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  • Gross Commission Income GCI Goal Planner

    $20

    Do you know what GCI (Gross Commission Income) you’d like to achieve, but not sure how to get there? Use this GCI Goal Planner to determine exactly how many listing appointments, buyer appointments, listings and closings you’ll need each month and week to achieve your annual goal.

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  • Growth Operations Systems

    $199
    ONLINE COURSES

    If your organization isn't growing, then it is dying. Discover Brian Icenhower's powerful and proven strategies and practices for implementing organizational growth.

    Designed for all learning types

    Video Training

    In-depth professional video training on every module, presented by the author, Brian Icenhower.

    Written Modules

    Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.

    Audiobook

    Since real estate agents are always on the move, your training must be too. This course provides a professional downloadable audiobook.

    Course curriculum

    Enrollment includes access to the following course materials for 2 years

    Component 1: Devise A Viral Goal
    • Workbook: Component 1: Devise A Viral Goal
    • Video: Component 1: Devise a Viral Goal
    • SMART Goals Fillable Form
    • FIVE (Chapter Summaries)
    • FIVE (Spark & Stoke Conversation)
    • Component 1 Quiz
    Component 2: Focus On Activities First
    • Workbook: Component 2: Focus On Activities First
    • Video: Component 2: Focus On Activities First
    • Component 2 Quiz
    Component 3: Cultivate Personal Responsibility With Public Accountability
    • Workbook: Component 3: Cultivate Personal Responsibility With Public Accountability
    • Video: Component 3: Cultivate Personal Responsibility With Public Accountability
    • Prospecting Accountability Chart Fillable Form
    • Component 3 Quiz
    Component 4: Drive Growth With A Dashboard
    • Workbook: Component 4: Drive Growth With A Dashboard
    • Video: Component 4: Drive Growth With A Dashboard
    • Sample Scoreboard Dashboard
    • FIVE (Organizational Dashboard)
    • ICC Dashboard Template
    • Understanding DISC Profiles
    • DISC Behavioral Assessment
    • DISC Style Identification
    • Team Scoreboard Graphic – Template
    • ICC Broker Scoreboard
    • Component 4 Quiz
    Component 5: Huddle Up
    • Workbook: Component 5: Huddle Up
    • Video: Component 5: Huddle Up
    • Solo Agent Annual Business Plan Sample
    • Team Annual Business Plan Sample
    • Blank Annual Business Plan Fillable Form
    • Component 5 Quiz
    Growth Operations Systems online course

    About this course

    • $199.00
    • 35 lessons
    • 3 hours of video content
    Add to Cart

    Immediate Takeaways

    Here is what you can expect to gain from taking this online course.

    • THE FIVE-WEEK BOOK CLUB will guide you chapter by chapter with engaging questions and discussion starters.
    • TEMPLATES AND MODELS - DISC Behavioral Assessment, The DISC Behavior Model, DISC Style Identification, Sample Scoreboard Dashboard, Dashboard Template
    • TEAM BUILDING - Team Annual Business Plan Template, How to Hold a Huddle
    • FORMS AND LISTS - SMART Goals Fillable Form, The Transaction Timeline, Prospecting Accountability Chart Fillable Form, The 4 Key Accountability Questions
    • QUIZ at the end of each module to promote retention of information and test your knowledge.
    • OPTIONS for how you learn best. Each module provides a downloadable PDF chapter as well as a featured video of Brian Icenhower, teaching the topic at hand. At the beginning of the course, you are also provided with a full audiobook to listen to. So however you learn best -- we have an option for you!
    Growth Operations Systems - Certified Growth Systems Expert “CGSE” (2)

    Certification & Designation Upon Completion

    In this ICC online course, you will receive an official designation of "Certified Growth Systems Expert" or CGSE upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email signature to bolster your reputation and show off your expertise to clients and colleagues alike.

    Reviews

    "I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume

    I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.

    FARM: The Real Estate Agent’s Ultimate Guide to Farming Neighborhoods

    Jake Rockwell

    Over 500 Units Sold Annually

    I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.

    FARM: The Real Estate Agent’s Ultimate Guide to Farming Neighborhoods

    Dennis Adelpour

    Luxury Agent - West Los Angeles

    When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.

    FARM: The Real Estate Agent’s Ultimate Guide to Farming Neighborhoods

    Tammi Humphrey

    #1 Market Share & 100 Million in Annual Sales Volume

    Instructor

    Brian ​Icenhower.

    I built this course for those real estate agents wanting to move from a mere real estate practice to a systematized real estate business with the control and mastery of your results.

    In today’s world, stagnation is equivalent to death.

    Opportunity is all around but with that comes the opportunity to fail. It may seem discouraging to some, but this idea has driven some of the most successful businesses in the world.

    If your organization isn't growing, then it is dying. Discover my powerful and proven strategies and practices for implementing organizational growth.

    Learn the Growth Operations Systems that work.

    If your organization isn't growing, then it is dying. Discover Brian Icenhower's powerful and proven strategies and practices for implementing organizational growth. Add to Cart

    Growth Operations Systems

    More about this real estate training course

    Talk to a coach

    If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
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  • Guaranteed Offer Program

    $39.99
    ONLINE COURSES

    Learn how to implement the Guaranteed Offer Program as a call to action for sellers and stand out with a value proposition that will grow your real estate business and provide tremendous value to your clients.

    Designed for all learning types

    Video Training

    In-depth professional video training on every module, presented by the author, Brian Icenhower.

    Written Modules

    Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.

    Course curriculum

    Enrollment includes access to the following course materials for 2 years

    • VIDEO: Guaranteed Offer Program
    • WORKBOOK: Guaranteed Offer Program
    • Seller Lead Sheet
    • Listing Consultation
    • Guaranteed Offer Program Social Media Post Template
    • Memorandum of Understanding Template
    • Billboard Marketing Examples
    • Email Signature Marketing Example
    • Website Marketing Examples
    • Video Marketing Example
    • Guaranteed Offer Postcard Templates
    Flipping houses for profit

    About this course

    • $39.99
    • 13 lessons
    • .5 hours of video content
    Add to Cart

    Immediate Takeaways

    Here is what you can expect to gain from taking this online course.

    • SCRIPTS to help you implement the Guaranteed Offer Program and present the option to incoming leads; also, learn how to pitch the concept to potential investors
    • SOCIAL MEDIA TEMPLATES to help you promote your Guaranteed Offer Program on your social media channels
    • MORE MARKETING TEMPLATES to help you market your Guaranteed Offer Program, among your other services
    • VIDEO TUTORIAL led by ICC Coach Rick Fuller that will help you understand the impact a Guaranteed Offer Program will have on your real estate business
    • EXAMPLES of what successful Realtors and teams are doing to market their Guaranteed Offer Program
    • WORKBOOK that will walk you through the details, benefits, and tips you'll need as you launch your Guaranteed Offer Program

    Reviews

    "I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume

    I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.

