culture that attracts talent. Expand your business by design through proven expansion systems and grow the right way. Learn how to grow beyond real estate and add ancillary services.

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  • Executive Team Coaching Program

    $1,500 / month for 12 months

    The Executive Team Real Estate Coaching Program is designed for a high functioning larger team. These team leaders will build their influence, structure their brokerage systems and growth, recruit, lead internal divisions to operate at a high level and leverage their time. Opportunities to add ancillary services to build wealth.

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  • Expired Listings Prospecting

    $39.99
    ONLINE COURSES

    Dive deep into the world of expired listings and learn the strategies, tactics and scripts that will help you convert them into new listings for your real estate business.

    Designed for all learning types

    Video Training

    In-depth professional video training on every module, presented by the author, Brian Icenhower.

    Written Modules

    Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.

    Course curriculum

    Enrollment includes access to the following course materials for 2 years

    Course materials

    • Prospecting for Expired Listings
    • Video: Prospecting for Expired Listings
    • Resource: Expired Listing Call Log (Fillable)
    • Resource: Daily Contact Log (Fillable)
    • Graphic: Organized Sales Process Flowchart
    • Resource: Objection Handling & Validation
    • Resource: Sample Weekly Calendar
    • Script: Pre-Qualification
    • Script: Expired Listings - Phone & Voicemail
    • Script: Expired Listings 1
    • Script: Expired Listings 2
    • Script: Expired Listings - Objection Handlers
    • Expired Follow-Up Plan
    • BONUS VIDEO: Expired Listing Strategy in a Low-Inventory Market with Curtis Fenn, President of RedX

    About this course

    • $39.99
    • 18 lessons
    • 1 hour of video content
    Add to Cart

    Certification & Designation Upon Completion

    In this ICC online course, you will receive an official designation of "Certified Expired Listings Expert" or CELE upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email signature to bolster your reputation and show off your expertise to clients and colleagues alike.

    Reviews

    "I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations. Door Knocking for Success

    Jake Rockwell

    Over 500 Units Sold Annually I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income. Door Knocking for Success

    Dennis Adelpour

    Luxury Agent - West Los Angeles When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends. Door Knocking for Success

    Tammi Humphrey

    #1 Market Share & 100 Million in Annual Sales Volume Instructor Brian ​Icenhower.
    Founder & CEO of Icenhower Coaching & Consulting Founder/CEO of one of the world's largest real estate coaching, training, and education companies. ICC is also a leader in online training courses, systems, and company-branded websites for agent and brokerage training and onboarding.

    Restart the clock on expired listings.

    The hyper-focused content of this course will enable you to quickly master the techniques Top Producing agents use to convert expired listings into new listings for their real estate business. Get everything you need to succeed.
    Add to Cart

    Talk to a coach

    If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
    Quick ViewCompare
  • Expired Listings Prospecting Scripts Booklet

    $7.99

    These scripts will help you turn a someone’s expired listing into your new listing. The booklet of real estate lead scripts not only has multiple scripts, but include objection handlers and sample voice messages.

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  • Facebook & Instagram Holiday Post Templates

    $9.99

    The holidays are a great time to reach out to your Sphere of Influence (SOI) database and connect. We’ve made this even simpler by creating holiday-themed social posts that you can quickly download and schedule. Our editable Facebook & Instagram Holiday Post Templates bundle cover all major US holidays, and come as both AI and PPTX files.

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  • Facebook & Instagram Real Estate Post Templates

    $12.99

    Creating eye-catching social posts can be time consuming. That’s why you need our Facebook & Instagram Post Templates bundle. You’ll get a number of templates for various marketing situations (just listed,homes for sale in the neighborhood, just sold, new team members, sold over asking etc.) in a variety of formats that you can quickly and easily customize.

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  • Facebook Retargeting Ads

    $199
    ONLINE COURSES

    Gain confidence and know-how to create a good Facebook Retargeting campaign that gives you positive results, engages your audience, increases your sales, and grows your SOI.

    Designed for all learning types

    Video Training

    In-depth professional video training on every module, presented by the author, Brian Icenhower.

    Written Modules

    Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.

    Course curriculum

    Enrollment includes access to the following course materials for 2 years

    Module 1: How to Find and Use Your Facebook Pixel
    • Workbook: How to Find and Use Your Facebook Pixel
    • Video: How to Find Your Facebook Pixel and Your Facebook Pixel
    • How to Add a Facebook Pixel to Your Real Estate Website
    • Install Facebook Pixel Helper
    Module 2: Advertising Strategies Based on Your Audience
    • Workbook: Advertising Strategies Based on Your Audience
    • Video: Create a Custom Audience Based on Visitors to Your Real Estate Website
    Module 3: Using Facebook Audiences to Farm Neighborhoods and Target Your SOI on Facebook
    • Workbook: Using Facebook Audiences to Farm Neighborhoods and Target Your SOI on Facebook
    • Video: How To Upload a Contact List to Facebook and Create a Custom Audience Based on Your SOI, Web Leads, or Geographic Farm for Retargeting Ads
    • Advanced Audience Targeting and Special Housing Ads Explained for Real Estate Agents
    • Create Your Audience with the Facebook Pixel
    Module 4: Creating Your Optimized Ad on Facebook with Retargeting
    • Workbook: Creating Your Optimized Ad on Facebook with Retargeting
    • Video: Creating Your First Facebook Ad for Real Estate Agents
    • How To Run Facebook Ads For Real Estate Agents
    • Ways to Use Facebook Retargeting Ads for Real Estate
    • Creating an Ad for Collecting Information with a Facebook Lead Gen Form
    • Creating a Video Ad for Real Estate Agents
    • Easy Ways to Get Video Up On Your Page
    • Sample Facebook Retargeting Ad Text
    • Create Your Optimized Facebook Ad with the Pixel
    Module 5: Landing Pages for Your Facebook Pixel
    • Workbook: Landing Pages for Your Facebook Pixel
    • Video: How to Add Your Facebook Pixel to a Real Estate Lead Capture Page or a Landing Page
    • Create a Landing Page with the Facebook Pixel

    About this course

    • $199.00
    • 35 lessons
    • 2 hour of video content
    Add to Cart

    Immediate Takeaways

    Here are a few things you can expect to learn in this Facebook Retargeting Ads online course for real estate agents.

    • How Facebook Retargeting works
    • How to increase conversions, sales and grow your business with the use of Facebook Retargeting
    • How to figure out what ads aren’t working, why, and how to fix them
    • How to convert more lost leads
    • How to manage and optimize your Retargeting campaigns
    • How to create custom Facebook Audiences
    • How to use the Pixel Dashboard on Facebook and how to understand the Facebook Pixel statistics and use the data to help your future marketing campaigns
    • How to maximize your conversions and reach the right people
    • How to craft effective landing pages
    • Where to access royalty free images to use in your marketing campaigns ... and more!

    Reviews

    "I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume

    I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.

    Google Local Services Ads for REALTORS® – and Additional Online Lead Sources

    Jake Rockwell

    Over 500 Units Sold Annually

    I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.

    Google Local Services Ads for REALTORS® – and Additional Online Lead Sources

    Dennis Adelpour

    Luxury Agent - West Los Angeles

    When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.

    Google Local Services Ads for REALTORS® – and Additional Online Lead Sources

    Tammi Humphrey

    #1 Market Share & 100 Million in Annual Sales Volume

    Instructor

    Brian ​Icenhower.

    Welcome to Facebook Retargeting Ads for Real Estate Agents. This course will help guide you step-by-step as you learn how to use Retargeting ads on Facebook to your advantage.

    Have you noticed the way that the internet has been getting “smarter”? Say you were shopping for a new car online. All of the sudden, you see ads for that car EVERYWHERE. This is Retargeting in action. It’s one of the best digital marketing tools available right now, and big corporations like Google, Netflix, and Amazon all use it.

    Guess what? You can, too.

    We are going to teach you how to use Retargeting within your Facebook marketing plan. We’ll help you learn how to optimize your results and make your dollar go further. We will also help you define your target audience, teaching you tips and tricks (as well as things to avoid) along the way.

    You will become savvy at working with your Facebook Pixel, and you will learn how to create attractive and professional landing pages to attract more leads and collect their information. You will be able to craft your target audience so your ad dollars go farther. We will also teach you how to learn more about your customers and what ads they interact with most so you can adapt your marketing tactics.