    Success Mindset

    Jake Rockwell

    Over 500 Units Sold Annually

    I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.

    Success Mindset

    Dennis Adelpour

    Luxury Agent - West Los Angeles

    When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.

    Success Mindset

    Tammi Humphrey

    #1 Market Share & 100 Million in Annual Sales Volume

    Instructor

    Rick ​Fuller.

    As the Broker/Owner of the Rick Fuller Team, Rick has led his team to produce over $100 Million in Annual Sales. In addition, Rick’s team boasts over 500 FIVE STAR reviews from satisfied customers. They have successfully established multiple locations throughout the San Francisco Bay Area and Sacramento County, and has earned Zillow’s distinction as #1 Real Estate Team in the San Francisco Bay Area and Sacramento County for most recent sales. We are honored to have Rick as one our top ICC coaches.

    Rick Fuller

    Create a compelling call to action for sellers and get more listings.

    Offering the Guaranteed Offer Program in your real estate business will not only make you stand out among your peers, but it provides the most compelling call to action for sellers. When you add this kind of value, you attract more listings. Learn how to implement the Guaranteed Offer Program through this jam-packed crash course. Add to Cart

    Talk to a coach

    If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
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  • Have a Buyer for Your Home Letter Template

    $0

    This Have a Buyer for Your Home Letter Template PDF is a powerful prospecting tool for you to use in this current low-inventory market to get more listings.

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  • HIRE: The Complete Hiring Process for Real Estate Agents

    $199
    ONLINE COURSES

    Learn how to make smart and strategic hiring decisions.

    Designed for all learning types

    Video Training

    In-depth professional video training on every module, presented by the author, Brian Icenhower.

    Written Modules

    Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.

    Audiobook

    Since real estate agents are always on the move, your training must be too. This course provides a professional downloadable audiobook.

    Course curriculum

    Enrollment includes access to the following course materials for 2 years

    Module 1: Hiring Foundations
    • Workbook: Hiring Foundations
    • Video: Initial Hiring Considerations & Mindset
    • Graphic: The first-quarter check-mark
    • Graphic: The hiring process overview
    Module 2: The Job Description
    • Workbook: The Job Description
    • Video: Creating a Job Description
    • Job Description: Administrative Assistant
    • Job Description: Buyer’s Agent
    • Job Description: Showing Assistant
    • Graphic: Leverage Training Curve
    Module 3: The DISC Assessment
    • Workbook: The DISC Assessment
    • Video: Identifying DISC Behavioral Profiles
    • Graphic: DISC Profiles
    • Graphic: DISC Behavioral Assessment
    • Script: “Applicant Denied” Email
    • Module 3: Get to know the DISC profiles
    Module 4: Advertising the Job
    • Workbook: Advertising the Job
    • Video: Advertising the Job: Getting into action
    • Online Job Post: Administrative Position
    • Online Job Post: Sales Position
    • Script: Facebook Job Ad
    • Script: Calling Affiliates
    • Script: Calling SOI Contacts
    • Script: “Thank you for your interest” email
    Module 5: Reviewing Applications, Getting Behavioral Assessments
    • Workbook: Reviewing Applications, Getting Behavioral Assessments
    • Video: Reviewing Applications & Getting Behavioral Assessments
    • DISC Email Instructions Template
    Module 6: The Phone Screening Interview
    • Workbook: The Phone Screening Interview
    • Video: Who to Look For: The phone screening interview
    • Phone Screening Worksheet (fillable)
    • Follow-Up Phone Screening Worksheet (fillable)
    • The DISC Profiles
    • The DISC Behavioral Assessment
    • Computer Skills Assessment – Indeed.com
    Module 7: The In-Person Interview
    • Workbook: The In-Person Interview
    • Video: The In-Person Interview
    • In-Person Interview Form (fillable)
    Module 8: Reference Checks
    • Workbook: Reference checks
    • Video: Reference Check Worksheet (fillable)
    Module 9: Compensation Considerations & the Final Offer
    • Workbook: Compensation Considerations & the Final Offer
    • Video: Compensation Considerations & the Final Offer
    • Offer Letter for Administrative Staff
    • Offer Letter for ISA to Sales Agent
    • Offer Letter for Sales Agents
    • New Employee Information Card (fillable)
    • Advanced Hiring Considerations
    hiring real estate agents online course

    About this course

    • $199.00
    • 52 lessons
    • 4 hours of video content
    Add to Cart

    Immediate Takeaways

    Here is what you can expect to gain from taking this online course.

    • SCRIPTS Applicant Denied Email, Facebook Job Ad, Calling Affiliates, Calling SOI Contacts, Thank You For Your Interest Email, and more.
    • FORMS AND LISTS to streamline processes. DISC Email Instructions Template, Phone Screening Worksheet, DISC Behavioral Assessment, In-Person Interview Form, Reference Check Worksheet, Offer Letter Templates, New Employee Information Card, and more.
    • GRAPHICS to illustrate key concepts. The First Quarter Checkmark, The Hiring Process Overview, Leverage Training Curve, DISC Profiles, and more.
    • JOB DESCRIPTIONS so you don't have to reinvent the wheel. Job Descriptions for Administrative Assistant, Buyer's Agent, Showing Agent, Online Job Posts, and more.
    • OPTIONS for how you learn best. Each module provides a downloadable PDF chapter as well as a featured video of Brian Icenhower, teaching the topic at hand. At the beginning of the course, you are also provided with a full audiobook to listen to. So however you learn best -- we have an option for you!
    Hiring Real Estate Agents - Certified Hiring Associate “CHA” (1)

    Certification & Designation Upon Completion

    In this ICC online course, you will receive an official designation of "Certified Hiring Associate" or CHA upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email signature to bolster your reputation and show off your expertise to clients and colleagues alike.

    Reviews

    "I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume

    I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.

    Time Management for Real Estate Agents

    Jake Rockwell

    Over 500 Units Sold Annually

    I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.

    Time Management for Real Estate Agents

    Dennis Adelpour

    Luxury Agent - West Los Angeles

    When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.

    Time Management for Real Estate Agents

    Tammi Humphrey

    #1 Market Share & 100 Million in Annual Sales Volume

    Instructor

    Brian ​Icenhower.

    Nine simple but vital steps, this course walks you through the optimal hiring process so that you can get the right person hired the first time around.

    The whole hiring process is designed for busy professionals who don’t have a lot of time to invest in hiring but still need to make a smart and selective hire.

    Whether you’re hiring administrative staff or commission-based sales agents, we walk you through every step carefully and completely and make the entire process very simple and accessible.

    Make a smart & selective hire.

    Your business depends on it.

    This Hiring Process for Real Estate Agents course provides all of the necessary materials to compile a complete "Hiring Operations Manual" for your real estate business. Complete with job descriptions, online job posts templates, interview worksheets, reference check forms, compensation structures, offer letters and so much more, this process will ensure that you attract a large number of quality applicants to ultimately hire the most talented people for your team. Add to Cart

    Talk to a coach

    If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
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  • HIRE: The Complete Hiring Process for Real Estate Agents

    $9.99

    Learn how to hire real estate assistants, administrative staff and sales agents with this systematized process that will serve as your hiring operations manual long into the future.

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  • Inbound Lead Conversion System

    $20

    This 2 week (or 10 business day) Inbound Lead Conversion System is an aggressive high-contact system used to make contact and convert inbound internet leads. It contains everything you need to succeed.

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  • Industry Update: 2024 (Q1) Real Estate Market Slides & Talking Points

    $135
    Online Course In this Industry Update online course, you'll gain access to Q1 2024 real estate market slides and talking points to learn and use with your clients.

    Designed for all learning types

    Video Training

    In-depth video with Brian Icenhower walking you through each Industry Update slide and explaining the meaning, and providing talking points for you to use with your clients.

    Written Workbook

    Detailed and downloadable written workbook that provides you with each industry graph and chart, along with a written explanation of what it means and talking points to use with your clients.

    Course curriculum

    Enrollment includes access to the following course materials for Q1 2024; enrollment will expire when the Q2 version is released

    Welcome to Industry Update
    • VIDEO: Industry Update: 2024 Q1 Real Estate Market Slides & Talking Points with Brian Icenhower
    • Industry Update Talking Points Workbook
    Industry Update Presentation Slides
    • Industry Update Presentation
    • Industry Update: 2024 Q1 Real Estate Market Slides – downloadable
    • Industry Update – All Slides as Image Files – downloadable

    About this course

    • $135.00
    • Q1 2024 access (expires when Q2 is released)
    Add to Cart

    Reviews

    "I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations. Prospect: The Real Estate Lead Generation Manual

    Jake Rockwell

    Over 500 Units Sold Annually I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income. Prospect: The Real Estate Lead Generation Manual

    Dennis Adelpour

    Luxury Agent - West Los Angeles When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends. Prospect: The Real Estate Lead Generation Manual

    Tammi Humphrey

    #1 Market Share & 100 Million in Annual Sales Volume Instructor Brian ​Icenhower.

    I created Industry Update to help you educate yourself and your clients on the current real estate market stats.

    The point of this course is not to give you a bunch of predictions that either put you at ease or scare you about the real estate market. That’s not the goal. The point is to give you accurate information. To arm you with material with which to educate your client. More importantly, we are providing you with visual information, and the talking points around those visual assets so that you can clearly articulate what is happening in the market to your clients. People who want to buy a home, sell a home, or invest … they have a lot of questions based on what they’re hearing in the world today. Now more than ever they need a real estate professional to sift through all the madness and tell them what is really happening so they can make the best informed decisions with regards to the purchase and sale of real estate now and in the future. It’s super, super important that we use this data in a way that helps us convey a message. We aren’t arguing with our clients. We are simply the conduit of information, and we educate them. Now, more than ever, they will listen to us. Especially when you have these visuals and you can show, not just tell.

    SHOW, not just tell.

    Access our Q1 2024 real estate market slides and talking points to learn and use with your clients! Add to Cart

    Industry Update

    More about this real estate training course

    Talk to a coach

    If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
    Quick ViewCompare
  • Inventory Pipeline Tracker

    $9.99

    Having trouble tracking the status of each of your listings and remembering which leads need follow-up? This Inventory Pipeline Tracker will help you manage your real estate pipeline, from potential business to listings, buyers and pending contracts.

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  • ISA Agent Training

    $199
    ONLINE COURSES

    Tested and proven on many of the top prospectors and Inside Sales Agents in North America, this course was created to train ISAs on successful prospecting techniques and designed to get ISAs into action and converting leads quickly.

    Designed for all learning types

    Video Training

    In-depth professional video training on every module, presented by the author, Brian Icenhower.

    Written Modules

    Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.

    Course curriculum

    Enrollment includes access to the following course materials for 2 years

    Module 1: Online Lead Sources
    • Video: Online Lead Sources
    • Intro & Setting Online Leads and Setting Expectations eBook file
    Module 2: Making Initial Contact with Online Leads
    • Video: Making Initial Contact with Online Leads
    • Making Initial Contact with Online Leads eBook file
    • 2-Week Assault Plan
    • VIDEO: How to Set Up Your CRM
    • SOI Call & Text Contact Cycle
    Module 3: Online Lead Follow-Up Plans
    • Video: Online Lead Follow-Up Plans
    • Online Lead Follow-Up Plans eBook file
    Module 4: Online Lead Nurturing Scripts
    • Video: Online Lead Nurturing Scripts
    • Online Lead Nurturing Scripts eBook file
    Module 5: Tracking Online Lead Key Performance Indicators
    • Video: Tracking Online Lead Key Performance Indicators
    • Tracking Online Lead Key Performance Indicators eBook file
    • ICC Team Dashboard Template
    Module 6: Scheduling & Time Management
    • Learning Objectives
    • Printable Workbook: Scheduling & Time Management
    • Video: Scheduling & Time Management
    • Tips to Avoid Procrastination
    • Scheduling Calendar
    • Daily Schedule for Realtors
    • Quiz: Module 6
    Module 7: Conversation Skill Development - Mirroring & Matching
    • Learning Objectives
    • Printable Workbook: Conversation Skill Development – Mirroring & Matching
    • Video: Conversation Skill Development – Mirroring & Matching
    • Learning Styles Language
    • What Type of Learner Are You?
    • Quiz: Module 7
    Module 8: Downswings, Embedded Commands, Tie-Downs & Trial Closes
    • Learning Objectives
    • Printable Workbook: Downswings, Embedded Commands, Tie-Downs & Trial Closes
    • Video: Downswings, Embedded Commands, Tie-Downs & Trial Closes
    • Trial Closes & Tie-Downs
    • DISC Profiles
    • Step + Value + Tie Down
    • Step + Value + Tie Down (BLANK)
    • Embedded Commands Practice
    • Trial Close Practice Tracker
    • Quiz: Module 8
    Module 9: Tracking, Analytics & Organized Sales Process
    • Learning Objectives
    • Printable Workbook: Tracking, Analytics & Organized Sales Process
    • Video: Tracking, Analytics & Organized Sales Process
    • Organized Sales Process: Phases Flowchart
    • Quiz: Module 9
    Module 10: Alternative-Choice Close & Objection-Handling
    • Learning Objectives
    • Printable Workbook: Alternative-Choice Close & Objection-Handling
    • Alternative-Choice Close & Objection-Handling
    • Methods of Closing
    • Objection Handlers
    • Quiz: Module 10
    Module 11: Creating Urgency
    • Learning Objectives
    • Printable Workbook: Creating Urgency
    • Video: Creating Urgency – Scripts & Techniques
    • Top Ways to Create Urgency
    • Organized Sales Process: Phases Flowchart
    • Quiz: Module 11
    Module 12: Nurturing & Cultivation
    • Learning Objectives
    • Printable Workbook: Nurturing & Cultivation
    • Video: Nurturing & Cultivation
    • Weekly Nurture Checklist
    • Are You Nurturing?
    • Nurture Contact Formula Flowchart
    • Real-Deal Trust Builders
    • Organized Sales Process Phases Flowchart
    • Quiz: Module 12
    Module 13: Pre-Qualification
    • Learning Objectives
    • Printable Workbook: Pre-Qualification
    • Video: Pre-Qualification: Processes, Scripts & Methods
    • Pre-Qualification Do’s and Don’ts
    • Phrases to Get Back on Track
    • Buyer Questionnaire & Lead Sheet
    • Buyer Questionnaire & Lead Sheet (fillable PDF)
    • Seller Questionnaire & Lead Sheet
    • Seller Questionnaire & Lead Sheet (fillable PDF)
    • Quiz: Module 13
    •  
    Module 14: Closing & Conversation Models
    • Learning Objectives
    • Printable Workbook: Closing & Conversation Models
    • Video: Closing & Conversation Models
    • Methods of Closing
    • 3 Deep Questions
    • L.P.M.A.M.A. Qualifying Conversation Model
    • Quiz: Module 14
    Module 15: Building Value
    • Learning Objectives
    • Printable Workbook: Building Value
    • Video: Building Value
    • Building Value
    • Organized Sales Process Phases Flowchart
    • Real-Deal Trust Builders
    • 3 Deep Questions
    • Quiz: Module 15
    ISA Training online course