    Your takeaway at the end of this course? The confidence and know-how to create a good Facebook Retargeting campaign that gives you positive results, engages your audience, increases your sales, and grows your SOI. You’ll be able to make the Retargeting ads work for you as they run 24 hours a day. And, we’ll help you learn how to best optimize your Facebook page so you can grow your SOI and increase the likes on your page.

    Included in each module are assignments, action items, downloadable resources, video tutorials, and a detailed workbook to enhance your learning.

    Master Facebook Retargeting Ads

    Gain the confidence and know-how to create an effective Facebook Retargeting campaign that gives you positive results, engages your audience, increases your sales, and grows your SOI. Add to Cart

    Talk to a coach

    If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
    Quick ViewCompare
  • FARM: The Real Estate Agent’s Ultimate Guide to Farming Neighborhoods

    $199
    ONLINE COURSES

    Create steady and predictable sources of commission income from targeted geographic communities.

    Designed for all learning types

    Video Training

    In-depth professional video training on every module, presented by the author, Brian Icenhower.

    Written Modules

    Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.

    Audiobook

    Since real estate agents are always on the move, your training must be too. This course provides a professional downloadable audiobook.

    Course curriculum

    Enrollment includes access to the following course materials for 2 years

    Module 1: Introduction to Farming
    • Workbook: Introduction to Farming
    • Video: How to Select Your Farm
    Module 2: Flyers, Mailers, Seasonals and Updates
    • Workbook: Flyers, Mailers, Seasonals and Updates
    • Video: Flyers, Mailers, Seasonals and Updates
    • Script: Just Sold
    • Script: Just Listed
    • Newsletter Templates by Month
    • Just Sold Flyer and Postcard Templates
    • Just Listed Flyer and Postcard Templates
    • Now Offering Virtual Showings Postcard Template
    • Direct Mail Marketing Companies
    • Check-In: Module 2
    Module 3: Calling the Neighbors & Door-Knocking
    • Workbook: Calling the Neighbors & Door-Knocking
    • Video: Calling the Neighbors & Door-Knocking
    • Script: Follow-Up for Neighbors
    • Script: Door-Knocking
    • Script: Just Sold
    • Script: Just Listed
    Module 4: FSBOs & Expired Listings
    • Workbook: FSBOs & Expired Listings
    • Video: For Sale By Owners & Expired Listings
    • Expired Listing Postcard Template
    • Script: FSBO Phone Call
    • Script: Benefits of Listing with an Agent
    • Script: The Watch Analogy
    • Script: Expired Listing #1
    • Script: Expired Listing #2
    • Script: Expired Listing #3
    Module 5: Open Houses & Neighborhood Events
    • Workbook: Open Houses & Neighborhood Events
    • Video: Open Houses & Neighborhood Events
    • Script: Promoting Your Open House
    • Script: Scheduling an Open House
    • Script: Open House Security
    • Script: Open House Buyer Conversion
    • Script: When a Neighbor Walks In
    • Client Appreciation Events Packet
    • Open House System Checklist – fillable
    • Open House System Checklist
    • Open House Instagram Posts Template
    • Open House Flyer Template
    • Open House Facebook Posts Template
    • Open House Timeline Graphic
    • Luxury Open House Ideas
    Module 6: Creating Email Databases, Campaigns, & Community Websites
    • Workbook: Email databases, campaigns and community websites
    • Video: Creating Email Databases, Campaigns & Community Websites
    • Email Campaigns
    • Community Websites
    • Search Updates
    • Script: Email Campaigns
    Module 7: Farming with Social Media
    • Workbook: Farming with Social Media
    • Video: Social Media Farming Methods
    • Real Estate Farming Ideas to Farm an Entire City
    • Script: Facebook Farming
    Bonus Module
    • Video: Geographic Farming Scripts and Ideas for Real Estate Agents
    • Farming Placement Graphic

    About this course

    • $199.00
    • 58 lessons
    • 3.5 hours of video content
    Add to Cart

    Immediate Takeaways

    Here is what you can expect to gain from taking this online course.