    About this course

    • $199.00
    • 94 lessons
    • 10 hours of video content
    Add to Cart

    Immediate Takeaways

    Here is what you can expect to gain from taking this online course.

    • TOPICS including time management, tracking KPIs, how to prospect for online leads, conversion skill development, objection handling, how to nurture leads, closing strategies, mirroring and matching, DISC behavioral assessment, and more.
    • SCRIPTS to reach all kinds of prospects. Online Lead Nurturing Script book, Script Book for ISAs, and more.
    • RESOURCES to help you do your job more efficiently and effectively. Buyer Lead Sheet, Seller Lead Sheet, Trial Close Practice Tracker, Scheduling Calendar, Embedded Commands Practice, DISC Behavioral Assessment, Scripts, and more.
    • QUIZ at the end of modules to promote retention of information and test your knowledge.
    • OPTIONS for how you learn best. Each module provides a downloadable PDF chapter as well as a featured video of Brian Icenhower, teaching the topic at hand. So however you learn best -- we have an option for you!
    ISA Training online course CISA

    Certification & Designation Upon Completion

    In this ICC online course, you will receive an official designation of "Certified Inside Sales Agent" or CISA upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email signature to bolster your reputation and show off your expertise to clients and colleagues alike.

    Reviews

    "I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume

    I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.

    Prospect: The Real Estate Lead Generation Manual

    Jake Rockwell

    Over 500 Units Sold Annually

    I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.

    Prospect: The Real Estate Lead Generation Manual

    Dennis Adelpour

    Luxury Agent - West Los Angeles

    When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.

    Prospect: The Real Estate Lead Generation Manual

    Tammi Humphrey

    #1 Market Share & 100 Million in Annual Sales Volume

    Instructor

    Brian ​Icenhower.

    Looking to make the next step in your real estate career? Then you're in the right place!

    The Inside Sales Agent (ISA) Training online course is for real estate agents who want to take on the challenge of becoming ISAs, with a systematized process for lead generation, nurturing, and converting that will set you up for success.

    With 15 text-and-video modules packed with tips and resources, the course will teach you everything you need to know to get started in inside sales, using coach Brian Icenhower's tried-and-true methods to give you the advantage of over three decades of experience in the business.

    What to expect

    Course participants will become experts in:

    • prospecting best practices
    • making initial contact
    • lead follow-up
    • nurturing techniques
    • time management
    • objection handling
    • creating urgency
    • pre-qualifying leads
    • closing methods
    • converting to appointments
    • the entire organized sales process
    Add to Cart

    Talk to a coach

    If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
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  • ISA Manager Training

    $199
    ONLINE COURSES

    Designed for leaders and managers of real estate sales teams, this course provides the systems, forms, scripts, benchmarking tools, and training exercises needed to effectively develop and manage Inside Sales Agents.

    Designed for all learning types

    Video Training

    In-depth professional video training on every module, presented by the author, Brian Icenhower.

    Written Modules

    Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.

    Course curriculum

    Enrollment includes access to the following course materials for 2 years

    Module 1: Online Lead Sources
    • Video: Online Lead Sources
    • Intro & Setting Online Leads and Setting Expectations eBook file
    Module 2: Making Initial Contact with Online Leads
    • Video: Making Initial Contact with Online Leads
    • Making Initial Contact with Online Leads eBook file
    • VIDEO: How to Set Up Your CRM
    • SOI Call & Text Contact Cycle
    Module 3: Online Lead Follow-Up Plans
    • Video: Online Lead Follow-Up Plans
    • Online Lead Follow-Up Plans eBook file
    Module 4: Online Lead Nurturing Scripts
    • Video: Online Lead Nurturing Scripts
    • Online Lead Nurturing Scripts eBook file
    Module 5: Tracking Online Lead Key Performance Indicators
    • Video: Tracking Online Lead Key Performance Indicators

      Tracking Online Lead Key Performance Indicators eBook file

    Module 6: Recruiting, Interviewing & Hiring ISAs
    • Printable Workbook: Recruiting, Interviewing & Hiring ISAs
    • ISA Manager Guide – Module 6 Appendix
    • Video: Recruiting, Interviewing & Hiring ISAs
    • Hiring – Offer Letter for Inside Sales Agents
    • Check-In: Recruiting, Interviewing & Hiring ISA’s
    Module 7: First Quarter for ISAs
    • Printable Workbook: First Quarter for ISAs
    • Video: First Quarter for ISAs
    • Sample Onboarding Calendar for Agents (editable)
    • ISA Manager Guide – Module 7 Appendix
    Module 8: Scripts For The ISA
    • Learning Objectives
    • Printable Workbook: Scripts For The ISA
    • Video: Scripts For The ISA
    • ISA Manager Guide – Module 8 Appendix
    Module 9: Testing & Benchmarking
    • Learning Objectives
    • Printable Workbook: Testing & Benchmarking
    • Video: Testing & Benchmarking
    • ISA Manager Guide – Module 9 Appendix
    Module 10: ISA Practice
    • Learning Objectives
    • Printable Workbook: ISA Practice
    • Video: ISA Practice
    • ISA Manager Guide – Module 10 Appendix
    ISA Manager Trainer online course

    About this course

    • $199.00
    • 35 lessons
    • 6.5 hours of video content
    Add to Cart

    Immediate Takeaways

    Here is what you can expect to gain from taking this online course.

    • SCRIPTS to help you train your Inside Sales Agent team.
    • WORKBOOK to guide you as you recruit, hire, and train your Inside Sales Agent team.
    • BENCHMARKS to use as you structure your training and track your KPIs.
    • ONLINE LEAD FOLLOW UP PLANS and processes to help you systematize your business.
    • TRAINING EXERCISES for your Inside Sales Agent team to help them learn, practice, and grow.
    • OPTIONS for how you learn best. Each module provides a downloadable PDF chapter as well as a featured video of Brian Icenhower, teaching the topic at hand.
    ISA Manager Training - Certified Inside Sales Agent Trainer “CISAT” (1)

    Certification & Designation Upon Completion

    In this ICC online course, you will receive an official designation of "Certified Inside Sales Agent Trainer" or CISAT upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email signature to bolster your reputation and show off your expertise to clients and colleagues alike.

    Reviews

    "I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume

    I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.

    Realtor Events

    Jake Rockwell

    Over 500 Units Sold Annually

    I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.

    Realtor Events

    Dennis Adelpour

    Luxury Agent - West Los Angeles

    When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.

    Realtor Events

    Tammi Humphrey

    #1 Market Share & 100 Million in Annual Sales Volume

    Instructor

    Brian ​Icenhower.

    Designed for leaders and managers of real estate sales teams

    This course provides the systems, forms, scripts, benchmarking tools, and training exercises needed to effectively develop and manage Inside Sales Agents.

    These very same ISA hiring, onboarding and training systems have been implemented and tested by many of the top real estate teams in North America.

    We know this course will be valuable for your real estate business.

    Harness your strengths.

    Understand the people you interact with, and use that information to your advantage with this DISC: Understanding Behavior in Real Estate course.

    Add to Cart

    ISA Manager Training

    More about this real estate training course

    Talk to a coach

    If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
    Quick ViewCompare
  • ISA Round Table Group Coaching Program

    $250 / month for 3 months

    ISA Leadership Mastermind with Brad Baldwin

    Tested and proven on many of the top prospectors and Inside Sales Agents in North America, this group coaching ISA Mastermind was created to train ISAs on successful prospecting techniques and designed to get ISAs into action and converting leads quickly.

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  • Lead Generation Contest Weekly Tracking Form

    $0

    Use this Real Estate Lead Generation Contest Tracking Form to help increase real estate agent productivity.

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  • Leadership Coaching Program

    $1,000 / month for 12 months

    This leadership real estate coaching program is designed for any leadership position within a real estate team or brokerage. Sales managers, productivity coaches, education chair, etc. Build skills on how to lead others, keep an organization motivated and accountable and become an influential person within your organization.

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  • Listing and Closing Checklists

    $9.99

    Real estate transactions involve a myriad of details, and missing one can have serious consequences for you and your clients. Use these checklists to efficiently manage all the tasks and details involved in Listings and Closings.

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  • Listings Needed Circle Prospecting Email Template

    $0

    This Listings Needed Circle Prospecting Email Template is a powerful prospecting tool for you to use in this current low-inventory market to get more listings.

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  • Monthly Newsletter Templates

    $9.99

    Keeping in touch with your database is key staying top-of-mind and generating referrals and listings.

    These monthly newsletters are a great way to stay in touch with your database while offering value, highlighting vendor partners, and showcasing your local and real estate knowledge.

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  • Negotiation Skills Training for Realtors

    $249
    ONLINE COURSES

    Learn the proven tactics, strategies, and scripts for negotiating on behalf of your clients, with your clients, and with all the vendors you interact with on a daily basis.

    Designed for all learning types

    Video Training

    In-depth professional video training on every module, presented by the author, Brian Icenhower.

    Written Modules

    Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.

    Audiobook

    Since real estate agents are always on the move, your training must be too. This course provides a professional downloadable audiobook.

    Course curriculum

    Enrollment includes access to the following course materials for 2 years

    Module 1: Understanding the Needs Analysis
    • VIDEO: Understanding the Needs Analysis
    • AUDIO: Understanding the Needs Analysis
    • Workbook: Understanding the Needs Analysis
    • The Feelings Wheel
    • Real Estate Trainer Podcast: Episode 196 – Real Estate Recruiting Scripts: Conducting the Appointment
    • Action Steps for Module 1
    Module 2: Negotiating with a Needs Analysis
    • VIDEO: Negotiating With a Needs Analysis
    • AUDIO: Negotiating With a Needs Analysis
    • Workbook: Negotiating With a Needs Analysis
    • Buyer Lead Sheet (fillable)
    • Seller Lead Sheet (fillable)
    • Action Steps for Module 2
    Module 3: Mirroring Opponents
    • VIDEO: Mirroring Opponents
    • AUDIO: Mirroring Opponents
    • Workbook: Mirroring Opponents
    • Real Estate Trainer Podcast: Episode 184 – NLP Real Estate Scripts for Realtors
    • Action Step for Module 3
    Module 4: Matching Opponents
    • VIDEO: Matching Opponents
    • AUDIO: Matching Opponents
    • Workbook: Matching Opponents
    • Mirror & Matching – Real Estate Negotiation Strategies
    • Action Steps for Module 4
    Module 5: Understanding Behavioral Profiles
    • VIDEO: Understanding Behavioral Profiles
    • AUDIO: Understanding Behavioral Profiles
    • Workbook: Understanding Behavioral Profiles
    • DISC Style Identification
    • Understanding DISC Profiles
    • DISC Lead Gen Tendencies & DISC Profiles Graphics
    • DISC Behavioral Assessment
    • Take the DISC Behavioral Assessment
    • Action Steps for Module 5
    Module 6: Identifying & Matching Behavioral Profiles
    • VIDEO: Identifying & Matching Behavioral Profiles
    • AUDIO: Identifying & Matching Behavioral Profiles
    • Workbook: Identifying & Matching Behavioral Profiles
    • Real Estate Trainer Podcast: Episode 76 – Recruiting for Real Estate Agents & DISC Behavior Profiles
    • Action Steps for Module 6
    Module 7: Changing Your Opponent's Position
    • VIDEO: Changing Your Opponent’s Position
    • AUDIO: Changing Your Opponent’s Position
    • Workbook: Changing Your Opponent’s Position
    • Action Steps for Module 7
    Module 8: Negotiation Tactics to Secure Agreement
    • VIDEO: Negotiation Tactics to Secure Agreement
    • AUDIO: Negotiation Tactics to Secure Agreement
    • Workbook: Negotiation Tactics to Secure Agreement
    • 10 Real Estate Negotiation Tactics
    • Action Steps for Module 8
    Module 9: The Negotiation Blueprint
    • VIDEO: The Negotiation Blueprint
    • AUDIO: The Negotiation Blueprint
    • Workbook: The Negotiation Blueprint
    • Meet in the Middle Negotiation Model Graphic
    • The Icenhower Method Negotiation Model Graphic
    • Action Steps for Module 9
    Module 10: Real Estate Negotiation Scripts & Strategies
    • VIDEO: Real Estate Negotiation Scripts & Strategies
    • AUDIO: Real Estate Negotiation Scripts & Strategies
    • Workbook: Real Estate Negotiation Scripts & Strategies
    • Price Reduction Graphic
    • Impact of Price on Visibility – Social Media Infographic
    • Action Steps for Module 10