    • SCRIPTS that help you know how to talk to your farm. Just Sold Script, Just Listing Script, Follow-Up for Neighbors Script, Door-Knocking Script, FSBO Phone Call Script, Benefits of Listing with an Agent Script, The Watch Analogy Script, Expired Listing Scripts, Promoting Your Open House Script, Scheduling Your Open House Script, Open House Security Script, Open House Buyer Conversion Script, When a Neighbor Walks In Script, Email Campaigns Script, Facebook Farming Script, and more.
    • TOPICS that will help you learn how to farm successfully. Flyers, Mailers, Seasonals, and Updates, How to Door Knock, How to Work with FSBOs and Expireds, How to Host Open Houses and Neighborhood Events, How to Structure a Successful Email Campaign, How to Use Social Media to Farm, and more.
    • OPTIONS for how you learn best. Each module provides a downloadable PDF chapter as well as a featured video of Brian Icenhower, teaching the topic at hand. At the beginning of the course, you are also provided with a full audiobook to listen to. So however you learn best -- we have an option for you!

    Certification & Designation Upon Completion

    In this ICC online course, you will receive an official designation of "Certified Geographic Farming Expert" or CGFE upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email signature to bolster your reputation and show off your expertise to clients and colleagues alike.

    Reviews

    "I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations. Prospect: The Real Estate Lead Generation Manual

    Jake Rockwell

    Over 500 Units Sold Annually I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income. Prospect: The Real Estate Lead Generation Manual

    Dennis Adelpour

    Luxury Agent - West Los Angeles When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends. Prospect: The Real Estate Lead Generation Manual

    Tammi Humphrey

    #1 Market Share & 100 Million in Annual Sales Volume Instructor Brian ​Icenhower.

    This course will help you learn the strategies and methods top producing real estate agents use to successfully farm neighborhoods to become the community real estate expert of choice.

    Learn the systems that real estate coach Brian Icenhower implements with many of the top producing agents in the world to create steady and predictable sources of commission income from targeted geographic communities. Get the business generation strategies, techniques, scripts and tools to build your real estate geographic farming business from the ground up. We know not everyone learns the same way. For that reason, FARM: Ultimate Guide to Geographic Farming has videos, text modules, and a full audiobook. In addition, the text and audiobook are downloadable so you can keep this information for life, and take it with you wherever you go. We know this course will be valuable for your real estate business.

    Become the neighborhood real estate expert of choice.

    Learn the systems that real estate coach Brian Icenhower implements with many of the top producing agents in the world to create steady and predictable sources of commission income from targeted geographic communities. Get the business generation strategies, techniques, scripts and tools to build your real estate geographic farming business from the ground up. Add to Cart

    Agent Financials

    More about this real estate training course

    Talk to a coach

    If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
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  • FARM: The Real Estate Agent’s Ultimate Guide to Farming Neighborhoods

    $7.99

    Learn the strategies and methods top producing real estate agents use to successfully farm neighborhoods to become the community real estate expert of choice.

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  • Fillable Buyer and Seller Lead Sheets

    $20

    Agents come across as confident and organized when they use lead sheets to take control of phone conversations with potential buyers and sellers. Additionally, using lead sheets prevents important questions from being skipped and helps uncover buyer and seller motivation and behavioral profiles, allowing agents to tailor listing presentations. Purchase these fillable lead sheets and use them on every call.

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  • FIVE: Components of Organizational Growth

    $9.99

    FIVE: Components of Organizational Growth training manual is for those real estate agents wanting to move from a mere real estate practice to a systematized real estate business with the control and mastery of your results.

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  • FLIPPING: The Complete System to Flip Houses for Profit

    $199
    ONLINE COURSES

    There is an art form in identifying the ideal flipping opportunities, determining and evaluating a property's potential, and every other aspect involved in a real estate flip.

    Designed for all learning types

    Video Training

    In-depth professional video training on every module, presented by the author, Brian Icenhower.

    Written Modules

    Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.