    About this course

    • $249.00
    • 60 lessons
    • 4.5 hours of video content
    Add to Cart

    Immediate Takeaways

    Here is what you can expect to gain from taking this online course.

    • Learn the top 10 negotiation tactics, when to use them, and how to apply them immediately to win more negotiations.
    • Understand why it is important to use an established model for negotiations vs. "winging it."
    • Learn how to use the DISC behavioral profile model to aid in better negotiations through the understanding of various behavioral tendencies.
    • Get insight into how to modify your personal DISC behavioral profile in order to better communicate with your clients, vendors, and other Realtors.
    • Once you learn how to use established negotiation strategies, models, and tactics, learn how to SHOW YOUR WORK in order to ensure that your clients see the value you are bringing through your expertise.
    • Learn the "Meet in the Middle" and "The Icenhower Model" negotiation strategies, step by step, and download the helpful graphics so you can practice these negotiation methods every day.
    • Use this huge value add to earn more referral business from clients who are blown away by your hard work to win negotiations.
    • Become empowered and confident in your negotiations and ultimately win more of them!
    Negotiation Skills Training for Realtors CNS designation

    Certification & Designation Upon Completion

    In this ICC online course, you will receive an official designation of "Certified Negotiation Specialist" or CNS upon completion, as well as a downloadable (and printable) Certificate of Completion. Add your designation seal, as well as your designation letters, to your email signature to bolster your reputation and show off your expertise to clients and colleagues alike.

    Reviews

    "I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume

    I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.

    Google Local Services Ads for REALTORS® – and Additional Online Lead Sources

    Jake Rockwell

    Over 500 Units Sold Annually

    I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.

    Google Local Services Ads for REALTORS® – and Additional Online Lead Sources

    Dennis Adelpour

    Luxury Agent - West Los Angeles

    When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.

    Google Local Services Ads for REALTORS® – and Additional Online Lead Sources

    Tammi Humphrey

    #1 Market Share & 100 Million in Annual Sales Volume

    Instructor

    Brian ​Icenhower.

    I created Negotiation Skills Training for Realtors because there is simply no other training out their like this specifically for real estate agents.

    Most agents have no rhyme or reason when it comes to their negotiations. You are not an "average agent", though, and you are here to propel yourself (and your business) forward by learning the proven scripts, strategies, and negotiation tactics that Top Producers use.

    Now is the time to step up your game. This is a high-level course, and you won't find this kind of training anywhere else. I'll explain everything from start to finish, and by the end, you'll feel confident and walk away with tactics that you can use in your business every day. Time to win more negotiations!

    No more "winging it".

    Do you have a negotiation strategy?

    If your answer is "no," or you aren't sure, then you're in the right place. Up your game and win more negotiations by learning the scripts, strategies, and negotiation tactics that have been proven to work.

    Add to Cart

    Negotiation Skills Training for Realtors

    More about this real estate training course

    Talk to a coach

    If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
    Quick ViewCompare
  • New Agent Blueprint

    $199
    ONLINE COURSES

    A course for newly licensed agents. Kickstart your real estate business!

    Designed for all learning types

    Video Training

    In-depth professional video training on every module, presented by the author, Brian Icenhower.

    Written Modules

    Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.

    Course curriculum

    Enrollment includes access to the following course materials for 2 years

    Module 1: Updating Your Database & Asking for Referrals
    • VIDEO: How To Create A Real Estate Sphere Of Influence List
    • Workbook: Updating Your Database & Asking for Referrals
    • Daily Contact Form (fillable)
    • SOI Member Contact Form (fillable)
    • SOI Update Database Script
    • SOI Update Database Script & Ask for a Referral
    • VIDEO: How to Set Up Your CRM
    • SOI Call & Text Contact Cycle
    Module 2: Your SOI Contact Plan
    • VIDEO: Your SOI Contact Plan
    • Workbook: Your SOI Contact Plan
    • My SOI Contact Plan
    • Sample Contact Plans
    • Sample Plan #1: The Basic
    • Sample Plan #2: Giving to Get
    • Sample Plan #3: Social Butterfly
    • Monthly Mailer Topics
    Module 3: How to Grow Your SOI
    • VIDEO: How to Grow Your SOI
    • Workbook: How to Grow Your SOI
    • Script: Update Database & Ask for Referral
    • Script: Asking for Referrals
    Module 4: Your SOI Means Business
    • VIDEO: Your SOI Means Business
    • Workbook: Your SOI Means Business
    • Who Do Know from These Industries?
    • Who Do I Know From These Industries Worksheet
    • Who Do I Know From These Industries Spreadsheet
    • Real Estate Vendor List Template
    • Newsletter Templates by Month
    • SOI Update Database Script
    • Social Media SOI Direct Message Script
    • Script: Referral Business Partnership I
    • Script: Referral Business Partnership II
    • Script: Follow Up After Referring a Client to a Vendor
    • Script: To Contact SOI to Grow Vendor List
    Module 5: Time to Get Social
    • VIDEO: Time to Get Social
    • Workbook: Time to Get Social
    • Personal Facebook Direct Message Script
    • Social Media Calendar STAY Strategy for Content
    • How to Create a Friends List on Facebook
    Module 6: Setting Up Your Facebook Business Page
    • VIDEO: Facebook Business Page
    • Workbook: Social Media Profile
    • BONUS HELP: Creating a Facebook Page for Your Business
    • BONUS HELP: Adding Essential Information to Your Facebook Page
    • Facebook Description Examples
    • BONUS HELP: Creating a Professional Cover Image for Your Facebook Page – PART 1
    • BONUS HELP: Creating a Professional Cover Image for Your Facebook Page – PART 2
    • BONUS HELP: How to Use Canva Tutorial
    • BONUS HELP: How to Find Royalty Free Images
    • BONUS HELP: Stock Photo Download
    • Facebook Cover Templates
    • Keyword Research Toolkit
    • Keyword Examples
    • Successful Facebook Ad Examples
    Module 7: Open Houses
    • VIDEO: Open Houses
    • Workbook: Open Houses
    • Resource: Open House Prospecting Activities
    • Resource: Open House Feedback Form (Printable)
    • Resource: Positive Need Affirmation Sandwich (Fillable)
    • Graphic: Open House Timeline
    • Open House System Checklist (fillable)
    • Open House System Checklist (editable)
    Module 8: Listing E-Alert Updates
    • VIDEO: Listing E-Alert Updates
    • Workbook: Listing E-Alert Updates
    • Script: Neighborhood Listing E-Alert Email Drip
    • Script: Geographic Farming Listing E-Alert Email Drip
    • Script: Seller Lead Listing E-Alert Email Drip
    • Script: Buyer Lead Listing E-Alert Email Drip
    • Listing E-Alert Campaign Promotional Ad (fillable)
    Module 9: Time Management & Tracking
    • VIDEO: Time Management & Tracking
    • Workbook: Time Management & Tracking
    • The Top-Producing Realtor’s Daily Schedule
    • Sample Weekly Calendar
    • The Erase and Replace Rule
    • Graphic: The Eisenhower Decision Matrix
    • Daily SOI Contact Form (fillable)
    • Lead Tracking (fillable)
    • SOI Member Contact Form (fillable)
    Module 10: Setting Up Your Online Lead Ecosystem
    • VIDEO: Google Local Service Ads
    • Workbook: Google Local Services Ads
    • Quick Tip: 3 things that make you appear more frequently for Local Services Ads
    • Online Lead Source Funnel
    • Quick Tip: If you are struggling to get locations verified
    • Asking for a Review
    • Asking for a Google Review Template
    • Leave Us a Review Social Media Template
    • Google Review Request Email Template
    • Example Video: Reviews Request
    • Online Lead Referral Sources
    Module 11: Making Initial Contact with Online Leads
    • VIDEO: 2 Week Assault Plan Explained
    • Workbook: Online Leads & Prospecting
    • Mastering Lead Follow Up – Infographic
    • The Sales Process – Infographic
    • Should I Keep Trying – Infographic
    • They Didn’t Answer – Infographic
    • Converting a Prospect to a Client – Infographic
    • 2-WEEK ASSAULT PLAN For Making Initial Contact with Online Leads
    • 2-Week Assault Plan Phone Call Scripts
    • 2-Week Assault Plan Text Scripts
    • 2-Week Assault Plan Email Template Scripts
    • 2-Week Assault Plan Video Email Scripts
    • 2-Week Assault Plan Facebook and Social Media Scripts
    Module 12: Online Lead Follow Up Plans
    • VIDEO: Online Lead Follow Up Plans
    • “I’ll Do You One Better”
    Module 13: Buyer Presentation
    • VIDEO: Buyer Presentation
    • Workbook: Buyer Presentation
    • Buyer Questionnaire & Lead Sheet
    • Pre-Buyer Consult Video #1 Script
    • Buyer Consultation Video Script
    • Scripts for Presenting the Exclusive Buyer Agency Agreement
    • Handling Objections to Signing the Buyer Agency Agreement
    Module 14: Listing Presentation
    • VIDEO: Listing Presentation
    • Workbook: Listing Presentation
    • Seller Lead Sheet
    • Price Reduction Graphic
    • Listing Consultation
    • Pre-Listing Consultation Video Scripts
    • Pre-Listing Video #1 Script
    • Pre-Listing Video #2 Script
    • Pre-Listing Video #3 Script
    • Pre-Listing Video #4 Script
    • Pre-Listing Video #5 Script
    • Virtual Listing Presentation – Luxury Theme
    • Virtual Listing Presentation – Classic Theme
    • Listing and Closing Checklists
    new agent blueprint online course

    About this course

    • $199.00
    • 126 lessons
    • 11 hours of video content
    Add to Cart

    Is New Agent Blueprint right for you?

    New Agent Blueprint is more than a simple online course. It is a training program designed to rapidly grow your real estate business. New Agent Blueprint is right for you if:

    • You're new to real estate and aren't sure where to start
    • You're overwhelmed and don't know what activities to prioritize
    • You're a dual career agent and need help balancing
    • You're looking for actionable advice based on proven success strategies
    • You're looking for mastermind sessions
    • You want support from the leading experts in the real estate industry with decades of experience

    Reviews

    "I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume

    I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.

    FSBO: Prospecting For Sale By Owners (FSBOs)

    Jake Rockwell

    Over 500 Units Sold Annually

    I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.

    FSBO: Prospecting For Sale By Owners (FSBOs)

    Dennis Adelpour

    Luxury Agent - West Los Angeles

    When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.

    FSBO: Prospecting For Sale By Owners (FSBOs)

    Tammi Humphrey

    #1 Market Share & 100 Million in Annual Sales Volume

    Instructor

    Brian ​Icenhower.

    Like all Icenhower training courses, I created New Agent Blueprint for new real estate agents wanting to accelerate their career and make the choices that will ultimately propel them toward steady growth and success. 

    If you are here, thinking about signing up for this course, likely you are in the process of building the foundation of your business. Maybe you don't know where to start. Or, maybe you thought you'd have more support at your team or brokerage but feel alone, and you're looking for guidance.

    Regardless of where you're at in figuring out your next steps, we're happy you're here. This course starts with the basics and builds on proven systems that will help you find success. 

    We’ll show you step-by-step how to build your business, and then continue to grow your results year after year.

    Growth starts here.

    Like all ICC coaching programs, New Agent Blueprint incorporates the strategies and tactics used by successful real estate agents and top performers from across North America.

    This online training program offers a proven path to success and includes step-by-step instructions.

    Add to Cart

    Talk to a coach

    If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
    Quick ViewCompare
  • Online Lead Conversion: Converting Real Estate Internet Leads

    $199
    ICENHOWER COACHING & CONSULTING

    Designed for all learning types

    Video Training

    In-depth professional video training on every module, presented by the author, Brian Icenhower.

    Written Modules

    Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.