    Course curriculum

    Enrollment includes access to the following course materials for 2 years

    Module 1: Real Estate Markets & Values
    • Module 1: Real Estate Markets & Values
    • Video: Real Estate Markets & Values
    • Module 1 Quiz
    Module 2: How to Find Flips
    • Module 2: How to Find Flips
    • Video: How To Find Flips
    • Sample CMA
    • Sample CMA – word doc editable
    • Inspection Repair Checklist
    • Inspection Repair Checklist – word doc editable
    • Notice of Default Prospecting Script
    • Module 2 Quiz
    Module 3: The Flipping Economic Model
    • Module 3: The Flipping Economic Model
    • Video: The Flipping Economic Model
    • Flipping Conversion Scripts – Word doc editable
    • Flipping Conversion Scripts
    • Module 3 Quiz
    Module 4: Purchasing Flips - From Offer To Close
    • Module 4: Purchasing flips—from offer to close
    • Video: Purchasing Flips – From Offer To Close
    • Module 4 Quiz
    Module 5: Flipping Financial Models
    • Module 5: Flipping Financial Models
    • Flipping Financial Models
    • Property Investment Summary
    • Property Investment Summary – word doc editable
    • Module 5 Quiz
    Module 6: Flip Construction
    • Module 6: Flip Construction
    • Video: Flip Construction
    • Construction Workflow Checklist
    • Construction Workflow Checklist – editable word doc
    • Module 6 Quiz
    Module 7: Selling Flips
    • Module 7: Selling Flips
    • Video: Selling Flips
    • Module 7 Quiz
    Module 8: Building Your Team
    • Module 8: Building Your Team
    • Video: Building Your Team
    • Module 8 Quiz
    Flipping houses for profit

    About this course

    • $199.00
    • 40 lessons
    • 5.5 hours of video content
    Add to Cart

    Immediate Takeaways

    Here is what you can expect to gain from taking this online course.

    • SCRIPTS that help you convert more flipping leads. Flipping Conversion Scripts, and more
    • FORMS AND LISTS to streamline processes and document your flip. Sample CMA, Inspection Repair Checklist, Construction Workflow Checklist, and more
    • FINANCIAL MODELS to guide your property investments. Property Investment Summary, and more
    • QUIZ at the end of each module to promote retention of information and test your knowledge.
    • OPTIONS for how you learn best. Each module provides a downloadable PDF chapter as well as a featured video of Brian Icenhower, teaching the topic at hand. So however you learn best -- we have an option for you!

    Reviews

    "I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations. Google Local Services Ads for REALTORS® – and Additional Online Lead Sources

    Jake Rockwell

    Over 500 Units Sold Annually I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income. Google Local Services Ads for REALTORS® – and Additional Online Lead Sources

    Dennis Adelpour

    Luxury Agent - West Los Angeles When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends. Google Local Services Ads for REALTORS® – and Additional Online Lead Sources

    Tammi Humphrey

    #1 Market Share & 100 Million in Annual Sales Volume Instructor Brian ​Icenhower.

    Like all Icenhower training courses, this training manual is for those real estate agents wanting to move from a mere real estate practice to a systematized real estate business with the control and mastery of your results.

    Whether you are a seasoned real estate agent, experienced contractor, or an HGTV renovation show junkie dreaming of being free of your desk, this course will show you, step-by-step, how to succeed in flipping homes.

    This course will give you the tools to identify potential flips, quickly analyze their viability and your potential profit, and enable you to move swiftly to secure them as soon as they hit the market. This course provides a proven system with easy-to apply tools and formulas to help you skip the expensive mistakes that take most flippers out of the game before they can ever get started. 

    We know not everyone learns the same way. For that reason, this course has videos and text modules. In addition, the texts are downloadable so you can keep this information for life, and take it with you wherever you go.

    We know this course will be valuable for your real estate business. 

    Flipping = wealth building

    If you are serious about flipping homes, this course is an absolute must! Add to Cart

    Talk to a coach

    If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
    Quick ViewCompare
  • FLIPPING: The Complete System to Flipping Houses for Profit

    $9.99

    FLIPPING: The Complete System to Flipping Houses for Profit will give you the tools to identify potential flips, quickly analyze their viability and your potential profit, and enable you to move swiftly to secure them as soon as they hit the market. This book provides a proven system with easy-to apply tools and formulas to help you skip the expensive mistakes that take most flippers out of the game before they can ever get started. 

    Quick ViewCompare
  • Free Agent Onboarding Training Calendar

    $0

    The Listing Inventory Calculator helps real estate agents determine how many active listings they must always have in inventory to reach their desired income goals Download it for free now.

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  • Free Listing Inventory Calculator

    $0

    The Listing Inventory Calculator helps real estate agents determine how many active listings they must always have in inventory to reach their desired income goals Download it for free now.

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  • Free Listing Materials

    $0

    Just listed flyer, door hanger and social post to help you promote your latest listings. The images, text, colors, and fonts are all editable, so download these templates and make them your own.

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  • Free One-Page Business Plan

    $0

    Learn how to create a simple one-page real estate business plan to organize everything you want to accomplish in a year on a single page.

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  • Free Team Starter Kit

    $0

    This Team Starter Kit contains the processes and guides to help you build an efficient and productive real estate team. Download it for free now.

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  • FSBO Prospecting Scripts Booklet

    $7.99

    This FSBO Prospecting Scripts Booklet contains the numerous scripts offering different approaches to converting homeowners. These scripts are used by many of the nations Top Producing agents and are an excerpt from our larger Online Leads Script Booklet.

    If you’re just starting out, or looking for a new approach to FSBO homeowners, this booklet is for you. Whether you’re a solo agent or run a team of Inside Sales Agents (ISA) these scripts will work!

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  • FSBO Seller Guide Template

    $0

    The FSBO Seller Guide teaches the seller about their options.  It actually advises the seller on how to sell the home as a FSBO. All the while, it’s highlighting the need to hire a Realtor to represent them and make this whole crazy process much more smooth for them.

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  • FSBO: Prospecting For Sale By Owners (FSBOs)

    $39.99
    ONLINE COURSES

    Learn how to handle objections, sell the value of your services, and convince FSBO listings to sign with you in this mini course.

    Designed for all learning types

    Video Training

    In-depth professional video training on every module, presented by the author, Brian Icenhower.

    Written Modules

    Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.

    Course curriculum

    Enrollment includes access to the following course materials for 2 years

    Course materials

    • Workbook: Prospecting FSBOs
    • Video: Prospecting FSBOs
    • Resource: FSBO Contact Sheet (Fillable)
    • Script: 3 FSBO Questions
    • Script: FSBO Phone Questions
    • Script: FSBO Prospecting
    • Script: Increased Net Profit
    • Script: The Rolex Analogy
    • FSBO Seller Guide Template
    • FSBO Infographic - For Sale By Owner Social Media Graphic
    • FSBO Infographic - For Sale By Owner Social Media Graphic - JPG version

    About this course

    • $39.99
    • 15 lessons
    • .5 hours of video content
    Add to Cart

    Certification & Designation Upon Completion

    In this ICC online course, you will receive an official designation of "Certified FSBO Consultant" or CFC upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email signature to bolster your reputation and show off your expertise to clients and colleagues alike.

    Reviews

    "I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations. ADMIN: The Training Process for Real Estate Administrative Assistants

    Jake Rockwell

    Over 500 Units Sold Annually I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income. ADMIN: The Training Process for Real Estate Administrative Assistants

    Dennis Adelpour

    Luxury Agent - West Los Angeles When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends. ADMIN: The Training Process for Real Estate Administrative Assistants

    Tammi Humphrey

    #1 Market Share & 100 Million in Annual Sales Volume Instructor Brian ​Icenhower.
    Founder & CEO of Icenhower Coaching & Consulting Founder/CEO of one of the world's largest real estate coaching, training, and education companies. ICC is also a leader in online training courses, systems, and company-branded websites for agent and brokerage training and onboarding.

    Turn FSBOs into For Sale By YOU.

    Packed with scripts, tips, and systemized processes developed by working with the nation’s Top Producing agents, this course will help you master FSBO listing conversions.
    Add to Cart

    Talk to a coach

    If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
    Quick ViewCompare
  • FUEL Coaching Program

    $200 / month for 3 months

    FUEL is designed for real estate agents that are new to growing their businesses. This small-group coaching program is designed to provide agents with a focused blueprint for generating clients and commission income immediately.

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