    Course curriculum

    Enrollment includes access to the following course materials for 2 years

    Module 1: Sourcing Online Leads & Setting Expectations
    • Sourcing Online Leads & Setting Expectations eBook
    • Video: Online Lead Sources
    • Module 1 Quiz
    Module 2: Making Initial Contact With Online Leads
    • Making Initial Contact With Online Leads eBook
    • Video: Making Initial Contact With Online Leads
    • Video: How to Set Up Your CRM
    • SOI Call & Text Contact Cycle
    Module 3: Online Lead Follow-Up Plans
    • Online Lead Follow-Up Plans eBook
    • Video: Online Lead Follow-Up Plans
    • “I’ll Do You One Better” Script
    Module 4: Online Lead Nurturing Scripts
    • Online Lead Nurturing Scripts eBook
    • Video: Online Lead Nurturing Scripts
    Module 5: Tracking Online Lead Key Performance Indicators
    • Tracking Online Lead Key Performance Indicators eBook
    • Video: Tracking Online Lead Key Performance Indicators
    Module 6: Online Buyer Lead Conversion — Converting to Appointment
    • Online Buyer Lead Conversion — Converting to Appointment eBook
    • Video: Online Buyer Lead Conversion — Converting to Appointment
    Module 7: Online Buyer Lead Conversion — Conducting the Buyer Consultation Appointment
    • Online Buyer Lead Conversion — Conducting the Buyer Consultation Appointment eBook
    • Video: Online Buyer Lead Conversion — Conducting the Buyer Consultation Appointment
    Module 8: Online Seller Lead Conversion — Converting to Listing Appointments
    • Online Seller Lead Conversion — Converting to Listing Appointments eBook
    • Video: Online Seller Lead Conversion — Converting to Listing Appointments
    Module 9: Online Seller Lead Conversion: Conducting the Listing Presentation
    • Online Seller Lead Conversion — Conducting the Listing Presentation eBook
    • Video: Online Seller Lead Conversion: Conducting the Listing Presentation
    Module 10: Your Prospecting Arena
    • Your Prospecting Arena eBook
    • Video: Your Prospecting Arena
    Online Lead Conversion online course

    About this course

    • $199.00
    • 28 lessons
    • 5 hours of video content
    Add to Cart

    Immediate Takeaways

    Here is what you can expect to gain from taking this online course.

    • TRACKERS to monitor KPIs and tips on optimal lead follow-up. The FIVE Components of Organizational Growth, SMART Goals, The 4 Key Accountability Questions, The ICC Team Dashboard, and more
    • SCRIPTS, scripts, and more scripts! After Setting Up Automated Listing Alert Email Notification Script, MLS Listing Alert Follow-Up/Nurture Email Scripts, Nurturing Text Scripts & Response Rates, LPMAMA Qualifying Questions, Internet Lead Phone and Email Scripts, and more
    • ONLINE LEAD FOLLOW UP PLANS and processes to help you systematize your business. Ascertaining Degree Of Urgency, The Four Follow-Up Campaign Categories, ABCD Follow Up Plans, Nurture and Cultivation Steps, and more
    • ONLINE BUYER AND SELLER LEAD CONVERSION - Conducting the Buyer Consultation process, converting to Listing Appointments, and more
    • YOUR PROSPECTING ARENA - Map Your Prospecting Mindset, Office Setup Tips, Positive and Negative Reinforcement Tactics, Eliminate and Prevent Distractions, and more
    • OPTIONS for how you learn best. Each module provides a downloadable PDF chapter as well as a featured video of Brian Icenhower, teaching the topic at hand. At the beginning of the course, you are also provided with a full audiobook to listen to. So however you learn best -- we have an option for you!

    Reviews

    "I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations." Jake Rockwell Over 500 Units Sold Annually "I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income." soi audio workbook Dennis Adelpour Luxury Agent - West Los Angeles "When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends." recruit audio workbook Tammi Humphrey #1 Market Share & 100 Million in Annual Sales Volume

    I use ICC systems, the Online Learning Center, and the coaching program to coach and train my team of over 30 agents. I use the ICC dashboard systems to keep my entire team accountable for their activities and set proper expectations.

    PIVOT – How Realtors Should Adjust to a Changing Market

    Jake Rockwell

    Over 500 Units Sold Annually

    I have coached with ICC for over five years. ICC has helped me quadruple my luxury business through marketing strategies so that I receive listings and sales through lead generation and multiple pillars of income.

    PIVOT – How Realtors Should Adjust to a Changing Market

    Dennis Adelpour

    Luxury Agent - West Los Angeles

    When we started coaching with ICC we worked all the time with some degree of success. Now, seven years later, we have grown to have the #1 market share in our area, we more than tripled our income and production, while also improving our work-life balance to enjoy our personal life with family and friends.

    PIVOT – How Realtors Should Adjust to a Changing Market

    Tammi Humphrey

    #1 Market Share & 100 Million in Annual Sales Volume

    Instructor

    Brian ​Icenhower.

    As a real estate professional, you understand that one of the first places your potential clients go when looking for a home is online. The Internet has radically altered the way that we communicate and get information. It has also altered the way that we search for homes and the way that real estate leads are generated.

    In an age of instant access to information, most homebuyers prefer to research and look at houses by themselves before they talk to an agent. It’s crucial that you’re ready to engage today’s online home searchers in a way that translates to real-life business.

    Whether you’re a solo agent, a team leader, or an inside sales agent on a real estate team, this course will strengthen your knowledge of online prospecting and help you convert more inbound leads. Regardless of your specialty, location or experience level, we’ll show you how to systematize your approach to online prospecting.

    Learn the strategies and methods top producing real estate agents use to source, nurture, and convert inbound digital leads. Implement the scripts, templates, and techniques guaranteed to generate a predictable and steady flow of business from people who begin their home search online. Whether you’re a seasoned agent or you’re just starting out in the business, Online Prospecting is the one book you must have as your guide.

    https://www.youtube.com/watch?v=GuKN69orFwk

    Go where the leads are.

    The statistics don’t lie: half of all homes sold were found online, which makes Online Prospecting an absolute necessity to succeed in today’s market.

    The internet has opened up incredible opportunities for realtors and their teams to generate more leads, and convert those leads into clients.

     

    Add to Cart

    Talk to a coach

    If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course! Book Your Call Team Onboarding Real Estate Coaching See all courses
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  • Online Lead Script Booklet

    $20

    This booklet of real estate lead scripts takes the guesswork out of converting online leads and shows you how to nurture online leads via text, email and phone scripts.

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  • ONLINE PROSPECTING: Converting Real Estate Internet Leads

    $9.99

    If you need help with establishing your internet presence for you business, ONLINE PROSPECTING: Converting Internet Real Estate leads is the book for you. Much like normal lead prospecting, finding and converting online leads requires an investment of time and money, but this is an investment that is well worth the effort.

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